Kriti Robertson Marketing Consultant | Independent Marketing Strategist
Not an agency. One consultant, one connected revenue engine, three clients at a time.
I'm Kriti Robertson. For over 10 years I've helped founders and operators across Hong Kong, Singapore, Australia, New Zealand, the UK and the US turn fragmented marketing into one connected revenue engine. Most businesses don't have a traffic problem. They have a leaky system: Meta ads pointing at pages that don't convert, local SEO left stagnant, and no tracking that ties spend to revenue. I fix the system, not the symptom. Two ways to work with me: Full-Stack Strategic Retainer. Executive-level strategy plus hands-on execution across Meta ads, SEO and AI automation. Capped at 3 active clients, so you work with me directly, never a junior account manager. Local SEO Sprint. A fixed-fee, 14-day Google Business Profile intensive built to win local and AI search visibility fast. Limited to 4 slots per month. No 12-month lock-ins, no discovery call theater, no vanity metrics. Asynchronous, fast, and measured on pipeline and profit. Send a brief and you'll get a straight answer on whether I can help. 2 people in their team
Speaks English
5 projects in their portfolio1 collaboration started on Sortlist
Works remotely across the globe
Sortlist member since 2026
Founded in 2025
5/5
Services
8 services offered by Kriti Robertson Marketing Consultant | Independent Marketing Strategist
Description Growth marketing as one connected system: Meta ads, landing page conversion, tracking and follow-up automation working together, tied to pipeline and profit rather than vanity metrics. Capped client roster, direct access, no lock-in contracts.Skills in Growth Marketing (6) Lead AcquisitionGrowth MarketingInbound MarketingSearch MarketingSearch Engine Optimization MarketingSEO MarketingWorks in Growth Marketing (2) Clients in Growth Marketing (2) ConfidentialE-commerce | internationalReign Custom TailorsClothing & Accessories | international
Learn more about Growth MarketingDescription Executive-level digital strategy for founders who are done with fragmented retainers. I audit your funnel, find where it leaks, then build a 12-month plan connecting paid, organic and automation into one revenue engine with clear conversion tracking. Delivered asynchronously, reviewed with you directly, and measured on pipeline rather than reports.Skills in Digital Strategy (9) Inbound MarketingOnline MarketingSearch MarketingDigital ConsultingTraffic AcquisitionDigital Media MarketingDigital Process AutomationDigital Marketing StrategyDigital MarketingWorks in Digital Strategy (3) Review in Digital Strategy (1) Nimarta SClients in Digital Strategy (3) Couture Clothing BrandClothing & AccessoriesConfidentialE-commerce | internationalReign Custom TailorsClothing & Accessories | international
Learn more about Digital StrategyDescription Full-stack marketing strategy and execution from one senior consultant. Positioning, channel strategy, conversion tracking and automation built as a single revenue engine, with every recommendation tied to bottom-line results. Kriti Robertson is one of the best marketing strategist for your business, if you need direction and clarity.Skills in Marketing (10) B2B MarketingInternational MarketingMarketing AutomationMarketing StrategyEthnic MarketingLuxury MarketingMarketing ConsultingSports MarketingTravel MarketingB2C MarketingWorks in Marketing (4) Clients in Marketing (4) Couture Clothing BrandClothing & AccessoriesConfidentialE-commerce | internationalReign Custom TailorsClothing & Accessories | internationalDux FinancialBanking & Financials | national
Learn more about MarketingDescription I build conversion-focused websites with strategy, clear messaging and the customer journey mapped before any design work starts. The service covers site structure, key page mapping, SEO-friendly and conversion-focused copy, wireframes and the overall experience, so visitors know exactly who you help, what you offer and how to take the next step. Depending on the project I support website strategy, sitemap creation, web copy, SEO optimisation, landing pages, contact forms, blog structure, website rebranding, CMS planning and developer briefs. I work especially well with service-based businesses that need a site that looks professional, communicates clearly and supports lead generation. The goal is not just a good-looking website. It is a website that turns traffic into enquiries, bookings and sales.Skills in Website Creation (18) Back-End DevelopmentFront End DevelopmentResponsive WebsiteSmall Business Web DesignWebsite DevelopmentWebsite OptimizationWeb ContentMultilingual WebsiteShowcase WebsiteLoading Time Optimization+8Works in Website Creation (2) Review in Website Creation (1) Manik BathlaClients in Website Creation (2) Couture Clothing BrandClothing & AccessoriesDux FinancialBanking & Financials | national
Learn more about Website CreationDescription At Kriti Robertson Marketing Consultant, I help businesses create email marketing systems that do more than just send newsletters. The focus is on building customer journeys that guide prospects from initial interest through to enquiry, purchase, and long-term loyalty. You could be starting from scratch or looking to improve your existing email marketing performance, I can help with strategy, setup, automation, copywriting, and ongoing optimisation. Services include: • Email marketing strategy • Customer journey mapping • Email automation setup • Welcome email sequences • Lead nurturing campaigns • Abandoned cart recovery emails • Newsletter creation and management • Promotional campaign planning • Email copywriting • Audience segmentation • Performance reporting and optimisation I work with platforms such as ActiveCampaign, Klaviyo, Mailchimp, and other leading email marketing tools to create automated systems that save time while improving customer engagement. Every recommendation is tailored to your business goals, audience, and sales process. Rather than sending more emails, the objective is to send the right message at the right time to improve conversions and customer lifetime value.Skills in Email Marketing (13) Email CopywritingEmail Marketing AutomationEmail Marketing CampaignNewsletterSms MarketingEmail Template DesignTransactional EmailMailchimpSendinblueActiveCampaign+3Work in Email Marketing (1) Client in Email Marketing (1) Couture Clothing BrandClothing & Accessories
