Home of Performance (+ 8 reviews) | Sortlist

Home of Performance cover
Home of Performance logo

Home of Performance Dubai, United Arab Emirates

This agency profile and details are managed by the agency owner.

Home of Performance in a short span of time is quickly becoming one of Dubai’s most advanced digital performance agencies, working for some of Dubai’s fastest-growing, most innovative and creative businesses. Since we began, we have challenged conventional strategies, placing outcomes, information and creativity at the core of our model while delivering knock-out performance through our in house experts.

 

We focus on Data Driven tactics with focus on fast and sustainable results. We excel in the following disciplines:

 

> SEO

> PPC

> Digital Marketing

> Social Media Management

> Web development

> Analytics & reporting

> Creative Content

> CRM consultancy & onboarding

20 people in their team
Speaks Arabic, English, French, Swedish
13 projects in their portfolio
8 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2020
Founded in 2018
5 awards conferred
Open website

Services

7 services offered by Home of Performance

Service name
Experience level

Related reviews
Starting from

  • Description
    Home of Performance in a short span of time is quickly becoming one of Dubai’s most advanced digital performance agencies, working for some of Dubai’s fastest-growing, most innovative and creative businesses. Since we began, we have challenged conventional strategies, placing outcomes, information and creativity at the core of our model while delivering knock-out performance through our in house experts. Our approach is always: Data-Driven approach Client first mentality 1st Class quality Performance-driven DIGITAL MARKETING DEVELOPMENT INBOUND MARKETING APP MARKETING CREATIVE CONTENT SEO Having a great budget for your Digital Marketing activities is great but making the most out of it is what matters the most. With HOP Digital Consulting Services and Performance Marketing Power, your budget will be well utilized.
    Skills in Online Advertising (25)
    Market AutomationPPCLead GenerationEmail MarketingSEOCopywritingContent MarketingSocial MediaDesignFacebook+15
    Works in Online Advertising (9)
    BPC -  Best Use of Search - Finance - Online Advertising
    TAVOLA - Paid advertising campaign - Online Advertising
    Lead Campaign - HTMi - Education Company - Online Advertising
    Lead Campaign - The Healthy Home - Cleaning Co - Online Advertising
    Reviews in Online Advertising (2)
    Lisa
    Magnus Lindstrom
    Clients in Online Advertising (9)
    GymnationSports | regional
    Living Choice Real EstateReal Estate | local
    BPCBanking & Financials | local
    TavolaRetail | local

    Learn more about Online Advertising


  • Description
    Google processes billions of searches every day, and the vast majority of searchers never look beyond the first page. Home Of Performance formed the following activities to ensure your website ranks on the first page of Google. Home of Performance is a Marketing Agency that excels at Search Engine Optimization (SEO) in Dubai & Riyadh. We work with both on and offpage SEO tactics and have combined more than 30 years experience in technical SEO. We excel in: DIGITAL MARKETING DEVELOPMENT INBOUND MARKETING APP MARKETING CREATIVE CONTENT SEO Having a great budget for your Digital Marketing activities is great but making the most out of it is what matters the most. With HOP Digital Consulting Services and Performance Marketing Power, your budget will be well utilized.
    Skills in SEO (10)
    backlinksInternational SEOOnpageKeyword ResearchTechnical SEOOffpageDigital MarketingSEOWordPressSearch Engine Optimization
    Works in SEO (5)
    BPC -  Best Use of Search - Finance - SEO
    RADAR -SEO Campaign - SEO
    O.CITY - SEO strategy - SEO
    SEO & Lead Campaign - Gymnation - Fitness Company - SEO
    Reviews in SEO (2)
    stuart perrin
    Ant Martland
    Clients in SEO (5)
    Living Choice Real EstateReal Estate | local
    BPCBanking & Financials | local
    RadarBanking & Financials | local
    O-CityBanking & Financials | international

