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Goodface agency

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Bromley, United Kingdom
Goodface is a product design & engineering agency for growth-stage tech companies
Since 2016, we have shaped product apps, websites, and the brands behind them — across 💳 fintech, 🧘‍♂️ health & wellness, 🎮 eSports, and other emerging tech. OUR ACHIEVEMENTS IN NUMBERS - 5M+ users across products - 10 years in business - 100+ projects delivered - 4.9★ rating on Clutch - 79% of clients recommend us - 15 international awards WE BUILD OUR PRACTICE AROUND THESE STRATEGIC TIERS 💳 Goodface FinTech Firm Goodface operates a dedicated FinTech-oriented practice alongside its main agency brand. We help financial companies reach the next growth milestone: new products, markets, user segments, or a FinTech brand from scratch. We create websites, apps, brands & design systems for payment infrastructure, digital banking, spend management, financial data & wealthTech, crypto & digital assets. ⚡️ Product experience We design products people want to return to. You know every corner of your product. Your users don't — and that gap only widens with each release. We connect research, design, and code into a product experience, closing gaps before it costs you a customer. 💫 Brand experience We connect products with brands behind them. Products evolve faster than websites, messaging, and visual identity. We rethink positioning, craft full-fledged brand systems, and redesign digital touchpoints so every interaction reflects the company you're building today. 💻 Websites for tech Your website has one shot to explain a complex product and convince the right person to reply. We partner with teams across positioning, messaging, design & development to make that shot count. Let’s turn digital experience into your next scaling advantage 💫 📩 [email protected]
25 people in their team
Speaks English, Ukrainian
21 projects in their portfolio
Works remotely across the globe
Sortlist member since 2024
Founded in 2016
9 awards conferred
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Services

