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Axelwin GmbH

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Hamburg, Germany
Hamburg-based international ecommerce agency for German market entry and EU expansion.
Axelwin is a Hamburg-based international ecommerce agency specialising in German market entry and EU expansion for DTC brands. We help DTC founders and ecommerce leadership teams enter new markets, build organic visibility, and acquire customers across Germany, the UK, broader Europe, and the USA. Much of our work is with North American brands that are entering Germany or have already launched and are now scaling, alongside other international DTC brands expanding across the continent. Our work covers go-to-market strategy, Shopify builds and migration, localisation, conversion optimisation, SEO, performance marketing, and operating model design. Every engagement also includes access to our in-house German and New York lawyers, giving brands the legal infrastructure for cross-border expansion that most agencies simply can not provide. Germany is the entry point, the largest ecommerce market in Europe, and the operational blueprint transfers across France, the Netherlands, Austria and beyond. Axelwin delivers market entry as one connected system.
7 people in their team
Speaks English, German
2 projects in their portfolio
Sortlist member since 2025
Founded in 2025
4.88/5
(6 reviews)

Services

8 services offered by Axelwin GmbH

Service name
Experience level
Related reviews
Starting from
  • Description
    Axelwin specialises in international market entry for ecommerce brands, including Germany, broader Europe and UK expansion, Shopify localisation, and cross-border operating model design. We help brands grow their digital presence through strategic eCommerce and digital marketing solutions. Our team specializes in launching and optimizing Shopify and Wix stores, improving visibility through data-driven SEO, and ensuring seamless operations with integrated payment, stock, and order systems. From go-to-market strategy to conversion optimization, we focus on creating eCommerce experiences that attract, engage, and convert, helping brands turn their digital platforms into sustainable growth engines.
    Skills in E-commerce (16)
    eCommerce ConsultingContent MarketingConversion Rate OptimizationShopify MarketingPerformance MarketingSEO AnalyseeCommerce Web DevelopmentUser ExperienceWebsite DesigneCommerce Marketing+6
    Learn more about E-commerce
  • Description
    Axelwin helps brands and foundations accelerate sustainable growth through data-driven marketing strategies. Our Growth Marketing approach blends analytics, creativity, and automation to optimize every stage of the funnel; from awareness to retention. We design and execute measurable experiments to identify the right channels, improve conversion rates, and scale customer acquisition efficiently. Whether launching a new product, expanding to new markets, or boosting lead generation, Axelwin builds growth systems that turn ideas into measurable impact.
    Skills in Growth Marketing (10)
    Customer AcquisitionA/B TestingConversion Rate OptimizationGrowth HackingInbound Lead GenerationMarketing AutomationPerformance MarketingPaid Search MarketingGrowth AuditCTR Optimisation
    Learn more about Growth Marketing
  • Description
    Axelwin helps brands design and execute digital strategies that turn vision into measurable growth. We combine market research, performance data, and creative insight to define the right channels, audiences, and digital roadmap for each brand. From go-to-market strategies to omnichannel execution plans, we build frameworks that align technology, marketing, and operations, ensuring every digital initiative supports long-term business objectives. Our approach is pragmatic, data-driven, and focused on real impact.
    Skills in Digital Strategy (10)
    Digital TransformationeCommerce ConsultingGrowth HackingOmnichannel MarketingPerformance MarketingDigital AdAnalyticsCustomer Journey MappingDigital MarketingWeb Marketing
    Work in Digital Strategy (1)
    UK Market Entry for a Health Tourism Brand - Digital Strategy
    Client in Digital Strategy (1)
    Medicape HealthHospitals & Healthcare | international
    Learn more about Digital Strategy
  • Description
    Axelwin creates intuitive, high-converting digital experiences through strategic UI/UX design. Our process blends user research, behavioral insights, and creative design to craft interfaces that are both beautiful and effective. From wireframes to fully interactive prototypes, we design user journeys that align with brand goals and drive measurable engagement. Every design decision we make is data-informed and tested to ensure seamless experiences across devices, turning visitors into loyal customers.
    Skills in Ergonomy (UX/UI) (16)
    Responsive WebsiteUsability TestingUser TestingMobile App UI DesignErgonomy (UX/UI)Persona DefinitionStory MappingUI DesignUser Retention OptimizationUX Research+6
    Learn more about Ergonomy (UX/UI)
  • Description
    Axelwin helps brands grow their visibility and credibility through powerful, data-driven SEO strategies. We deliver end-to-end optimization; from technical audits and metadata improvements to content strategy and backlink growth. Our approach combines analytical precision with creative storytelling, ensuring that every keyword, page, and performance metric works together to elevate your brand in search results. Whether on Shopify, Wix, or custom platforms, we help clients achieve lasting, measurable visibility.
    Skills in SEO (17)
    SEO Content CreationKeyword ResearchSEO BacklinkingMarketplace SEOOn-Page SEOSEO AnalyseTech SEOOff Page SEOSEO ConsultingMeta Data Optimization+7
    Works in SEO (2)
    UK Market Entry for a Health Tourism Brand - SEO
    SEO Strategy & Execution for GTD Impact Foundation - SEO
    Reviews in SEO (2)
    Michael
    GAMZE BAĞIRSAKÇI
    Clients in SEO (2)
    Medicape HealthHospitals & Healthcare | international
    GtD Impact FoundationNon-profit
    Learn more about SEO
  • Description
    Axelwin helps brands and foundations tell stories that inspire action. Our content strategies are grounded in research, built for search visibility, and designed to connect with audiences across every digital touchpoint. From brand voice development to SEO-aligned editorial planning, we craft data-driven narratives that strengthen credibility and drive engagement. Each piece of content serves a purpose; attracting, educating, and converting your audience while reinforcing your mission and values.
    Skills in Content Strategy (8)
    Content DevelopmentStorytellingSocial Content StrategyBlogging StrategyContent AdvertisingShareable ContentTarget Audience DefinitionSEO Content Creation
    Works in Content Strategy (2)
    UK Market Entry for a Health Tourism Brand - Content Strategy
    SEO Strategy & Execution for GTD Impact Foundation - Content Strategy
    Clients in Content Strategy (2)
    Medicape HealthHospitals & Healthcare | international
    GtD Impact FoundationNon-profit
    Learn more about Content Strategy
  • Description