    Learn more about SEO


  • Description
    Searching for a Dubai-based Social Media Agency that delivers social media management services that cater to businesses of all sizes? Go no further than Home of Performance. Home of performance is a specialist social media marketing agency based in Dubai that offers social media management services dedicated to cultivating creativity, power, collaboration and dedication like no other. We always thrive on implementing innovative and targeted social media management services, and our experienced team of social media specialists bring their passion and expertise to the table every day. DIGITAL MARKETING DEVELOPMENT INBOUND MARKETING APP MARKETING CREATIVE CONTENT SEO Having a great budget for your Digital Marketing activities is great but making the most out of it is what matters the most. With HOP Digital Consulting Services and Performance Marketing Power, your budget will be well utilized.
    Skills in Social Media (16)
    FacebookAnalytics & Reportingmoderationcreative agencySnapchatPaid SocialSocial Media StrategyContentAnimationInstagram+6
    Work in Social Media (1)
    FlogApp Social Media Management - Social Media
    Reviews in Social Media (2)
    Tobias Skogquist
    Abdullah Abu-Hakmeh
    Client in Social Media (1)
    FlogappHuman Resources | regional

    Learn more about Social Media


  • Description
    As the heart of your business, your web needs to represent your company as well as filling the main objective of your business. Whether its to give information about your business, to create leads or just for people to easily find your locations your web development must be tailor made for your business. DIGITAL MARKETING DEVELOPMENT INBOUND MARKETING APP MARKETING CREATIVE CONTENT SEO Having a great budget for your Digital Marketing activities is great but making the most out of it is what matters the most. With HOP Digital Consulting Services and Performance Marketing Power, your budget will be well utilized.
    Skills in Website Creation (10)
    ShopifyMagentoWebsite DesignPHPCMSWordPresslanding pagesE ComContent Management SystemsEcommerce
    Work in Website Creation (1)
    Website for Real Estate Company - Website Creation
    Review in Website Creation (1)
    Andreas Jonsson
    Client in Website Creation (1)
    Living Choice Real EstateReal Estate | local

    Learn more about Website Creation


  • Description

    No description provided for this service.

    Works in Web analytics/Big data (7)
    BPC -  Best Use of Search - Finance - Web analytics/Big data
    RADAR -SEO Campaign - Web analytics/Big data
    O.CITY - SEO strategy - Web analytics/Big data
    TAVOLA - Paid advertising campaign - Web analytics/Big data
    Clients in Web analytics/Big data (7)
    O-CityBanking & Financials | international
    RadarBanking & Financials | local
    BPCBanking & Financials | local
    SpolosugIndustrial Goods & Services | local

    Learn more about Web analytics/Big data


  • Description
    Home of Performance in a short span of time is quickly becoming one of Dubai’s most advanced digital performance agencies, working for some of Dubai’s fastest-growing, most innovative and creative businesses. Since we began, we have challenged conventional strategies, placing outcomes, information and creativity at the core of our model while delivering knock-out performance through our in house experts. Our approach is always: Data-Driven approach Client first mentality 1st Class quality Performance-driven DIGITAL MARKETING DEVELOPMENT INBOUND MARKETING APP MARKETING CREATIVE CONTENT SEO Having a great budget for your Digital Marketing activities is great but making the most out of it is what matters the most. With HOP Digital Consulting Services and Performance Marketing Power, your budget will be well utilized.
    Skills in Digital Strategy (19)
    integrated digital marketingdigital media buyingemail marketing campaignmarketing and advertisingdigital onlineweb advertisinginternet advertisingservice marketingMarketing CommunicationsBrand Marketing+9
    Works in Digital Strategy (7)
    BPC -  Best Use of Search - Finance - Digital Strategy
    RADAR -SEO Campaign - Digital Strategy
    O.CITY - SEO strategy - Digital Strategy
    TAVOLA - Paid advertising campaign - Digital Strategy
    Clients in Digital Strategy (7)
    HTMi: HOTEL AND TOURISM MANAGEMENT INSTITUTE SWITZERLANDEducation | international
    The Healthy HomeHome Services | regional
    GymnationSports | regional
    TavolaRetail | local

