Half Circles Media Private Limited

Lucknow, India

Where Strategy Meets Credibility

The world is transforming digitally at fast pace. Every day is the day of new trends. Hence, creative and out-of-box thinking is the only key to remain in competition. Our team is continuously proving it by its result-oriented endeavours. Whether it is social media management or digital marketing techniques like SEO, PPC or the production of creative such as video, audio and graphics, our team of experienced professionals comes up with apt solution. In fact, we deliver more than what you expect. You get extra value for your money. How we work Visualizing the end product at very initial stage is vital for achieving it. The most important part is to gather the information from you and then organizing the resources to achieve the target result within a time frame. Post brain storming, we divide the project into stages and assign it to various expert teams so that they can work on it independently and take it to the next level. Finally, you get desired results and product. Usually, we divide the project into four stages: 1). Understanding the idea 2). Rolling out the pan 3). Create 4). Deliver.

30 people in their team

Speaks English, Hindi

Sortlist member since 2026

Founded in 2016

1 award conferred

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Services

10 services offered by Half Circles Media Private Limited

Description
Half Circles Media approaches digital strategy as ecosystem design, not platform selection. Most organisations we work with are managing multiple departments, product lines, or public-facing platforms simultaneously, and the real work is making sure every channel serves a clear purpose and reports back to the same set of goals, rather than each one running independently. We’ve orchestrated digital strategy across multiple state government departments at once, tourism, transport, health, and regional economic branding, including designing and launching India’s first Virtual Deepotsav platform, a full digital reimagining of a traditional cultural event built from the ground up. We’ve also supported digital strategy and channel planning for international clients including DB Group (Germany) and GIZ. Clients can expect a full digital ecosystem audit, a channel-to-goal mapping exercise, a phased implementation roadmap, and a measurement framework tied to real KPIs rather than platform vanity metrics. The strategy phase typically runs two to four months depending on the number of stakeholders and platforms involved.
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Description
Outdoor works best as part of a connected campaign, not a standalone billboard, so we treat it as a live extension of the same creative and message running across digital and social, giving a brand physical presence in the exact markets that matter. We designed and executed an outdoor campaign for Flipkart that the client was genuinely pleased with, and have delivered large-scale outdoor and public-space campaigns for major civic and cultural events including the Kumbh, Deepotsav, and Rangotsav, alongside outdoor tourism campaigns for UP Tourism. Clients can expect end-to-end delivery from concept through site planning, production, and installation oversight, tied to digital amplification of the same creative, and reach reporting wherever the format allows it to be measured.
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Description
Running social media at real scale takes a production and response engine behind it, not a content calendar. That’s the gap between a page that posts regularly and a platform that actually shapes public conversation, and it’s the gap we’re built to close. We’ve managed official social media platforms for state government offices, growing audiences from a few lakh to tens of millions of followers with reach in the billions, and delivered large-scale cultural and civic campaigns, including Deepotsav, Rangotsav, and Kumbh, that reached mass national audiences. We’ve also run ongoing social media programmes for international clients including DB Group and Coloplast. Clients can expect a dedicated, always-on production and moderation team, platform-specific content calendars, rapid-response capability for real-time moments, and monthly reporting against growth, engagement, and reach targets. Retainers typically start at three months to allow a full content cycle to show results.
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Description
One in-house creative team across every format, video, photography, graphics, outdoor, and documentary, so a strategy never stalls waiting on a separate production vendor. We combine traditional shoot-based production with AI-assisted video where it genuinely speeds delivery without cutting quality. Our creative work includes AI-generated video production for Flipkart and Myntra, including persona-based explainer content, large-format outdoor and photography coverage for mass-scale public events including the Kumbh, and documentary-style content for major cultural campaigns like Deepotsav and Rangotsav. We’ve also delivered creative production for international clients as part of longer-term content partnerships. Clients can expect one accountable creative team rather than juggling separate vendors, faster turnaround on AI-assisted formats where the brief allows it, and a transparent revision process agreed upfront. Timelines range from a few days for social-first AI video to several weeks for documentary or large-scale shoot-based work.
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Description
Influencer marketing works when the creator tier, audience, and message are matched deliberately, not when reach is bought in bulk. We build activation frameworks around the right mix of macro and micro creators, clear briefing and content rights, and paid amplification layered on top of organic reach, so a campaign performs beyond the initial post. Our approach draws on the same production and campaign-management infrastructure we’ve used to run large-scale content programmes for state institutions and international clients, multi-city coordination, rapid content turnaround, and measurement built in from the start rather than added afterward. Clients can expect a creator selection and briefing process built around campaign goals, transparent rates and deliverables agreed upfront, and post-campaign reporting on reach, engagement, and content performance rather than follower counts alone.
