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Authgnosis Business Consulting Inc.

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Burnaby, Canada
Growth Diagnostics • CRM Implementation • AI Automation • Go-to-Market Strategy • Fractional CRO
Business growth consultant with 25 years of revenue and go-to-market P&L ownership. CRM design-build-deploy. Commercializing AI solutions since 2001.
1 person in their team
Speaks English
Sortlist member since 2026
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2 services offered by Authgnosis Business Consulting Inc.

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  • Description
    Most digital strategies stop at the first sale. Authgnosis covers the whole customer lifecycle: awareness, first purchase, onboarding, expansion, and renewal. Every campaign runs from within the client CRM, so who receives which email, and when, depends on where each customer actually is, not a static list. I assess your GTM strategy first, identify opportunities for growth, and then re/design and build your system and hand it over to your team that runs it: • Lifecycle email campaigns: awareness, nurturing, onboarding, and renewal sequences mapped to your sales and customer success stages • Automated member management: automated flows move campaign members into and between campaigns based on conversion signal scoring, responses, no-response, unsubscribe, and do-not-call requests • AI-augmented copy drafting with human review: each message is drafted from what your CRM knows about an account; I implement clear guardrails to ground AI augmentation around your data with human-in-loop approvals before anything goes out • CRM integration: every open, reply, and booking is written back to the customer record, so campaign results show up as pipeline and retention, not just click rates • Inbound capture: website forms, user forums, live chat, and bookings create CRM records with consent and the contact’s source recorded, so new contacts start in the right sequence Ideal for small- and mid-size B2B companies on Salesforce, Microsoft Dynamics 365, HubSpot, or a similar CRM that want their email to drive CLTV growth across the lifecycle. Authgnosis' owner, Marissa Wright, has 25 years of senior management Sales and Marketing leadership and CRM platform customization experience. Campaign and workflow designs are contextualized around customer lifecycles, cross-functional marketing and sales processes, and sales methodologies like MEDDPICC, Challenger, Sandler, and SPIN, rather than bolted on without context.

    Learn more about Digital Strategy


  • Description
    The owner of Authgnosis, Marissa Wright, has 25 years as a co-founder, VP Sales / CRO, and AI commercialization experience. Marissa specializes in working with B2B technology companies who have solutions with complex technologies that require translation into material business value and clear value propositions for prospective customers. Marissa will assess your company's solutions for product-market fit and develop an SEO/AEO/GEO optimized content strategy that boosts your site authority, convertible traffic, and lead generation for your sales organization.

    Learn more about Content Strategy

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Team

1 member in Authgnosis Business Consulting Inc.'s team

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StoryI started Authgnosis to provide smaller technology companies affordable high-quality business growth consulting across their organizations. Whether you're just starting out, or reaching your growth-scaling stage, or you're a mature company looking for the next growth stage, I can help.
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  • Headquarter7725 Mary Ave, Burnaby, BC, Canada