growthkit.consulting
Weak pipeline is rarely a sales problem. It starts earlier.
growthkit.consulting works with B2B companies in DACH whose pipeline is unpredictable – typically because marketing and sales optimise for different things. The founder or CEO still sells personally, marketing produces content nobody in sales uses, and nobody owns the number. Consulting – go-to-market strategy, positioning and repositioning, channel and campaign planning, marketing team setup. Fixed scope, fixed fee. Fractional CMO / GTM leadership – when you need someone to own the number: building demand generation, leading the marketing team, sales-marketing alignment, stack and reporting. Interim or part-time. Executive sparring – 1:1 for founders and CEOs making GTM decisions without a CMO in the room. Workshops – demand generation, messaging and positioning, marketing automation, AI in marketing. For teams that should build the capability in-house rather than outsource it. AI adoption for marketing and revenue teams – from tool chaos to workflows that actually save time. We run our own pipeline on tooling we built, not on a slide about AI transformation. Behind it: 15+ years operating B2B demand generation in-house, enterprise SaaS and tech, most recently DACH field marketing for a US software company. 1 person in their team
Speaks German, English, Croatian
Works remotely across the globe
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5 services offered by growthkit.consulting
Description My approach: I don't consult from a textbook — I consult from experience. 18+ years in B2B marketing, with international marketing leadership at Software AG; earlier B2B marketing with budget ownership at Immonet, then part of Axel Springer. I know the decisions that keep you up at night. I founded GrowthKit after years of seeing the same pattern across B2B organisations: marketing teams were active — but growth still felt unpredictable. Campaigns were launched without clear positioning. Budgets increased without measurable pipeline impact. AI tools were tested — but not integrated into real go-to-market decisions. GrowthKit is my response to that reality: a structured system to make marketing strategy usable in everyday execution. And that experience shapes every consulting engagement I take on.
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Skills in Content Strategy (4) Social Content StrategyContent StrategyCampaign StrategyContent creation
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Skills in Artificial Intelligence (3) AI StrategyGenerative AIAI Agents
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Team
1 member in growthkit.consulting's team
StoryFounded in Berlin by Anita Suk after 15+ years running B2B demand generation in-house at SaaS and tech companies. Same pattern everywhere: marketing reports MQLs, sales reports pipeline, nobody owns the gap. We built the practice around closing it – positioning, funnel, handoffs and the AI tooling underneath.
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- HeadquarterKolonnenstraße 8, 10827 Berlin-Tempelhof-Schöneberg, Germany