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Butcher.studio

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Israel, Israel
Tel Aviv branding & web studio for startups, B2B tech and luxury brands
Butcher.studio is a branding and web studio in Tel Aviv. One team handles the brand (positioning, naming, identity), the website (design and development) and the product UX/UI — for startups and B2B tech, premium and fashion brands, and companies that have outgrown their brand. For startups — SaaS, fintech, AI — we step in before a launch, before a funding round or after a pivot: positioning, identity, marketing website and product UX/UI. Brightr, a U.S. B2B SaaS startup, came to us with a single-screen brief; over 2,000 hours, we took the product from MVP to production. For FoodTech startup Kokomodo, we designed a website that explains the technology to investors in one scroll. For premium brands — fashion, jewellery, beauty — we create identities, packaging and online stores: cashmere brand SelfMythology (identity and packaging), jewellery brand Sevenworlds (identity and online store), U.S. luxury skincare brand Aeterna (identity and packaging concept). For companies that have outgrown their brand: Veritas Logistics Group — positioning, identity, website design and development. After launch we stay on as the design team: landing pages, decks, social and campaign graphics. Top-rated on Clutch Israel for branding and web design; TechBehemoths Awards 2024 and 2025; recognised by the World Brand Design Society. A senior team in Israel and Europe.
10 people in their team
Speaks Hebrew, English, Russian, Ukrainian
15 projects in their portfolio
Works remotely across the globe
Sortlist member since 2022
Founded in 2021
13 awards conferred


Services

6 services offered by Butcher.studio

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Starting from

  • Description
    Websites that explain the business: marketing websites for startups and B2B tech, online stores for premium brands, corporate websites with a CMS. Scope: structure and wireframes, visual direction on key screens, design of every page and the mobile versions, development, content, testing and launch. We choose the platform around the project: Webflow for content-managed sites, Shopify for online stores, React/Next.js for complex products. A smaller website starts at around five weeks; a corporate site with a CMS can take 10–14 weeks. After launch we stay on for new pages and improvements. Examples: Brightr (B2B SaaS), Kokomodo (website design for a FoodTech startup, aimed at investors), Sevenworlds (jewellery e-commerce), On Way Storytellers (media on Webflow CMS).
    Skills in Website Creation (14)
    Website CreationLanding Page DesignWebsite RedesignCMSWebsite DesignWeb DevelopmentWebflowEcommerce Web DesignUI DesignUI UX+4
    Works in Website Creation (8)
    Human Stories in E-Commerce Design - Website Creation
    Kokomodo: Israeli Cellular Agriculture - Website Creation
    On Way Storytellers — Slow Travel Media - Website Creation
    Remarc Perfumes: Elegance in Online Sales - Website Creation
    Reviews in Website Creation (4)
    Anna Greenberg
    Nadya Besson
    Yanina Zubrynovich
    Artem Shchirov
    Clients in Website Creation (4)
    SevenworldsLuxury Goods & Jewelry | international
    KokomodoFood | international
    On Way StorytellersMedia | international
    RemarkBeauty | international

    Learn more about Website Creation


  • Description
    We decide what the brand needs to say before deciding how it looks. We start with research into the business, audience and competitors, define the positioning, brand platform and key messages — and naming when needed — then create the identity: logo, typography, colour palette and graphic system, tested on the applications you need, from the website and pitch deck to packaging. You get brand guidelines and source files. We work with startups that need a first brand or a rebrand after a change of positioning, with premium and fashion brands, and with companies that have outgrown their brand. Branding typically takes 3–6 weeks and often continues into a website built by the same team. Examples: Brightr (B2B SaaS), Faïda (fintech), SelfMythology (cashmere), Veritas (logistics), Leveraged (fintech).
    Skills in Branding & Positioning (19)
    Brand DesignBrand IdentityBrand NamingCorporate IdentityDigital BrandingRebrandingVisual IdentityBrand DevelopmentBrandingB2B Branding+9
    Works in Branding & Positioning (9)
    Brightr: Illuminating Tech Success Stories - Branding & Positioning
    SelfMythology: Identity for a Premium Cashmere Brand - Branding & Positioning
    Faïda — Fintech Brand Identity - Branding & Positioning
    Aeterna: Crafting Timeless Beauty Through Design - Branding & Positioning
    Clients in Branding & Positioning (4)
    BrightrMarketing & Advertising | international
    SelfMythologyLuxury Goods & Jewelry | international
    FaïdaBanking & Financials | regional
    AeternaBeauty | international