13 services offered by Goodface agency

Description
We specialize in developing robust, user-centric web applications by creating custom solutions that meet specific client needs. Our approach leverages modern technologies and best practices in UX/UI design and development.
Skills in Web Application (30)
Bot Development
DevOps
DevOps Engineering
DevOps Implementation
Full Stack Development
Integration
Laravel Development
NodeJS Development
Progressive Web App
Prototype Design
Works in Web Application (6)
Emerald24 — UK’s digital bank & payment platform - Web Application
365games – an eSports platform & marketing website - Web Application
Omni – a SaaS solution for the Discord app - Web Application
CREO – Ed-tech platform - Web Application
Review in Web Application (1)
Vitalii Valkov
Clients in Web Application (4)
Emerald24Banking & Financials | international
365gamesVideo games | international
OmniSoftware & Computer Services | international
CreoEducation | international
Learn more about Web Application
Description
We know exactly how to make quick, reliable, easy-to-manage, and SEO-optimised websites. A site crafted by the Goodface team? It's a reliable and scalable technical product. It has a bold visual style, a user-friendly management setup, and all the tools you need to check out your audience.
Skills in Website Creation (30)
3D Animatics
Back-End Development
Front End Development
Landing Page Design
Motion Graphics
Responsive Website
Small Business Web Design
Technical Design
Website Development
Website Optimization
Works in Website Creation (16)
Emerald24 — UK’s digital bank & payment platform - Website Creation
Sensus — White-label fintech platform - Website Creation
Payop — A global FinTech payment platform - Website Creation
Orbital — Financial services ecosystem for global B2B clients - Website Creation
Reviews in Website Creation (4)
Anatoly Popel
Igor Chernovskyi
Nadia Muromets
Petro Tsvinkailo
Clients in Website Creation (4)
Emerald24Banking & Financials | international
SensusBanking & Financials | international
PayopBanking & Financials | international
OrbitalBanking & Financials | international
Learn more about Website Creation
Description
Goodface's designers are all about carrying both top-notch aesthetics and advanced functionality. Our UX Designers are like architects behind your product's structure, fueled by insights we've dug up during research and analysis. We'll serve up a batch of wireframes for each section and feature, so you can make adjustments while we're in the design phase. The experience of the using product largely depends on the visual side. It's not just about looking good, it's more about ensuring comfortable interaction with the interface. It must communicate with the users. UI Designers craft interactive prototypes, adding some slick motion design.
Skills in Ergonomy (UX/UI) (30)
Ergonomy (UX/UI)
Design Thinking
Mobile App Design
Interface Testing
Landing Page Design
Usability Testing
User Testing
Technical Design
Website Redesign
Wireframe Design
Works in Ergonomy (UX/UI) (21)
Emerald24 — UK’s digital bank & payment platform - Ergonomy (UX/UI)
Sensus — White-label fintech platform - Ergonomy (UX/UI)
Embody — Yoga product with a gentle approach - Ergonomy (UX/UI)
Payop — A global FinTech payment platform - Ergonomy (UX/UI)
Reviews in Ergonomy (UX/UI) (3)
Serhii Zanizdra
NatalieLykhenko
Olvaldas Rinkevicius
Clients in Ergonomy (UX/UI) (4)
Emerald24Banking & Financials | international
SensusBanking & Financials | international
EmbodyHospitals & Healthcare | international
PayopBanking & Financials | international
Learn more about Ergonomy (UX/UI)
Description
Our developers are ready for ambitious challenges, having considerable experience and exceptional expertise. Backend developers create reliable architecture to work with big data and keep it safe. They do care about scalability so it would be much easier to handle the data of new users. The Goodface Frontend developers make sure that navigation is seamless and user-friendly. Our programs are flexible and work perfectly on all types of devices. QA team ensures that the software meets all the quality standards so that the product works without failures. Our DevOps squad creates secure, scalable server architecture that's user-friendly.
Skills in Software Development (18)
Back-End Development
Front End Development
NodeJS Development
Software Localization
React Development
Software Architecture
VueJS Development
Salesforce Integration
Software Engineering
API Development
Works in Software Development (5)
365games – an eSports platform & marketing website - Software Development
Omni – a SaaS solution for the Discord app - Software Development
CREO – Ed-tech platform - Software Development
KARL STORZ — Medical Ed-tech platform - Software Development
Review in Software Development (1)
Roman Shymshyrt
Clients in Software Development (4)
365gamesVideo games | international
OmniSoftware & Computer Services | international
CreoEducation | international
KARL STORZHospitals & Healthcare | international
Learn more about Software Development
Description
Our product management is a crucial service that facilitates the strategic and efficient development of digital products. We oversee the entire lifecycle of product development, from ideation and planning to execution and launch, emphasizing a data-driven approach, utilizing market research and user feedback to inform product decisions and enhancements. We ensure alignment with client goals and market demands.
Skills in Product Management (15)
Product Design
Product Launching
Product Marketing
Project Management
Custom Software Development
Ergonomy (UX/UI)
Minimum Viable Product
MVP Development
Product Discovery
Product Exploration
Works in Product Management (8)
365games – an eSports platform & marketing website - Product Management
Omni – a SaaS solution for the Discord app - Product Management
CREO – Ed-tech platform - Product Management
PayAtlas – Global Directory of Payment Providers - Product Management
Clients in Product Management (4)
365gamesVideo games | international
OmniSoftware & Computer Services | international
CreoEducation | international
PayAtlasBanking & Financials | international
Learn more about Product Management
Description
Having tackled a significant eSports project, we understand the industry inside out. This enables us to craft visually engaging designs that resonate with current trends, enticing new users to join our platform. In development, we prioritize meticulous server logic and essential functionalities.
Skills in Game Development (8)
3D Animatics
3D Design
Custom Software Development
Product Discovery
UI UX
Custom Development
Product Strategy
Esports
Work in Game Development (1)
365games – an eSports platform & marketing website - Game Development
Client in Game Development (1)
365gamesVideo games | international
Learn more about Game Development
Description
Ensuring user accessibility is our top priority. We view app development as an opportunity to bridge the gap between the product and the user—an app that's always within reach, and a product that's effortlessly interacted with in just one tap. In our mobile app development process, we prioritize crafting intuitive interfaces and streamlined functionality to enhance user experience.
Skills in Mobile App (6)
Mobile App Design
Mobile Prototyping
Progressive Web App
Custom Development
Health and Fitness App Development
Productivity App Development
Works in Mobile App (5)
Emerald24 — UK’s digital bank & payment platform - Mobile App
Embody — Yoga product with a gentle approach - Mobile App
365games – an eSports platform & marketing website - Mobile App
Neuromodus 🧘 — An app for improving mental health - Mobile App
Clients in Mobile App (4)
Emerald24Banking & Financials | international
EmbodyHospitals & Healthcare | international
365gamesVideo games | international
Neuromodus 🧘Hospitals & Healthcare | international
Learn more about Mobile App
Description
This service is essential for informing strategic decisions and maximizing client success in competitive markets. We specialize in conducting thorough market analyses tailored to client-specific needs, employing a data-driven approach, and utilizing advanced research methodologies to gather insights into market trends, consumer behavior, and competitor strategies. By leveraging comprehensive market research, we help clients identify opportunities, mitigate risks, and optimize their marketing and product strategies for effective market penetration and sustained growth.
Skills in Market Research (5)
Market Expansion
Consumer Marketing
Product Discovery
UX Research
Product Strategy
Works in Market Research (9)
Magnetiq Bank – European B2B bank - Market Research
Ping Proxies – a British technological startup - Market Research
365games – an eSports platform & marketing website - Market Research
UniferX – A distributor of organic fertilizers - Market Research
Clients in Market Research (4)
Magnetiq BankBanking & Financials | international
Ping ProxiesSoftware & Computer Services | international
365gamesVideo games | international
UniferXFarming | international
Learn more about Market Research
Description
We excel in motion design, using advanced techniques to enhance visual storytelling and brand communication. We craft dynamic animations that bring ideas to life, whether for marketing campaigns, explainer videos, or interactive user interfaces. With a focus on creativity and technical precision, we deliver compelling motion graphics that captivate audiences and elevate brand narratives.
Skills in Motion Design (8)
2D Animation
Motion Graphics
Digital Animation
Clip Motion Design
Logo Motion Design
Motion Design 3D
Online Animation
Character Animation
Works in Motion Design (9)
Sensus — White-label fintech platform - Motion Design
365games – an eSports platform & marketing website - Motion Design
Adaptiq — International IT company - Motion Design
CREO – Ed-tech platform - Motion Design
Clients in Motion Design (4)
SensusBanking & Financials | international
365gamesVideo games | international
AdaptiqSoftware & Computer Services | international
CreoEducation | international
Learn more about Motion Design
Description
No matter how amazing your product is, if it gets lost in the crowd, the people who need it won’t find it. That’s where branding comes in. It helps your product stand out and become recognizable. Our team specializes in creating logos and visual identities that give your brand character. The result? Your brand grabs attention, and the audience engages with your product.
Skills in Branding & Positioning (12)
Brand Design
Brand Identity
Corporate Identity Design
Digital Branding
Visual Identity
Branding
Brand Book Design
Branding Graphic Design
Company Branding
Interactive Branding
Works in Branding & Positioning (11)
Emerald24 — UK’s digital bank & payment platform - Branding & Positioning
Sensus — White-label fintech platform - Branding & Positioning
Embody — Yoga product with a gentle approach - Branding & Positioning
Orbital — Financial services ecosystem for global B2B clients - Branding & Positioning
Clients in Branding & Positioning (4)
Emerald24Banking & Financials | international
SensusBanking & Financials | international
EmbodyHospitals & Healthcare | international
OrbitalBanking & Financials | international
Learn more about Branding & Positioning
In need of one of those services?

