Crafted Creative

City of Edinburgh, United Kingdom

Crafted for your brand.

We are a dynamic and innovative agency that specialises in creating partnerships with our clients to ensure their long-term success. Our mission is to help businesses and organisations develop a unique voice and brand identity in the market. ‍ As a full-service agency, we provide a range of options to suit whatever stage you're at. And with over 10 years of experience, you can rest assured that you’re in safe hands. Our team strives to fully understand our clients and their needs from first contact, allowing us to Craft a bespoke strategy to meet, and exceed, their requirements. Our people are passionate about all things digital and are always happy to discuss any project, no matter how big or small. Whether it’s a full business branding package to help you stand out, a website update or even a simple flyer design, we'd love to hear from you.

1 person in their team

Speaks English

Sortlist member since 2023

Founded in 2023

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Services

14 services offered by Crafted Creative

Description
A strong brand identity is essential to the success of any business. By articulating your businesses personality, we can connect you with your target audience in a memorable way. This is achieved across all touch-points: physically, digitally and virtually.

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OUR BRANDING STRATEGY SERVICES INCLUDE:
Brand Development: Working closely with clients, we develop a unique brand identity that accurately represents their business and resonates with their target audience. Our team conduct a thorough analysis of the business, competition and market to develop a strategic plan for creating the right brand DNA and market positioning.

Brand Positioning: Differentiating our clients from their competition and helping them stand out in a saturated market. We work with brands to identify USPs (unique selling points) and develop a positioning strategy that communicates value proposition.

Brand Messaging: We understand the importance of creating a consistent and compelling message. Developing a messaging strategy we focus on communicating brand story, values and benefits in a way that is clear and engaging.

Visual Identity: Building a unique and memorable visual brand identity that includes logo, colour palette, typography and other design elements that are consistent across all marketing channels.

Brand Guidelines: Making it easy for brands to maintain consistency and coherence in their brand messaging and visual identity going forward. We develop comprehensive brand guidelines that provide clear instructions on how to use the brand identity elements and maintain consistency across all marketing channels.
Learn more about Branding & Positioning
Description
A website is the foundation of any successful Digital Marketing campaign. With years of experience, Crafted Creative can create a visually appealing and user-friendly website which will ensure potential clients choose you. Friendly, jargon-free and simple to use, our web options will attract more visitors who will stay longer, generate better leads and be a genuine long-term asset for your business.

OUR WEBSITE DEVELOPMENT STRATEGY SERVICES INCLUDE:
Website Design: Crafting custom website designs that are visually appealing and represent overall brand identity. Using the latest design tools and techniques to create sites that are optimised for user experience and conversion.

Website Development: Built with speed, performance and user experience in mind. Utilising technologies to create websites that are responsive and easy to use across different devices and platforms.

Content Development: We create high-quality website content for search engines and user engagement. Conducting thorough research to ensure that website content is tailored to your target audience and industry.

E-commerce Development: Our e-commerce options are developed with a focus on conversion and user experience. Secure, user-friendly and ensuring customer trust in the services or products offered.

Website Maintenance and Support: We provide ongoing website maintenance and support to ensure that websites are kept up-to-date and performing at its best. We conduct regular website audits, security checks and optimisation to ensure that everything is running smoothly and efficiently.
Learn more about Website Creation
Description
An effective visual communication can make a lasting impact on your audience. That's why Crafted Creative offer comprehensive graphic design services to help brands create visually appealing and compelling marketing materials. Whether it's digital or print, we breathe new life into your marketing assets to get you noticed for all the right reasons.

OUR GRAPHIC DESIGN SERVICES INCLUDE:
Branding and Logo Design: Forming unique and memorable branding that represents the business and resonates with it's target audience. Our team takes into account brand identity and values to create a visual identity that reflects the business and sets it apart from competitors.

Print Design: Creating high-quality, print ready materials that stand out and demand attention. From menus to business cards, print ads to posters - Crafted Creative can take care of all design needs. We even offer print and delivery within the UK.

