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Impacta

Madrid, Spain
We connect culture with large audiences
Identity IMPACTA is a cultural communication agency based in Madrid that develops innovative communication models for the artistic and cultural sector. Its work focuses on designing and executing actions that allow artists, record labels, festivals, institutions, and cultural companies to achieve visibility in mainstream and maximum-audience media, both nationally and internationally. Main Services IMPACTA creates communication and promotion actions aimed at disseminating cultural projects in broad media spaces. Its services include the conceptualization of communication campaigns, the development of messages and narratives adapted to the general public, and the coordination of initiatives designed to generate coverage in wide-reaching media. Approach and Methodology The agency applies a strategic and creative approach based on understanding the cultural project and its dissemination objectives. IMPACTA works with message precision and the construction of relevant narratives, designing actions adapted to national and international contexts. Its methodology prioritizes coherence between content and channels, the identification of key audiences, and the search for formats and stories capable of connecting with massive audiences. Differentiators IMPACTA stands out for its specialization in the cultural field and its ability to translate artistic proposals into media formats accessible to general audiences. By working with both independent players and institutional entities and cultural companies, the agency combines sectoral sensitivity with media impact ambition, facilitating dissemination in environments with high competition for public attention. Closing IMPACTA offers a proposal focused on elevating the presence of culture in public conversation: its work seeks not only visibility but also to position cultural projects in relevant spaces of media debate. For cultural professionals aspiring to greater reach, IMPACTA offers strategic and creative support aimed at achieving dissemination in maximum-audience media.
2 people in their team
Speaks English, Spanish
Sortlist member since 2025
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Services

3 services offered by Impacta

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  • Description
    Diseñamos y ejecutamos campañas publicitarias culturales que traducen proyectos artísticos en historias mediáticas, buscando cobertura en medios generalistas y audiencias masivas.
    Skills in Advertising (3)
    Creative AdvertisingEmotional AdvertisingInstitutional Advertising

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  • Description
    Creamos posicionamiento para sellos, festivales e instituciones, articulando narrativa y estética para conectar propuestas culturales con públicos generales y prensa nacional.
    Skills in Branding & Positioning (1)
    Impact Branding

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  • Description
    Desarrollamos estrategias de marketing cultural integradas, combinando relato, públicos clave y formatos mediáticos para maximizar visibilidad en entornos nacionales e internacionales.
    Skills in Marketing (1)
    Impact Marketing

    Learn more about Marketing

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Team

2 members in Impacta's team

StorySomos IMPACTA, una agencia con base en Madrid que piensa la comunicación cultural como puente entre creadores y audiencias masivas. Nacimos con la inquietud de crear nuevos modelos de relación entre artistas, discográficas, festivales, instituciones y empresas culturales —trabajamos cada proyecto como si fuera una pequeña campaña cultural con alma. Nos mueve convertir propuestas artísticas en historias que lleguen a medios generalistas y públicos de gran alcance. En el camino aprendimos a sortear la fragmentación del panorama mediático y la presión por la novedad: esa dificultad nos obligó a ser creativos, precisos y persistentes. Cada vez que una acción logra visibilidad, sentimos que nuestro trabajo contribuye a poner la cultura en el centro del debate público.
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Details


  • Headquarter54 Calle de Téllez, 28007 Madrid, España