    Learn more about Digital Strategy


  • Description
    Home of Performance in a short span of time is quickly becoming one of Dubai’s most advanced digital performance agencies, working for some of Dubai’s fastest-growing, most innovative and creative businesses. Since we began, we have challenged conventional strategies, placing outcomes, information and creativity at the core of our model while delivering knock-out performance through our in house experts. Our approach is always: Data-Driven approach Client first mentality 1st Class quality Performance-driven DIGITAL MARKETING DEVELOPMENT INBOUND MARKETING APP MARKETING CREATIVE CONTENT SEO Having a great budget for your Digital Marketing activities is great but making the most out of it is what matters the most. With HOP Digital Consulting Services and Performance Marketing Power, your budget will be well utilized.
    Work in Branding & Positioning (1)
    FlogApp Social Media Management - Branding & Positioning
    Review in Branding & Positioning (1)
    Marwan
    Client in Branding & Positioning (1)
    FlogappHuman Resources | regional

    Learn more about Branding & Positioning

In need of one of those services?

Ask Home of Performance for a quote and get a reply in no time.



Portfolio

13 projects performed by Home of Performance

BPC -  Best Use of Search - Finance
BPC - Best Use of Search - Finance

Project made for BPC in the Banking & Financials industry for a B2B audience in 2021.Developer of the pioneering SmartVista e-payments platform, BPCBT is a global leader in payments solutions. With over 280 customers across 95 countries, BPC caters to all ecosystem players, ranging from tier-one banks, neobanks, Payment Service Providers (PSPs), large processors, eCommerce giants, start-up merchants, government bodies, and local hail riding companies.When BPCBT reached out to Home of Performance, they were concerned about a huge drop in traffic that their website had recently suffered. We conducted an audit and quickly found several issues, a major contributor being the duplication of content and cross-indexing of multiple versions of the website. BPCBT had also declined in organic ranking, therefore we had to target our efforts to develop a stellar SEO strategy and create high-quality content.The campaign objective was to enhance BPCBT’s visibility and to ensure that they adapt to the climate, ensuring that their website ranks high in SERPs for all the important keywords.We developed a strong on-page and content strategy as well as a solid off-page strategy after an extensive audit revealed the primary concerns that needed to be addressed.

AdvertisingContent StrategyCopywriting+4
Read more
RADAR -SEO Campaign
RADAR -SEO Campaign

Project made for Radar in the Banking & Financials industry for a B2B audience in 2021.Launched in February 2020, Radar Payments is an innovative and modern white-label payment processing provider dedicated to financial institutions, including payment service providers (PSPs), banks, acquirers, issuers, and fintechs. Owned by industry leader BPCBT, Radar Payments is built using BPC’s SmartVista, an industry-recognised payment solution.When Radar Payments reached out to Home of Performance, they were very new to the market, competing with giants such as Stripe, FIS Global and Marqeta in terms of traffic, organic positions and search visibility.The campaign objective focused mostly on enhancing Radar Payments’ visibility, ensuring that they take market share on the SERP from Stripe, FIS Global and Marqeta. It also focused on driving organic traffic to the website while they adapted to the climate, through the strategic use of business-related keywords.We conducted an audit to discover ranking for on and off-page content, technical insights, and listings, and then developed a strong on and off-page strategy that produced SEO-driven copy and long-tail keywords that gave them the right exposure.Through our SEO efforts, Radar Payments was able to position itself alongside other strong competitors in terms of keyword ranking, search visibility and traffic.