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Team

25 members in Goodface agency's team

Goodface agency cover
StorySince 2016, we've built 100+ digital products, websites and brands — across Fintech, eSports, Health & wellness, EdTech & other Emerging tech. We earned multiple international 🏆 awards while our products engaged 5M+ users all over 🌍 the world.
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Awards

Goodface agency was awarded 9 times

CSS Design Awards for UniferX2024-03-01INNOVATION
CSS Design Awards for UniferX2024-03-01UX DESIGN
CSS Design Awards for UniferX2024-03-01UI DESIGN
CSS Design Awards for 365games2023-06-01INNOVATION

Reviews

12 reviews for Goodface agency

5/5

(12 reviews)
MB
Mariia BorovskaCreative Strategist at OPTOMAN
Service
Website Creation
Sector
Pharmaceuticals & Biotech
Team
11 - 50
Goodface Agency's project management has improved, though the team could still provide faster lead times. Overall, the client considers Goodface Agency as their strategic partner.

5/5

VV
Vitalii ValkovCEO at CREO
Service
Web Application
Sector
Education
Team
11 - 50
Vitalii Valkov recommends this agency

What was the objective behind your collaboration?

I wanted to build an LMS platform that truly addressed all my needs—usability, service integrations, and my vision for gamification. The Goodface team helped bring my vision to life. They provided custom software development services for my EdTech platform and assisted us with art direction, project documentation, and full technical implementation.

What did you enjoy the most during your collaboration?

Goodface's development expertise truly impressed me. While we handled the design ourselves, our lack of technical implementation knowledge was a problem — until Goodface stepped in. They flawlessly managed all development processes. Their workflow was fast and clear. It also felt like our product manager, Dima, was genuinely invested in developing the product, bringing in new ideas and the best implementation strategies. This was incredibly valuable to us.

Are there any areas for improvements?

I would like to have more communication with the whole team to better understand the processes, but I recognize that it can be unnecessary in outsourcing. Overall, everything else was just great.

5/5

Budget
Quality
Schedule
Collaboration
JF
Julija FescenkoHead of Marketing at Magnetiq Bank
Service
Website Creation
Sector
Banking & Financials
Team
51 - 200
They went above and beyond our expectations, leading to high stakeholder satisfaction and highlighting the project's success. The quality of deliverables even exceeded our predefined standards, receiving positive feedback from both internal and external stakeholders. We hired Goodface Agency for a rebranding project and website development. We’ve chosen them for the impressive range of projects within the FinTech sector. The Goodface team handled a comprehensive scope of work, effectively managing everything from market analysis to designing visual elements and implementing a brand launch strategy, all while meeting deadlines.

5/5

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Contact

Contact details of Goodface agency

Details

  • Headquarter32 Cumberland Road, Bromley, UK
  • Velyka Vasylkivska St, 132, Kyiv, Ukraine, 03150

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