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Description
One in-house creative team across every format, video, photography, graphics, outdoor, and documentary, so a strategy never stalls waiting on a separate production vendor. We combine traditional shoot-based production with AI-assisted video where it genuinely speeds delivery without cutting quality. Our creative work includes AI-generated video production for Flipkart and Myntra, including persona-based explainer content, large-format outdoor and photography coverage for mass-scale public events including the Kumbh, and documentary-style content for major cultural campaigns like Deepotsav and Rangotsav. We’ve also delivered creative production for international clients as part of longer-term content partnerships. Clients can expect one accountable creative team rather than juggling separate vendors, faster turnaround on AI-assisted formats where the brief allows it, and a transparent revision process agreed upfront. Timelines range from a few days for social-first AI video to several weeks for documentary or large-scale shoot-based work.
Learn more about Video Production
Description
One in-house creative team across every format, video, photography, graphics, outdoor, and documentary, so a strategy never stalls waiting on a separate production vendor. We combine traditional shoot-based production with AI-assisted video where it genuinely speeds delivery without cutting quality. Our creative work includes AI-generated video production for Flipkart and Myntra, including persona-based explainer content, large-format outdoor and photography coverage for mass-scale public events including the Kumbh, and documentary-style content for major cultural campaigns like Deepotsav and Rangotsav. We’ve also delivered creative production for international clients as part of longer-term content partnerships. Clients can expect one accountable creative team rather than juggling separate vendors, faster turnaround on AI-assisted formats where the brief allows it, and a transparent revision process agreed upfront. Timelines range from a few days for social-first AI video to several weeks for documentary or large-scale shoot-based work.
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Description
Half Circles Media builds content strategy for organisations that need more than a calendar of posts, we design for scale, credibility, and measurable narrative change. Our process starts with a structured audit of your current audience, channels, and competitive narrative, followed by a data-led strategy covering audience segmentation, content pillars, and a production-to-distribution plan built to hold up under real volume, not just a pitch deck. We’ve delivered multi-year content and platform programmes for institutional and international clients including DB Group (Germany, ongoing since 2022), GIZ, UNICEF, and Coloplast, alongside building India’s first Virtual Deepotsav digital platform for a state government and managing large-scale public communication programmes for public sector organisations including Steel Authority of India. We are currently engaged with Myntra and Flipkart for their outdoor and Video projects. Clients can expect a clear strategic roadmap within the first four weeks, a dedicated production team for execution, and monthly reporting tied to engagement and reach targets rather than vanity metrics. Engagements typically run three to twelve months depending on scope.
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Description
Half Circles Media works on branding and positioning for organisations, institutions, and public figures who need a distinct, defensible place in a crowded market, not just a new logo or tagline. Our process starts with a positioning audit: competitive landscape, audience perception, and where your current narrative is either overcrowded or genuinely empty. From there we build a positioning framework and messaging architecture, tone of voice, core narrative, and proof points, designed to hold up consistently across every channel and spokesperson. Our track record includes brand and market positioning work for ODOP (One District One Product), a government initiative giving distinct market identities to regional products and craft economies, and India’s first Virtual Deepotsav platform, a first-of-its-kind cultural brand experience built for a state government. We’ve also supported positioning and narrative work for international and institutional clients including DB Group (Germany), GIZ, and UNICEF, and have advised on personal brand positioning for prominent public figures. Clients can expect a clear positioning statement and messaging framework within the first four to six weeks, a rollout plan covering every touchpoint from public communication to internal alignment, and ongoing narrative consistency checks as the brand scales. Engagements typically run two to six months for the positioning phase, with optional ongoing brand stewardship after.
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Description
Copywriting is where everything else stands or falls, strategy, positioning, a campaign concept, none of it works if the words don’t hold. It’s the one discipline we treat as foundational rather than a line item, and it shows in how the rest of our work is built. Our founder comes from a two-decade journalism and communications background, having worked across major newsrooms and communications consulting before founding Half Circles Media, and is also a published Hindi poet. Most of our core team holds master’s degrees in mass communication or journalism, not generalist marketing backgrounds. Clients can expect copy that’s tested across tone and register before it ships, adapted properly for each platform rather than copy-pasted across channels, and a team that can write in both English and Hindi with equal fluency, not translated but genuinely native in both.
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Awards