Look Here Copywriting

Colchester, United Kingdom

Hi, I'm Doug Smith. You didn't get into your business to be a marketer. You've got calls to make, emails to reply to and a business to run. You could create sales copy and web content yourself, but don’t have the time, inclination or expertise to do it. That's why you need a copywriter to create that material for you, and give it the attention it deserves. People make decisions based on emotions, not logic. My aim is to help clients improve their business by talking to their target audience in the right voice – the kind of words, tone and language that they speak and think in themselves. Remember, they will always be thinking: 'What's in it for me?' I enjoy producing content in an easy-to-read style that: - chimes with your target audience’s needs, problems and desires, compelling them to act; - uses SEO and Keywords, making you more visible in Google searches and appealing to your audience to click through; - your readers will find helpful, easy to read, and will want to share. I can offer help with: - website copy - blog posts - newsletters & sales letters - reports - brochures - press releases - advertisements and more… Drop me a line or give me a quick 5-10 minute call about your needs - I’m all yours.

1 person in their team

Speaks English

1 project in their portfolio

Sortlist member since 2017

Founded in 2016

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Services

6 services offered by Look Here Copywriting

Description
What does a copywriter do? In simple terms, it’s salesmanship in print. Someone who writes headlines, text and other content in a way that connects with the readers and impels them to act.
My aim is to help clients improve their business by talking to their target customers or public in the right voice. The kind of words, tone and language that they speak and think in themselves. We need to consider everything from the target audience’s point of view. People make decisions based on emotions, not logic, and will always be wondering: ‘What’s in it for me?’

In the past, this would have been mainly in print media: advertisements, slogans, newsletters, brochures, sales letters, leaflets, press releases, biographies, reports, etc.

In more recent times, copywriting has also come to include a load of digital media communication too: website copy (pages for home, about, services, etc), headlines, strap lines, blog posts, social media posts, email chains, direct email letters (not far removed from normal junk mail letters), web page tags and meta-descriptions, etc. And all with one eye on the holy grail of Search Engine Optimisation (SEO).

All these are tools for reaching out to your public. You need to arouse interest, create desire and then prompt them to take some action. Finding the right words to work with is satisfying in itself and involves research into your target audience. Where are they online already? What questions are they asking, what are they talking about and how are they saying it?

Most business-owners didn’t get into business to be a marketer (unless they are, of course, in marketing) and usually don’t have the time, inclination or skills to create the marketing copy they need. That’s where I can help.

I enjoy producing content in a clear conversational style that:

chimes with your target audience’s needs, problems and desires, compelling them to act in the way you want;
uses SEO and Keywords, making you more visible in Google searches and appealing to your audience to click through;
your readers will find helpful, interesting, easy to read, and will want to share.
I can offer help with:

website copy (headlines, page content, micro-copy, etc.)
blog posts
newsletters & sales letters
reports
brochures
press releases
advertisements
and more…
Skills in Copywriting (1)
Conception de Slogan
Work in Copywriting (1)
Client in Copywriting (1)
variousE-commerce |
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Description
The aims of SEO are:
• Driving traffic
• Lead generation
• Authority building

And we work towards these by paying attention to:
• Keyword Research
• Onpage Optimisation
• Consistent Citations (listings)
• Strong Backlinks
• Proper Anchor Text Ratios
• Social Signals
• Website Traffic
• Google Maps Optimisation
Skills in SEO (1)
Lead Generation
Work in SEO (1)
Client in SEO (1)
variousE-commerce |
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Description
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Skills in Website Creation (1)
Web Content
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Details

http://www.lookherewriting.com

Headquarter19 Van Dyck Rd, Colchester CO3 4QD, UK

Look Here Copywriting

Services

6 services offered by Look Here Copywriting

Team

1 member in Look Here Copywriting's team

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