Avapond
The consultancy that clears the path to your goal.
We don't come in with assumptions. Instead, we start from your target and work backwards. Whether you need to attract more customers, stand out from your competitors, keep customers loyal, motivate your team, or streamline how you work, we do three things: we advise, we create, we tend. We dig into your business, investigate the facts, and diagnose what's getting in your way. Then we build the systems, templates, and materials you need to achieve your goals. And we stay on track to make sure you get there. Because the only way to move forward is to dare to think. Find us at avapond.com. No review yetBe the first to write one
Services
9 services offered by Avapond
Description When a team's pulling in different directions, it usually shows up in the words first. We help you work out what you need to say (to staff, investors, customers, or the press) and write it so people read to the end. That could be a big announcement, a monthly update, a policy people can follow, or a tone of voice guide your whole team can write in. Lewis, our MD, has worked on brand language since 2012, starting at The Writer.
Learn more about Corporate CommunicationDescription We plan events that give people a reason to turn up and something to talk about on the way home. For Runware, we ran the marketing campaign around a major AI event, including an out-of-home campaign. We also host our own events in Bristol, so we know what it takes to fill a room and keep it full until the Q&A.
Learn more about EventDescription Lots of founders we meet have a product people like and nobody in-house to tell the world about it. We step in as your marketing team. We'll write the plan, then do the work: campaigns, social, email, events, and whatever else the goal needs. For Gameye, we handled everything from social to a rebrand, with one point of contact. When you're ready to hire, we'll help with that too, as we did for Runware.
Learn more about MarketingDescription We work out what's worth saying and who needs to hear it, then plan where it goes and how often. The plan has to be one your team can keep up with, or it's just a nice document. For Gameye, we ran content and social alongside their rebrand. For Homa Games, we made a magazine for their community of game developers. Short on hands? We'll write and publish it too.
Learn more about Content StrategyDescription We use AI every day, and we've written about where it goes wrong (Apple's "lazy advert" and Bristol's AI mural, for starters). We help small teams work out which jobs to hand to AI, which tools to use, and where a person still needs to check the work. Then we train your team, so the tools still get used once we've left.
Learn more about Artificial IntelligenceDescription If customers can't tell you apart from the competition, the fix usually starts with positioning. That means knowing what you stand for, who you're for, and why you're the better pick. We work that out with you, then turn it into messaging, a visual identity (with designers we trust), and a tone of voice your team can use every day. Our team's worked on brands from gaming to finance. Telecoms to deodorant. Charity to crayons.
Learn more about Branding & PositioningDescription A new website is often where messaging problems come to the surface. We start with what the site needs to do for your business. Then we plan the pages and write every word. We bring in designers and developers we've worked with before to build it, and we manage the whole project, so you only deal with us. Once it's live, we can keep it up to date for you.
Learn more about Website CreationDescription Words are where we started. We write websites, sales emails, proposals, product copy, and anything else that needs to make sense the first time someone reads it. For Geo Language Services, we rewrote 53 website pages so their years of expertise finally showed up on screen. We write in plain English, and we'll push back (kindly) when something's getting in the reader's way.
Learn more about CopywritingDescription Most briefs come with a few assumptions baked in. Before we recommend anything, we check them. We look at what's happening in your business, talk to the people who know it best, and see what competitors are saying. You get a clear read on your market and a shortlist of what to change first.
Learn more about Market Research
Team
2 members in Avapond's team
StoryWe're the consultancy that clears the path to your goal.
We don't come in with assumptions. We start from what you're trying to achieve, find out what's actually in the way, and only then decide what needs fixing. Sometimes that's the brand. Sometimes it's the pricing, the process, or the people.
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Details
- Headquarter8 Eastlyn Road, Bristol, UK