Digital Design: Email marketing templates, website ad-banners, social media graphics and more. Using the latest design software and techniques to ensure all designs are optimised for digital marketing channels.

Illustration: We offer a wide range of illustration styles, from hand-drawn to vector graphics, to bring a distinct and eye-catching presence.

Infographic Design: Our infographic design service is designed to help brands communicate complex information in an easy-to-understand way, whilst still aligning with brand guidelines.
Skills in Graphic Design (2)
Logo DesignInfographic Design
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Description
We understand the importance of PPC and paid media advertising in driving targeted traffic to an organisations website and generating leads & conversions. All campaigns are aimed at maximising ROI and achieving the overall digital marketing goals.

OUR PPC AND PAID MEDIA STRATEGY SERVICES INCLUDE:
Paid Search Advertising: We create and manage paid search campaigns on Google and other search engines to drive targeted traffic to a specific landing page or website. Our team conducts thorough keyword research to ensure that campaigns are targeted to the right audience.

Display Advertising: Display advertising campaigns are implemented across various online platforms to reach target audiences and increase brand awareness. We will create visually appealing and compelling display ads that are optimised for different ad sizes and formats to ensure the best results.

Social Media Advertising: Utilising various platforms such as Instagram, Facebook and TikTok, Crafted will manage campaigns which increase reach and generate leads. Through thorough audience research, our team ensure adverts are optimised and aimed towards the correct audiences.

Re-marketing and Re-targeting: Reaching users who have already visited a specific website or interacted with social media, we create custom audiences and ad creatives to re-engage these users and bring them back and secure their custom.

Analytics and Reporting: We provide detailed analytics and reporting on the performance of your PPC and paid media campaigns throughout with analysis of campaigns to identify areas of improvement and optimise them to ensure maximum ROI.
Skills in Online Advertising (1)
Display Advertising
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Description
From bespoke content creation to community management (and everything in between), our team are specialists in all things social and have experience of working with brands across a vast variety of industries. Whether you'd like our input on a one-off campaign or ongoing management of your social channels, Crafted Creative can deliver the social-focused photography, videography, graphic design and copywriting required to engage your brands community. Through our passion for socials, our team keep up-to-date with the latest trends and how we can employ these to increase our clients community engagement.

We also understand the importance of UGC (user-generated content), helping to build brand credibility and authenticity. As such, Crafted Creative work with a variety of influencers to deliver engaging partnerships that bring your brand and its message in front of the right people.

OUR SOCIAL MEDIA STRATEGY SERVICES INCLUDE:
Social Media Audit: First, we conduct a thorough analysis of current social media presence to identify areas of improvement and opportunities for growth.

Strategy Development: Working closely with clients to develop a custom social media strategy that is individually tailored to business goals and target audience.

Content Creation and Curation: Our team will create and curate high-quality social media content that is engaging, relevant and shareable. Using the latest social media tools and techniques to create content that is suited for different social media platforms and feeds.

Monitoring and Analytics: Providing detailed monitoring and analytics of social media performance to identify areas of improvement and influence changes to social media strategy going forward. Using data to identify trends, patterns and opportunities for growth.

Social Media Listening: Monitor and analyse social media conversations related to your brand, industry, and competitors to identify trends, patterns and opportunities for engagement.

Community Engagement: We engage with your audience and customers on various social media platforms to build strong relationships and foster brand loyalty. Our community management team responds to comments, messages and mentions in a timely and professional manner to ensure positive interactions.

Influencer Management: We identify and collaborate with influencers and brand advocates to promote your brand and increase your reach and engagement. Our team of community managers works with influencers to create and promote high-quality content that aligns with your brand values and goals.
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Skills in Advertising (1)
Full-Service
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Contact

Contact details of Crafted Creative

Details

https://www.craftedcreative.co.uk

Headquarter5 South Charlotte Street, Edinburgh, UK

Crafted Creative

Services

14 services offered by Crafted Creative

Team

1 member in Crafted Creative's team

Awards