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Icône

Paris, France
Reveal singularity. Make brands desired.
Who we are Icône is a Paris‑based consulting agency and design studio founded in 2004, specialists in brand identity and desirability. Core services Brand identity development, strategic positioning and visual design for high‑end markets and professional services. Our approach Icône partners with brands to reveal their singularity, refining messages and visual cues so they clearly connect with targeted audiences. Why choose Icône They combine consulting rigour with studio creativity to maximize a brand’s ability to reach specific audiences with desirable, unmistakable identities. Get in touch Icône brings Parisian craft and strategic clarity to every partnership.
10 people in their team
Speaks English, French
Sortlist member since 2025
Founded in 2004
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Services

3 services offered by Icône

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  • Description
    We define high‑end brand strategies that reveal singularity, refining positioning and messaging with Parisian craft and consulting rigour to attract precise professional audiences.
    Skills in Branding & Positioning (7)
    Brand IdentityBrand DesignBrand ConsultingBrand Identity DesignCorporate Identity DesignCompany BrandingBranding Graphic Design

    Learn more about Branding & Positioning


  • Description
    We craft distinctive icons and visual elements informed by intense listening and iteration, ensuring each mark communicates desirability for premium professional brands.
    Skills in Graphic Design (1)
    Icon Design

    Learn more about Graphic Design


  • Description
    We shape cohesive visual identities—typography, colour and system—translating subtle brand differences into unmistakable, desirable signals for high‑end and professional audiences.
    Skills in Graphic Identity (1)
    Identity Design

    Learn more about Graphic Identity

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Team

10 members in Icône's team

StoryWe started Icône in Paris in 2004 as a hybrid consulting agency and design studio with a simple conviction: strong brands win not by blending in, but by revealing what makes them singular. From the beginning we focused on brand identity and desirability, working with both high‑end markets and professional services. Our early challenge was to translate subtle differences into clear signals that attract specific audiences — a craft that taught us to listen intensely, iterate visually and strategically, and stay relentlessly selective. Today we still wake up excited by the same question: how do we reveal a brand’s singularity so it becomes unmistakable and desired?
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Contact

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Details


  • Headquarter48 Rue Saint-Maur, 75011 Paris, France