    Learn more about Branding & Positioning


  • Description
    UX/UI for SaaS products and complex websites: from user flows and prototypes to a design system and handover to development — or development by our own team. For Brightr, a U.S. B2B SaaS startup, we designed the editor that turns project material into client stories: a guided flow, roles, statuses, versions and comments attached to the text; the product went from MVP to production. We start from the goals of the user and the business, test decisions on prototypes and keep the interface speaking the same visual language as the brand.
    Skills in Ergonomy (UX/UI) (11)
    Ergonomy (UX/UI)Design ThinkingSaaSUX DesignUser ExperienceWebsite DesignPrototypingUI DesignUI UXFigma+1
    Works in Ergonomy (UX/UI) (7)
    Human Stories in E-Commerce Design - Ergonomy (UX/UI)
    Kokomodo: Israeli Cellular Agriculture - Ergonomy (UX/UI)
    Remarc Perfumes: Elegance in Online Sales - Ergonomy (UX/UI)
    Msonline: A Website Redesign for Cloud Backup - Ergonomy (UX/UI)
    Clients in Ergonomy (UX/UI) (4)
    SevenworldsLuxury Goods & Jewelry | international
    KokomodoFood | international
    RemarkBeauty | international
    MsOnlineSoftware & Computer Services | international

    Learn more about Ergonomy (UX/UI)


  • Description
    Design production for brands that already have an identity — or got one from us. We handle the ongoing flow: social media posts, presentation decks, ebooks and lead magnets, print, promo materials, merchandise, and event graphics. The difference from a freelancer marketplace: everything goes through art direction. Each piece stays consistent with your brand system, and you get one accountable team instead of managing individual designers. We work both as project-based engagements and monthly design support for companies without an in-house team. Typical clients: startups scaling their marketing output, and established businesses that need senior-level execution without hiring. Fast turnaround, clean files, no babysitting required.
    Skills in Graphic Design (18)
    2D DesignIllustrationCreative Graphic DesignMockup DesignLogo DesignPrint DesignCorporate DesignGraphic Chart DesignMerchandisingLogo Graphic Design+8
    Works in Graphic Design (6)
    Brightr: Illuminating Tech Success Stories - Graphic Design
    SelfMythology: Identity for a Premium Cashmere Brand - Graphic Design
    On Way Storytellers — Slow Travel Media - Graphic Design
    FlexyMinds: Branding for Eco-Friendly Toys - Graphic Design
    Clients in Graphic Design (4)
    BrightrMarketing & Advertising | international
    SelfMythologyLuxury Goods & Jewelry | international
    On Way StorytellersMedia | international
    flexymindsRetail | international

    Learn more about Graphic Design


  • Description
    We build graphic identities that work as systems, not just logos. Every engagement starts with brand research and positioning — the visual direction has to argue for something before it looks good. Typical scope: logo, color and typography, design system with usage rules, and rollout across key touchpoints (site, decks, social, print). We work with startups shaping their first identity and established businesses going through rebranding — including luxury and premium segments where restraint and craft matter more than trends. Butcher.studio is a compact senior team: art direction and design in-house, no juniors on client work. Identity projects usually run 3–6 weeks and often continue into a website designed and built by the same team, on the platform that fits the project, so the brand doesn't get lost between designer and developer.
    Skills in Graphic Identity (7)
    Brand IdentityCorporate IdentityLogo DesignVisual IdentityBrand Book DesignIdentity DesignLuxury Branding
    Works in Graphic Identity (8)
    Brightr: Illuminating Tech Success Stories - Graphic Identity
    SelfMythology: Identity for a Premium Cashmere Brand - Graphic Identity
    Faïda — Fintech Brand Identity - Graphic Identity
    Aeterna: Crafting Timeless Beauty Through Design - Graphic Identity
    Clients in Graphic Identity (4)
    BrightrMarketing & Advertising | international
    SelfMythologyLuxury Goods & Jewelry | international
    FaïdaBanking & Financials | regional
    AeternaBeauty | international