    No description provided for this service.

    Skills in Market Research (1)
    Market Expansion
    Work in Market Research (1)
    UK Market Entry for a Health Tourism Brand - Market Research
    Client in Market Research (1)
    Medicape HealthHospitals & Healthcare | international
    Learn more about Market Research
  • Description

    No description provided for this service.

    Skills in Online Advertising (6)
    Performance MarketingDigital AdPaid MediaRetargetingROI OptimizationSEO Advertising
    Learn more about Online Advertising
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Team

7 members in Axelwin GmbH's team

Axelwin GmbH cover
StoryAxelwin is a Berlin-based eCommerce Growth and Digital Marketing Agency helping brands scale across markets. We partner with companies at every stage of growth; from launching their first Shopify store to expanding into new markets and marketplaces like Amazon, Zalando and eBay.
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Reviews

6 reviews for Axelwin GmbH

4.88/5
(6 reviews)
GB
GAMZE BAĞIRSAKÇIFOUNDER at MEDICAPE HEALTH
ServiceSEO
SectorHospitals & Healthcare
4.75/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Our main objective was to build a strong and sustainable digital presence for Medicape by optimizing SEO performance and managing Google Ads in a data-driven, result-oriented way.

What did you enjoy the most during your collaboration?What I enjoyed the most was the strategic approach and clear communication throughout the process, combined with a truly collaborative mindset where ideas were quickly turned into actionable strategies.

GAMZE BAĞIRSAKÇI recommends this agency

ServiceSEO
SectorHospitals & Healthcare
EL
ElkeSenior project manager at GTD Impact Foundation
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Professional support for our non-profit brand awareness campaign

What did you enjoy the most during your collaboration?Axelwin supported our non-profit organization with an Instagram brand awareness campaign and approached the project with great sensitivity and professionalism. They helped us define the right audiences, messaging, and campaign structure to increase reach and visibility. Communication was clear, execution was efficient, and the campaign helped strengthen awareness of our mission.

Elke recommends this agency

FB
Furkan BozMarketing Supervisor at Boz Pet
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Axelwin managed our Google Ads campaigns with a clear, data-driven approach. They focused on proper campaign structure, keyword strategy, and continuous optimization. Performance was monitored closely and adjustments were made quickly. Communication was transparent and results-oriented. A reliable partner for performance marketing.

What did you enjoy the most during your collaboration?Reaching the clear and fast communication.

Furkan Boz recommends this agency

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Contact

Contact details of Axelwin GmbH

Details

  • HeadquarterAxelwin GmbH, Neuer Wall, Hamburg, Germany