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better brands

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Ede, Netherlands
Branding agency in Ede for organisations that want to make an impact
better brands is a branding agency in Ede, founded by brand strategist Erik Jager. We work for organisations that want to grow and take responsibility: entrepreneurs, brand and marketing managers, and leaders in government and the cultural sector. Our expertise is brand strategy. Together with you, we define what you stand for, who you are relevant to and what makes you distinctive. We translate this into a brand that people recognise, from positioning and brand story to identity and campaigns. A rebrand or employer brand also starts with these questions. Every project starts with an analysis of your organisation, your customers and other stakeholders. We combine desk research with interviews, surveys and workshops. This results in a concise brand document covering your vision, mission, brand values and brand promise, which we implement together step by step. You work directly with Erik. For design, photography and development, we bring in specialists from our network so that the execution remains true to the strategy. Our clients include Kramp, Dümmen Orange, the municipality of Barneveld and Discovery Museum.
2 people in their team
Speaks Dutch, English
6 projects in their portfolio
Works remotely across the globe
Sortlist member since 2020
Founded in 2018
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2 services offered by better brands

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  • Description
    Merkstrategie en positionering voor organisaties die willen groeien en verantwoordelijkheid nemen. We starten met een analyse van je organisatie, je klanten en andere betrokkenen. Daaruit volgen een merkdocument met visie, missie, merkwaarden en merkbelofte, een heldere positionering en een merkverhaal. Ook rebranding en employer branding vallen hieronder. Bij een rebranding bepalen we wat blijft en wat verandert. Bij employer branding vertalen we je merk naar een werkgeversmerk dat aansluit op wie je bent.
    Skills in Branding & Positioning (3)
    BrandingCompany BrandingProduct branding and positioning
    Works in Branding & Positioning (6)
    Napking: nieuwe huisstijl, teksten en website - Branding & Positioning
    Marketcall: nieuwe merkbeleving, “dat klinkt goed!” - Branding & Positioning
    NOBOX: positionering en propositie voor een circulaire verpakking - Branding & Positioning
    Discovery Museum: merkdocument voor een nieuw museum - Branding & Positioning
    Clients in Branding & Positioning (4)
    NapkingRestaurants | national
    MarketcallMarketing & Advertising | national
    NOBOXIndustrial Goods & Services | national
    Museumplein Limburg (Discovery Museum)Non-profit | national

    Learn more about Branding & Positioning


  • Description
    Marketing die begint bij je merk. We vertalen je merkstrategie naar kernboodschappen, campagnes en content die je positionering versterken, en we zorgen dat je eigen mensen het merk uitdragen. Voor fotografie, design en development werken we met specialisten uit ons netwerk, zodat de uitvoering trouw blijft aan de strategie.
    Skills in Marketing (5)
    MarketingMarketing CommunicationBusiness MarketingMarketing DevelopmentSales Marketing
    Works in Marketing (3)
    Napking: nieuwe huisstijl, teksten en website - Marketing
    Marketcall: nieuwe merkbeleving, “dat klinkt goed!” - Marketing
    NOBOX: positionering en propositie voor een circulaire verpakking - Marketing
    Clients in Marketing (3)
    NapkingRestaurants | national
    MarketcallMarketing & Advertising | national
    NOBOXIndustrial Goods & Services | national

    Learn more about Marketing

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Team

2 members in better brands's team

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Storybetter brands helpt organisaties die willen veranderen hun merk sterker te maken: vanuit purpose, met onderzoek, een heldere strategie en storytelling. Onze missie: merken beter maken, zodat zij de wereld beter maken.
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  • Headquarterbetter brands | Purpose marketing | Merkstrategie | Branding, Frisopark, Ede, Nederland