Digital Nafta
Performance marketing and user acquisition studio led by Jan Nafta. Judged on backend revenue.
Digital Nafta is a performance marketing and user acquisition studio based in Dubai, led by Jan Nafta. We buy paid traffic for apps, games, ecommerce and licensed iGaming operators across Meta, Google, TikTok, Apple Ads, programmatic DSPs like Moloco and ad networks like PropellerAds and ExoClick. Every campaign is judged on backend revenue and cohort payback, not platform-reported conversions. Jan has bought paid traffic since 2019, at ad networks, at an ad-tech company, in-house for regulated online gaming brands and for app publishers, and he runs every account himself. A small production team handles creative and development. We set up the measurement in-house (AppsFlyer, Conversions API, server-side events, SKAN) and produce banners and video ads with AI, so testing volume doesn't depend on a design queue. Engagements start with a free 30-minute diagnostic. Best fit: teams spending $10K or more a month on paid acquisition. 2 people in their team
Speaks English, Spanish
2 projects in their portfolioWorks remotely across the globe
Sortlist member since 2026
Founded in 2026
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Services
7 services offered by Digital Nafta
Description Paid social on Meta and TikTok for apps, games, ecommerce and licensed iGaming operators, with weekly creative tests and banners and video ads produced with AI.
Learn more about Social MediaDescription Paid acquisition across Google, Apple Ads, programmatic DSPs like Moloco and ad networks like PropellerAds and ExoClick, judged on backend revenue and cohort payback, with a kill rule written before every test.Works in Online Advertising (2) Clients in Online Advertising (2) Digital Nafta (open source)Software & Computer ServicesDigital Nafta (own iOS apps)Software & Computer Services
Learn more about Online AdvertisingDescription User acquisition for mobile apps and games on Apple Ads, Google App campaigns, Meta, TikTok and DSPs, with the MMP setup (AppsFlyer, SKAN) and payback reporting by cohort.Work in Mobile App (1) Client in Mobile App (1) Digital Nafta (own iOS apps)Software & Computer Services
Learn more about Mobile AppDescription Measurement and growth setup: AppsFlyer, the Conversions API and server-side events, and platform versus backend reconciliation. Every engagement starts with a free 30-minute diagnostic.Work in Growth Marketing (1) Client in Growth Marketing (1) Digital Nafta (own iOS apps)Software & Computer Services
Learn more about Growth MarketingDescription No description provided for this service.
Work in Web analytics/Big data (1) Client in Web analytics/Big data (1) Digital Nafta (own iOS apps)Software & Computer Services
Learn more about Web analytics/Big dataDescription No description provided for this service.
Work in Artificial Intelligence (1) Client in Artificial Intelligence (1) Digital Nafta (open source)Software & Computer Services
Learn more about Artificial IntelligenceDescription No description provided for this service.
Work in Media Planning (1) Client in Media Planning (1) Digital Nafta (open source)Software & Computer Services
Learn more about Media Planning
Team
2 members in Digital Nafta's team
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Details
- HeadquarterIFZA Business Park, IFZA Business Park - Dubai Silicon Oasis - Dubai - United Arab Emirates
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