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Eventim Brand Connect

Hamburg, Germany
Turn customers into lifelong fans with live experiences
Who we are Eventim Brand Connect is a specialist in connecting brands with live audiences through a clear, data-led approach. The company selects and aligns live entertainment environments—venues, festivals and concerts—to match specific marketing goals, creating authentic moments where audiences are most receptive. From initial targeting through to measurable reach, Eventim Brand Connect focuses on turning customers into fans by leveraging the passion and attention that only live experiences can generate. Core services and expertise Eventim Brand Connect provides targeted placement within live entertainment spaces. The agency’s expertise centers on: - Data-driven venue and event selection: using audience insights to choose venues, festivals and concerts that fit campaign objectives. - Audience activation across the customer lifecycle: creating multiple touchpoints—from discovery and engagement to retention—that guide fans toward the desired brand perception. - Scalable reach: planning and coordinating additional exposure opportunities to expand campaign impact when desired. Approach and methodology Eventim Brand Connect blends quantitative targeting with an experiential mindset. Decisions are grounded in audience data to ensure placements align with both the brand’s goals and the live environment’s emotional potential. The result is an activation strategy that respects fan enthusiasm while optimising for perception, relevance and measurable outcomes. The company prioritises seamless integration into the event experience so brand interactions feel natural and memorable. Why clients choose them Clients work with Eventim Brand Connect because the agency turns passive exposure into active fandom. By focusing on fit—matching brand objectives to the right live settings—and layering consistent touchpoints throughout the customer lifecycle, campaigns generate stronger perceptions and deeper engagement. The data-led selection process reduces waste and increases the likelihood of meaningful brand-fan relationships. Get in touch Based in Hamburg, Eventim Brand Connect invites brands seeking impactful, live-led campaigns to connect and explore tailored opportunities that transform customers into fans.
5 people in their team
Speaks English, German
Sortlist member since 2025
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Services

3 services offered by Eventim Brand Connect

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Starting from

  • Description
    We define brand positioning tailored to live entertainment, using audience data to align brand purpose with venue atmospheres and lifecycle touchpoints that build lasting fan relationships.
    Skills in Branding & Positioning (1)
    Brand Marketing

    Learn more about Branding & Positioning


  • Description
    We plan and place brand activations within concerts, festivals and venues, selecting events by audience fit and measurable reach to convert attendees into engaged fans.
    Skills in Event (1)
    Event Marketing

    Learn more about Event


  • Description
    We design multi-touch experiential campaigns that guide fans through discovery, engagement and retention, combining data-led targeting with seamless in-venue integration.
    Skills in Marketing (3)
    Experiential MarketingInteractive MarketingExperience Marketing

    Learn more about Marketing

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Team

5 members in Eventim Brand Connect's team

StoryWe started with a simple belief: live moments turn casual customers into passionate fans. Based in Hamburg, we craft data-driven connections between brands and live entertainment—venues, festivals and concerts—so every activation meets a clear business goal. We obsess over audience fit: who shows up, how they feel, and where in the customer lifecycle they are. That focus lets us layer multiple fan touchpoints that build perception and loyalty rather than one-off impressions. There have been logistical headaches and tight turnarounds, but seeing an audience react and amplify a brand makes it worthwhile. We love converting enthusiasm into measurable impact—and we’re always looking for the next live moment to make our partners’ brands stick.
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Details


  • Headquarter11 Hohe Bleichen, 20354 Hamburg, Deutschland