Cabo De Marcas
We strategically and emotionally shape your brand
Who we are Cabo De Marcas is a consultancy specializing in the creation and management of brands with a global perspective, both strategic and creative. Based in San Sebastián and active since 2010, the firm focuses on reflecting the idea of a product or business, articulating the essence of corporate strategy to translate it into a coherent and differentiated brand experience.
Main Services
STRATEGY — Brand Strategy: Analyzes the distinctive traits of the firm —identity, values, and competencies— to develop a solid brand concept and define the necessary steps to achieve the desired positioning.
COMMUNICATION — Brand Design: Includes Naming and Baseline, the representation in a word or phrase that condenses the brand's personality. This verbal foundation extends to Visual or Brand Identity, creating a global system that provides uniqueness in each medium and generates a recognizable style language.
EXPERIENCE — Brand Experience: Addresses Corporate Communication, both external and internal, understanding that the sensations the brand evokes reach the recipient in all actions. People within the company are considered essential intangible assets. Furthermore, it integrates Digital Communication to position and promote the brand on social media, taking into account the active role of the customer or recipient.
Approach and Methodology Cabo De Marcas combines strategic analysis with creative solutions to ensure that every element —name, visual identity, verbal tone, and actions— works in harmony. The methodology starts with a diagnosis of identity and competencies, moves towards conceptual definition, and culminates in coherent implementation across all touchpoints, both off and on‑line.
Differentiating Value The consultancy champions an integrative vision: from idea to experience, nurturing the voice and the organizational experience itself as levers for positioning. Its ability to translate strategy into a coherent visual and verbal language allows brands to build recognition and emotional connection with their audiences.
Contact Cabo De Marcas offers strategic and creative support for companies that wish to transform their identity into a relevant and consistent brand. No review yetBe the first to write one
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Services
1 service offered by Cabo De Marcas
Description Diseñamos y posicionamos marcas desde la estrategia hasta la identidad: naming, línea base e identidades visuales coherentes, conectando experiencia interna y externa para crear reconocimiento.Skills in Branding & Positioning (9) BrandingBrand StrategySocial Media BrandingBrand ConsultingBranding MarketingBrand CreationCreative BrandingCompany BrandingBranding Graphic Design
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Team
4 members in Cabo De Marcas's team
StorySomos Cabo De Marcas, una consultora nacida en San Sebastián en 2010 con la inquietud de unir estrategia y creatividad para dar forma a marcas con sentido. Desde el principio nos impulsó la convicción de que una marca no es solo un logo, sino una idea, una voz y una experiencia integrada. Hemos trabajado analizando la identidad, valores y capacidades de empresas para convertirlas en conceptos claros y posicionables. Nos apasiona diseñar naming y líneas base que expresen la esencia, y construir identidades visuales y verbales coherentes. En el día a día aprendimos que las personas de la empresa son activos clave: por eso cuidamos la comunicación interna y externa, y aprovechamos lo digital para amplificar cada historia de marca.
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Contact
Contact details of Cabo De Marcas
Details
- Headquarter11 Pokopandegi bidea, 20018 Donostia / San Sebastián, España