    Learn more about Graphic Identity


  • Description
    Packaging as part of the identity: boxes, wrapping paper, cards and embossed print. For SelfMythology we designed a garment box, wrapping paper with a pattern repeat and an embossed thank-you card; for Aeterna, a packaging concept for a luxury skincare device; for FlexyMinds, boxes that combine the brand's colours and patterns within one family. When packaging goes into production, we prepare print-ready files.
    Skills in Packaging (5)
    Packaging DesignPackagingCreative PackagingCustom PackagingProduct Packaging
    Work in Packaging (1)
    SelfMythology: Identity for a Premium Cashmere Brand - Packaging
    Client in Packaging (1)
    SelfMythologyLuxury Goods & Jewelry | international

    Learn more about Packaging

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Team

10 members in Butcher.studio's team

Butcher.studio cover
StoryWe're Margarita and Igor, partners in life and work. In 2021 we founded Butcher.studio in Israel to do branding, websites and product UX/UI as one team. Margarita leads design, Igor leads projects and clients. Today we're a small senior team in Israel and Europe working with startups, B2B tech and premium brands.
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Awards

Butcher.studio was awarded 13 times

Site of The Day Nadya Beson's photography2024-09-01

WD favourite2024-10-01

Web Guru Awards: GURU OF THE DAY2024-10-01

Best Behance2023-08-01Behance.net


Reviews

4 reviews for Butcher.studio

5/5
(4 reviews)
NB
Nadya BessonOwner at Besson
ServiceWebsite Creation
SectorOthers
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?The objective was to create a website to effectively market and sell my photography services and develop a portfolio that showcases my strengths.

What did you enjoy the most during your collaboration?I enjoyed their deep immersion into my work the most. We had several sessions discussing my approach to photography, what is important to my clients, and my goals for the website. Their dedication and attention to my needs were truly impressive.

Are there any areas for improvements?Honestly, I can't think of anything specific. I was very pleased with the entire process and found their work exceptional.

Nadya Besson recommends this agency


ServiceWebsite Creation
SectorOthers

AS
Artem ShchirovOwner at ArtBox
ServiceWebsite Creation
SectorOthers
5/5
Verified review

As the Founder of Art Box, I engaged BUTCHER to enhance our online presence with specific objectives. Our company, which delivers art guides and supplies directly to customers, sought a unique digital identity and a user-friendly online store. We discovered BUTCHER through an online search and chose them for their high ratings. Their team, consisting of 2-5 employees, was tasked with creating a website that was both visually appealing and functional. The key deliverables were an intuitive and seamless online shopping experience, a distinctive branding identity, and an aesthetically pleasing website design. Our collaboration focused on developing a user-centric platform with a well-thought-out color scheme, typography, and imagery, reflecting our brand's ethos and appealing to our target audience. The goal was to make the website not only engaging and responsive but also aligned with our strategic branding to attract and retain customers. The outcome was a fully responsive website design in Figma, complete with frames and a brand style guide. BUTCHER's project management was impressive. They guided us from the initial concept to the final product, meeting deadlines and responding effectively to our feedback. Communication was maintained through in-person and virtual meetings, as well as email and messaging apps. Their high-level creativity and attention to detail in UX/UI design were particularly remarkable. However, we would have appreciated more explanations during the process to better understand the progress and rationale of the design work. Overall, our experience with BUTCHER was positive, and we look forward to continued collaboration.


ServiceWebsite Creation
SectorOthers

AG
Anna GreenbergOwner at Studio Hator
ServiceWebsite Creation
SectorEducation
Team1 - 10
5/5

I would like to thank Margarita for the wonderful landing page she created for me! It turned out better than I could have expected!!! Very aesthetically pleasing, professional, very much in line with my taste. Margarita first clarified my preferences, skillfully asking questions and showing examples, then everything was done very quickly and carefully ☺ Any of my wishes and clarifications as I worked were taken into account, but not blindly, but with a discussion of what would look better on the page. Also, Margarita offered me various ideas from the field of marketing, for example, how best to write prices, and even with the text I received some very useful tips!!! All the time we worked together, I received participation and interest from Margarita, it was very easy and pleasant to work. Thank you, I will definitely recommend you to my friends and will contact you myself 💗


ServiceWebsite Creation
SectorEducation
Team1 - 10

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  • HeadquarterIsrael