Content StrategyCopywritingDigital Strategy+2
Read more
O.CITY - SEO strategy
O.CITY - SEO strategy

Project made for O-City in the Banking & Financials industry for a B2B audience in 2021.Adopted by more than 130 cities worldwide, O-CITY is an innovative, automated fare collection solution designed by BPC, a leading banking and payment firm with an excess of 350 clients across more than 90 countries. O-CITY was born from the vision of digitalising micro-payments across cities as a key driver for a cashless economy and improving the wellbeing of citizens and visitors. With O-CITY, governments, public transport operators and merchants can deliver a frictionless payment experience at every touchpoint (tollgate, bus, train, subway, parking facility, bike rental or tourist attraction) leveraging smart, digital and open technologies.O-City approached Home of Performance with their newly designed website which was struggling to meet their intended objectives. The campaign objective focused mostly on enhancing O-City’s search visibility, ensuring that they take market share on the SERP from their strong competitors by positioning the top priority business kw's on the top of the search engine.We conducted an audit to discover ranking for on and off-page content, technical insights, and listings, and then developed a strong on and off-page strategy that produced SEO-driven copy and long-tail keywords that gave them the right exposure.Through our SEO efforts, O-City was able to position itself at the top of the SERP for the top priority KW's and showed a tremendous increase of almost 350.67% in the number of users.

Content StrategyData ConsultingDigital Strategy+2
Read more
TAVOLA - Paid advertising campaign
TAVOLA - Paid advertising campaign

Project made for Tavola in the Retail industry for a B2C audience in 2021.A well-established multi-brand store, Tavola is the exclusive retailer in the Middle East for a wide range of popular, high-quality cookware, bakeware and tableware brands. Tavolashop.com is owned by 4homes FZCO. 4Homes is a marketing and distribution company promoting the brands of leading manufacturers of kitchenware and tableware in the GCC region; and of baking & cake decoration products, in the larger Middle East region.When Tavola reached out to Home of Performance, they were struggling with acquiring new leads online and successfully converting visitors to paying customers. A leader in their field, Tavola needed to see an improvement in ROI and demonstrate consistent revenue growth.The campaign objective was to increase Tavola’s visibility to in-market target audiences and increase the number of conversions to at least 300 within a period of 05 months. They also wanted to increase their Return On Advertising Spend to 5 within this period.Our efforts resulted in significant success, and we managed to meet and exceed our goals. With an extremely localised strategy focusing on geo-targeting, we overachieved the campaign lead target with more than 950 conversions from January 2021 to May 2021 and achieved a ROAS of 7.96!

AdvertisingContent StrategyDigital Strategy+2
Read more
Lead Campaign - HTMi - Education Company
Lead Campaign - HTMi - Education Company

Project made for HTMi: HOTEL AND TOURISM MANAGEMENT INSTITUTE SWITZERLAND in the Education industry for a B2C audience in 2020.This is the story of working together to survive the impact of the Covid-19 pandemic. HTMi (Hotel and Tourism Management Institute Switzerland) is a renowned hospitality institute offering courses in hotel and hospitality management. However, due to the repercussions of the Covid-19 pandemic on the education sector they were facing the prospect of closure. The challenge? 10 enrollments by August 2020 for two professional degree courses they offer.As partners, HOP decided to support by offering our expertise pro-bono. Through this campaign, we overachieved the leads target by more than 30% getting 468 leads instead of the expected 300-350 leads. The average cost-per-lead was $9.60, 26% less than the client’s objective. What’s more, we doubled the education industry benchmark range of 3.78 - 6.49% by achieving an average click-through-rate of 13.04% in this campaign.Out of the 10 enrollments needed, 4 were tracked to be a direct result of this campaign. Also, the campaign is expected to have led to other enrollments that converted offline. HTMi achieved their goal of 10 enrollments before the start of this academic year and were able to reinstate most of their staff after the success of this campaign.

