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FRESHLAB d.o.o.

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Velenje, Slovenia
Web design, development and marketing. One team.
Your website, marketing and internal tools all serve the same business. We think the people working on them should know each other. Freshlab is a creative digital studio in Velenje, Slovenia. We bring strategy, design, development and marketing together, helping clients move from an initial idea to work they can use, measure and build on. Since 2019, we’ve delivered more than 100 projects across healthcare, energy, manufacturing and ecommerce. Our work includes Framer and WordPress websites, custom platforms, online stores, applications, automation and Google and Meta campaigns. Co-founders Urh and Jan Meža remain directly involved. Urh leads strategy, marketing and client direction; Jan leads development and systems. Together with our team, they keep business priorities and technical decisions connected. We also stay involved after launch, providing ongoing care for more than 50 clients. Start with Fast Track: one focused improvement delivered in three business days for €1,750. Or work with us month to month through Ongoing Partner, from €3,500 per month. Larger builds are scoped individually. Tell us what you’re working towards. We’ll bring a point of view and a practical way forward.
2 people in their team
Speaks Slovenian, English
6 projects in their portfolio
Works remotely across the globe
Sortlist member since 2026
Founded in 2019
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Services

7 services offered by FRESHLAB d.o.o.

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  • Description
    Growth works better when the website, the ads and the tracking are planned together. We agree on the number to move, set up the tracking to see it, and adjust from there. Pedicare's free consultations grew 452%, with organic traffic up 118%. For Sontro we have run social media, email and paid ads alongside the website for four years. For ongoing growth work there is our Ongoing Partner plan, from €3,500 a month, month to month.
    Skills in Growth Marketing (6)
    Conversion Rate OptimizationGrowth MarketingLocal SEOSocial Media MarketingGoogle Tag ManagerEmail Marketing Automation
    Work in Growth Marketing (1)
    Sontro: four years of marketing, web and internal tools - Growth Marketing
    Client in Growth Marketing (1)
    SontroEnergy & Oil | national
    Learn more about Growth Marketing
  • Description
    We design and build websites with a job to do, usually bringing in enquiries or bookings. Design and development happen in the same team, so what you approve is what goes live. Medgen's rebuilt site, organised around eight patient groups, came with 378% more first consultations. For CPU we replaced 280+ static registration pages with two dynamic forms. We build in Framer, WordPress and Webflow.
    Skills in Website Creation (7)
    Conversion Rate OptimizationWordPressUX DesignWeb DevelopmentWebflowWeb DesignFramer
    Works in Website Creation (5)
    Medgen: a clearer website and paid ads for a genetics clinic - Website Creation
    CPU: one platform for a 35-year education provider - Website Creation
    Modri zob: one website and Google Ads for four dental clinics - Website Creation
    Blast Tehnik: a multi-market website for an industrial leader - Website Creation
    Clients in Website Creation (4)
    MedgenHospitals & Healthcare | national
    Center za poslovno usposabljanje (CPU)Education | national
    Modri zobHospitals & Healthcare | national
    Blast TehnikIndustrial Goods & Services | international
    Learn more about Website Creation
  • Description
    We build online stores and help them sell. For Helicopter Food we built a WooCommerce store with subscriptions designed in from day one, so every product page links straight to its subscription version. We look after nine online stores for Chicatella, which now sells in 10+ international markets, and we built its checkout with upsells. And Labring's monthly product sales in Slovenia grew 12.5x within a year of running its Google, Meta and YouTube campaigns together.
    Skills in E-commerce (5)
    WooCommerceEcommerce Web DesignEcommerce Web DevelopmentEcommerce WebsiteWooCommerce Development
    Work in E-commerce (1)
    Chicatella: nine online stores and ongoing technical care - E-commerce
    Client in E-commerce (1)
    ChicatellaRetail | international
    Learn more about E-commerce
  • Description
    A brand has to hold up on the website, in the ads and in the sales conversation, so we design it with all of them in mind. We start from what is already true about your business. For Trgotur, an HR agency with 30 years behind it, we built a new identity around connecting people and organisations, then a website and an employment portal on top of it. For Ojster, which makes hand-forged knives, we gave the online store a dark, bold look that carries the craft of blacksmithing.
    Skills in Branding & Positioning (5)
    Brand PositioningRebrandingLogo DesignVisual IdentityBrand Identity Design
    Learn more about Branding & Positioning
  • Description
    We run Google Ads, Meta and YouTube campaigns for businesses that want enquiries or sales they can count, and we set up the tracking that lets us judge the campaigns on exactly that. Medgen's ads return 6.37x on ad spend, after around two years with us. For Modri zob, a dental group with four clinics, we cut the cost per enquiry by more than 50%. Tuplex got 10x more monthly enquiries when it entered the Slovenian market.
    Skills in Online Advertising (6)
    B2B Lead GenerationFacebook AdsRetargetingConversion TrackingYoutube AdsGoogle Ads
    Works in Online Advertising (3)
    Medgen: a clearer website and paid ads for a genetics clinic - Online Advertising
    Modri zob: one website and Google Ads for four dental clinics - Online Advertising
    Sontro: four years of marketing, web and internal tools - Online Advertising
    Clients in Online Advertising (3)
    MedgenHospitals & Healthcare | national
    Modri zobHospitals & Healthcare | national
    SontroEnergy & Oil | national
    Learn more about Online Advertising
  • Description
    Kinu is our own app, built in-house end to end. It is a private personal CRM for remembering the people you care about, live on the App Store and Google Play since July 2026, with a web app beside it. One TypeScript monorepo ships iOS, Android, the web app and the marketing site, and one design system keeps them looking like one product. It is local-first, so notes stay on the device and work offline. If you need an app, this is the team and the stack that would build it.
    Skills in Mobile App (5)
    Android App DevelopmentMobile App DesigniOS App DevelopmentReact NativeMobile App Development
    Learn more about Mobile App
  • Description

    No description provided for this service.

    Works in Ergonomy (UX/UI) (2)
    CPU: one platform for a 35-year education provider - Ergonomy (UX/UI)
    Blast Tehnik: a multi-market website for an industrial leader - Ergonomy (UX/UI)
    Clients in Ergonomy (UX/UI) (2)
    Center za poslovno usposabljanje (CPU)Education | national
    Blast TehnikIndustrial Goods & Services | international
    Learn more about Ergonomy (UX/UI)
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Team

2 members in FRESHLAB d.o.o.'s team

FRESHLAB d.o.o. cover
StoryUrh and Jan Meža have been working together since 2015 and founded Freshlab in Velenje in 2019. They built it so design, development and marketing stay with one team, without handoffs between suppliers. Since then they have delivered 100+ projects, 50+ clients are on ongoing care, and 97% of clients have stayed.
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Contact

Contact details of FRESHLAB d.o.o.

Details

  • HeadquarterŠaleška cesta 2a, 3320 Velenje, Slovenia