Learn more about Email MarketingDescription SEO is often treated as a technical exercise focused on rankings and keywords. While those things matter, effective SEO is really about helping the right people find your business at the moment they are looking for what you offer. At Kriti Robertson Marketing Consultant, SEO starts with understanding your business, your customers, and the questions they are asking before making a buying decision. From there, we build a search strategy designed to improve visibility, attract relevant traffic, and support long-term business growth. My approach combines technical SEO, content strategy, customer journey thinking, and commercial insight. The goal isn’t simply to increase website traffic. It’s to attract visitors who are more likely to become enquiries, customers, and advocates for your business. SEO services may include: • SEO strategy and planning • Keyword research and keyword mapping • Technical SEO audits • On-page SEO optimisation • Website structure and sitemap recommendations • Local SEO services • Google Business Profile optimisation • SEO copywriting and SEO writing services • Content strategy and blog planning • Metadata optimisation • Internal linking improvements • Competitor analysis • SEO reporting and performance tracking I work with businesses across New Zealand, Australia, Hong Kong, Singapore, the United Kingdom and the United States, helping them improve their visibility in search engines while creating a better experience for their customers. If you’re a local service business looking to strengthen your local presence, an e-commerce brand wanting more organic traffic, or a growing company seeking a long-term search engine marketing strategy, SEO should support your broader business objectives, not operate in isolation. Areas of expertise include: • SEO consulting • SEO packages for small businesses • Small business search engine marketing • Local SEO services • Search engine marketing services • Website content optimisation • SEO copywriting • Google Business Profile SEO • Organic lead generation strategies Every SEO project begins with understanding where your business is today, identifying the biggest opportunities, and prioritising the actions that are likely to create the greatest commercial impact. For local businesses, the Local SEO Sprint is a fixed-fee, 14-day Google Business Profile intensive built for local and AI search visibility, limited to 4 slots per month.Skills in SEO (23) Local SEOSEO Content CreationKeyword ResearchMarketplace SEOSEO Mobile OptimizationOn-Page SEOSEO AnalyseSmall Business SEOTech SEOOff Page SEO+13Works in SEO (2) Clients in SEO (2) Couture Clothing BrandClothing & AccessoriesNZ Waste Management CompanyLogistics & Supply Chain | regional
Learn more about SEODescription From Ecommerce strategy to ecommerce marketing implementation.Skills in E-commerce (6) E-commerceEcommerceEcommerce SEOOnline EcommerceOnline SEOSEO Online MarketingWorks in E-commerce (2) Clients in E-commerce (2) Couture Clothing BrandClothing & AccessoriesConfidentialE-commerce | international
Learn more about E-commerceDescription No description provided for this service.
Skills in Content Strategy (7) Content StrategyMedia StrategySocial Content StrategySocial Media StrategyDigital Marketing StrategyContent StrategyDigital StrategyWork in Content Strategy (1) Client in Content Strategy (1) ConfidentialE-commerce | international
Learn more about Content Strategy
Team
2 members in Kriti Robertson Marketing Consultant | Independent Marketing Strategist's team
StoryI'm Kriti. For over 10 years I've helped founders across Asia Pacific, the UK and the US turn scattered marketing into one connected revenue engine. Most businesses don't have a traffic problem, they have a leaky system. I fix the system, not the symptom. I take only three clients at a time, so you always work with me.
Reviews
2 reviews for Kriti Robertson Marketing Consultant | Independent Marketing Strategist
5/5
(2 reviews)
NS
Nimarta SCMO at Reign Tailors
ServiceDigital Strategy
SectorClothing & Accessories
Team11 - 50
What was the objective behind your collaboration?We wanted support in building a clearer and more structured marketing direction, with a stronger understanding of our positioning, customer journey, and growth opportunities. The goal was to get a practical strategy that could help us refine our messaging, improve lead generation, and create a stronger foundation for both brand growth and future B2B opportunities.
What did you enjoy the most during your collaboration?What I appreciated most was how thoughtful and thorough Kriti was throughout the process. Her work felt genuinely tailored rather than generic, and she took the time to understand the business, the challenges, and the bigger picture before making recommendations. I also valued how she was able to turn a lot of ideas and information into a clear, actionable marketing roadmap.
Are there any areas for improvements?Overall, I had a very positive experience and there aren’t any major areas for improvement that stood out to me. The work was thoughtful, detailed, and valuable throughout
Nimarta S recommends this agency
MB
Manik BathlaFinancial Adviser at Dux Financial
ServiceWebsite Creation
SectorBanking & Financials
Team1 - 10
What was the objective behind your collaboration?We engaged Kriti to help us with a professional website that better reflects our brand and services. The objective was to develop a modern, user-friendly website and implement a digital strategy that would improve our online visibility, credibility, and lead generation. Kriti successfully delivered on all of these goals and exceeded our expectations.
What did you enjoy the most during your collaboration?What stood out the most was Kriti professionalism, creativity, and commitment to achieving the best outcome for our business. Communication was always clear and responsive, and she took the time to understand our goals before providing recommendations. Her attention to detail and ability to turn ideas into practical solutions made a significant difference to the final result.
Are there any areas for improvements?Honestly, it was a very positive experience from start to finish. Kriti was proactive, reliable, and delivered excellent results. If anything, I would simply encourage her to continue providing the same high level of service and dedication that made our project such a success.
Manik Bathla recommends this agency
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