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Fmad

Puteaux, France
Awakening health communication: no more banality, welcome freshness
Identity FMad is an agency born to combat banality in health communication. Based in Puteaux, it brings a fresh perspective to pharmaceutical laboratories and patient associations. Services Product communication, environmental communication, and internal devices (seminars, plenaries). Complete strategic solutions online and offline, aimed at the general public and health professionals. Approach Offbeat and targeted ideas that cut through the noise: thoughtful creativity, respect for the medical subject, and formats adapted to contemporary media. Why FMad A mix of audacity and rigor to convey sensitive messages in a relevant and memorable way.
13 people in their team
Speaks English, French
Sortlist member since 2025
Founded in 2012
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Services

2 services offered by Fmad

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  • Description
    Nous concevons et déployons campagnes publicitaires santé audacieuses et rigoureuses, équilibrant créativité décalée et respect médical pour laboratoires et associations, en ligne et hors ligne.
    Skills in Advertising (4)
    Corporate AdvertisingAdvertising CampaignBrand AdvertisingDigital Media Advertising

    Learn more about Advertising


  • Description
    Sur les réseaux, nous créons des campagnes sociales ciblées pour la santé, mêlant formats contemporains et message juste, pour patients comme professionnels.
    Skills in Online Advertising (1)
    Social Media Advertising

    Learn more about Online Advertising

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Team

13 members in Fmad's team

StoryNous sommes partis d’une colère presque joyeuse : la publicité doit arrêter d’être transparente. En 2012, à Puteaux, nous avons fondé FMad pour « faire la guerre à la banalité ». Chaque matin nous nous souvenons que ni les patients, ni les médecins, ni nous-mêmes, ne nous levons pour regarder de la pub — alors nous choisissons d’être décalés. Travailler pour des laboratoires pharmaceutiques et des associations de patients nous oblige à trouver la note juste : fraîcheur sans irrévérence, impact sans simplification. On compose autant pour des campagnes produit que pour des prises de parole institutionnelles, internes ou digitales. Le moteur ? Créer des idées qui interpellent et des messages qui restent.
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Details


  • Headquarter1 Cours Michelet, 92800 Puteaux, France