Gambalunga
Brand strategy and creative direction. From positioning to identity.
Gambalunga is a communication and marketing agency based in Bari, Italy, founded in 2012 by Delia Ciriello, brand strategist and creative director with over 20 years of experience. We work with companies and professionals across Italy on brand strategy, visual identity, naming, packaging, copywriting, editorial planning, social media management, SEO, and video production. Our process starts with strategic analysis, including micro-data research, and moves through creative direction to execution, always maintaining a direct relationship with the client. We build brands that are coherent, recognizable, and grounded in real positioning. Our approach is transparent, human, and results-oriented. No review yetBe the first to write one
Services
7 services offered by Gambalunga
Description We design advertising concepts rooted in brand strategy, not just creative execution. Each campaign starts from a clear positioning and a defined audience, ensuring the message is coherent, distinctive, and built to last beyond the single campaign. We work with companies that want advertising with strategic depth: visual identity, storytelling, and creative direction aligned with long-term brand objectives.Skills in Advertising (5) Corporate AdvertisingAdvertising CampaignWeb AdvertisingGraphic Design AdvertisingGraphic Advertising
Learn more about AdvertisingDescription We build brands from the inside out. Our process starts with strategic analysis: market research, competitor mapping, audience profiling, and micro-data insight, and moves through positioning, naming, visual identity, messaging, and brand guidelines. We work with founders, entrepreneurs, and marketing teams across Italy who need more than a logo: a clear, coherent brand that knows what it stands for and how to communicate it at every touchpoint. With over 20 years of experience in brand strategy and creative direction, Delia Ciriello leads every project personally, combining analytical rigor with a direct, human approach.Skills in Branding & Positioning (16) BrandingVisual IdentityBrand StrategyBrand IdentityBrand NamingBrand MarketingBrand DesignB2B BrandingCorporate Identity DesignBrand Guidelines+6
Learn more about Branding & PositioningDescription We manage social media as a strategic extension of the brand, not a separate activity. Every editorial plan starts from the brand positioning and is built around real audience insight, consistent tone of voice, and content that communicates with purpose. We handle strategy, copywriting, visual direction, scheduling, and performance monitoring for Instagram, LinkedIn, and Facebook, working with companies that want a coherent, recognizable presence across all channels.Skills in Social Media (5) Social Media MarketingFacebook MarketingSocial MarketingInstagram MarketingSocial Media Strategy
Learn more about Social MediaDescription We help companies define their brand positioning and communicate it with clarity and consistency. Our process starts with strategic analysis (market research, competitor mapping, and audience insight) and moves through brand identity, messaging, visual direction, and content production. Every project is built around the client's real objectives, not templates. We work directly with founders, marketing managers, and communication teams across Italy, combining strategic rigor with a human, hands-on approach.Skills in Corporate Communication (4) Corporate VideoCorporate BrandingCorporate DesignBusiness Branding
Learn more about Corporate CommunicationDescription Packaging design at Gambalunga starts from brand positioning, not from aesthetic trends. We design packaging systems for food, beverage, and non-food products that communicate the brand identity clearly on the shelf, building recognition and purchase intent. Every project combines strategic analysis, creative direction, and graphic execution — from concept to print-ready files — working closely with producers, printers, and clients to ensure the final result is both visually distinctive and technically correct.Skills in Packaging (11) Packaging DesignBranding PositioningGraphic PackagingRetail PackagingCustom PackagingProduct PackagingFood PackagingNon-food PackagingCreative PackagingPackaging Labels+1
Learn more about PackagingDescription Visual identity is where brand strategy becomes visible. We design logo systems, color palettes, typography, and graphic guidelines that are coherent with the brand positioning and built to work consistently across every touchpoint — print, digital, packaging, and social. Every visual identity project starts from strategic analysis, not aesthetic preference. The result is a recognizable, durable identity that reflects who the brand is and speaks directly to its audience.Skills in Graphic Identity (2) Identity DesignLogo Graphic Design
Learn more about Graphic IdentityDescription Graphic design at Gambalunga is always strategy-driven. We design visual systems, editorial layouts, print materials, and digital assets that are coherent with the brand identity and built to communicate clearly across every format. We work on corporate materials, publications, presentations, and campaign visuals, combining creative direction with attention to detail and a precise understanding of how design carries meaning.Skills in Graphic Design (10) IllustrationLogo DesignCreative DesignLogo DevelopmentCorporate DesignCanvas DesignMockup DesignLogo Graphic DesignLayout DesignPhotoshop
Learn more about Graphic Design
Team
5 members in Gambalunga's team
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Contact
Contact details of Gambalunga
Details
- HeadquarterVia Aurelio Carrante, 1F, Bari, Metropolitan City of Bari, Italy