AdvertisingDigital StrategyMedia Planning+1
Read more
Lead Campaign - The Healthy Home - Cleaning Co
Lead Campaign - The Healthy Home - Cleaning Co

Project made for The Healthy Home in the Home Services industry for a B2B / B2C audience in 2020.The Healthy Home (THH) is a trusted cleaning and disinfection company in the UAE. Since they only offer high-end cleaning and sanitizing solutions that are eco-friendly, child-friendly, and pet-friendly, with medical-grade UV sanitation and exceptional customer service their services are priced much higher than the market average.Although they had been running campaigns, they were not able to generate quality leads which converted. To help their business grow, they approached HOP to help them with their digital marketing. The campaign objectives were not only to increase the number of leads within the same budget but also to improve the conversion rate from 4.5% to 7.5% and bring the cost-per-lead down exponentially from $115 to $27.Our extremely localized strategy focusing on geo-targeting enabled us to over-achieve the campaign lead target by 160% with 321 quality leads. We also improved the conversion rate from 4.5% to 10% - the campaign target was 7.5%. Finally, we also lowered the cost-per-lead more than the original objective of $27 per lead by bringing down the cost from a whopping $115 to $16.34!The best part? The total revenue for the client from this campaign was double their business objective!

AdvertisingDigital StrategyMedia Planning+1
Read more
Have a similar project?

Ask Home of Performance for a quote and get a reply in no time.


Team

20 members in Home of Performance's team

Home of Performance cover
Easily get in touch with Home of Performance’s team

Send them a message and get a reply in no time.


Awards

Home of Performance was awarded 5 times

Global Search Awards 20212021-06-30Best Local PPC campaign
Mena Search Awards 20202020-06-30
Google Partner2020-03-31Partner Advertising
HubSpot Agency Partner2019-08-31Partnership CRM
Facebook Marketing Partner2021-05-31

Reviews

8 reviews for Home of Performance

4.91/5
(8 reviews)
MarwanCEO at Transform for Consulting
ServiceBranding & Positioning
SectorManagement Consulting
Team1 - 10
5/5
Budget
Quality
Schedule
Collaboration
What was the objective behind your collaboration?
Upgrade our website, create content for social media and work on SEO.
What did you enjoy the most during your collaboration?
The spirit of the team is awesome they are very welcoming ideas and making it happen. Professional to bring quality and honor the time agreement.

Marwan recommends this agency


ServiceBranding & Positioning
SectorManagement Consulting
Team1 - 10

LisaIT Coordinator at HTMi
ServiceOnline Advertising
SectorEducation
Team11 - 50
4.75/5
Budget
Quality
Schedule
Collaboration
What was the objective behind your collaboration?
the objective behind our collaboration is to Digital Marketing our brand
What did you enjoy the most during your collaboration?
We enjoyed the most during our collaboration is excellent service.

Lisa recommends this agency


ServiceOnline Advertising
SectorEducation
Team11 - 50

Ant MartlandMarketing Director at GymNation
ServiceSEO
SectorTravel & Leisure
Team51 - 200
5/5
Budget
Quality
Schedule
Collaboration
What was the objective behind your collaboration?
Working together on our paid and organic search efforts and assist with the overall strategy of our digital marketing initiatives
What did you enjoy the most during your collaboration?
HOP are a professional team, who are always willing to support and go the extra mile to ensure clients receive the service and results they are looking for.
Are there any areas for improvements?
NA

Ant Martland recommends this agency


ServiceSEO
SectorTravel & Leisure
Team51 - 200

Worked with Home of Performance?

Share your experience with us.

Write a review

Contact

Contact details of Home of Performance


Details



  • HeadquarterDubai - United Arab Emirates

  • Riyadh Saudi Arabia

  • Colombo, Sri Lanka

  • London, UK

  • Sydney NSW, Australia

Home of Performance-youtubeHome of Performance-facebookHome of Performance-linkedinHome of Performance-instagram
Sortlist logo

We are an independent partner who knows Marketing & Advertising agencies' competitive landscape. Tell us your needs and we'll tell you the agencies you must meet

TwitterFacebookLinkedinInstagramYouTube
Sortlist
  • About
  • Jobs
  • Contact
For clients
  • How it works
  • Testimonials
  • Explore
  • I need an agency
For agencies
  • How it works
  • Testimonials
  • Pricing
  • I'm an agency
  • 2021 © Sortlist | 
  • All right reserved
  • Terms
  • Privacy
  • Help center
  • Countries
  • Languages