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LOUP GmbH

claimed-flag
Stuttgart, Germany
We build brands.
🇬🇧 Close to people. Close to results. Our work makes an impact — in minds and on KPIs. Through communication, design, and advertising. As specialists in tailor-made communication strategies, we help brands gain distinctive personality and companies authentic communication solutions. Since 1994, we’ve created award-winning creative solutions for internationally successful businesses.
20 people in their team
Speaks German, English
13 projects in their portfolio
Works remotely across the globe
Sortlist member since 2020
Founded in 1994
5 awards conferred
5/5
(4 reviews)

Services

13 services offered by LOUP GmbH

Service name
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  • Description
    🇩🇪 Eine Marke ohne Positionierung ist wie ein Kompass ohne Norden. Wir schärfen dein Profil, verleihen dir Haltung und sorgen dafür, dass deine Marke da andockt, wo sie wirken soll: mitten ins Relevant. 🇬🇧A brand without positioning is like a compass without north. We give yours a distinct voice, sharp edges and a place where it belongs: at the heart of what matters. Recognised, relevant, and ready to lead.
    Skills in Branding & Positioning (14)
    NamingBranded ContentBrand ArchitectureBrand ManagementCorporate IdentityEmployer BrandingRebrandingProduct BrandingCommunicationCorporate Design+4
    Works in Branding & Positioning (9)
    Employer Branding Kärcher - Branding & Positioning
    Employer Branding Outletcity Metzingen - Branding & Positioning
    Corporate Design Nationalparkregion Schwarzwald - Branding & Positioning
    Corporate Design MÖRK - Branding & Positioning
    Clients in Branding & Positioning (4)
    KärcherIndustrial Goods & Services | international
    Outletcity MetzingenRetail
    Nationalparkregion SchwarzwaldTravel & Leisure
    MÖRKConstruction
    Learn more about Branding & Positioning
  • Description
    🇩🇪 Form follows Strategy. Wir entwickeln visuelle Identitäten, die Haltung zeigen, Wiedererkennung schaffen und deine Marke konsistent zum Leben bringen – über alle Kanäle hinweg. Klar, mutig, markant. 🇬🇧 Form follows strategy. We create visual identities that show attitude, build recognition and bring your brand to life – consistently, across every channel. Bold, clear, distinctive.
    Skills in Graphic Identity (7)
    Employer BrandingDigital DesignLogo DesignPrint DesignIdentity DesignTypographyBrand Guidelines
    Works in Graphic Identity (5)
    Employer Branding Kärcher - Graphic Identity
    Employer Branding Outletcity Metzingen - Graphic Identity
    Corporate Design Nationalparkregion Schwarzwald - Graphic Identity
    Corporate Design MÖRK - Graphic Identity
    Clients in Graphic Identity (4)
    KärcherIndustrial Goods & Services | international
    Outletcity MetzingenRetail
    Nationalparkregion SchwarzwaldTravel & Leisure
    MÖRKConstruction
    Learn more about Graphic Identity
  • Description
    🇩🇪 Wir gestalten mit Köpfchen und Gefühl. Von Layout bis Look: Unsere Designs sehen nicht nur gut aus, sie erzählen deine Story – visuell, pointiert und immer auf den Punkt. 🇬🇧 Design with brains and heart. From layout to look and feel – our designs don’t just look good, they tell your story. Visually striking, on-brand, and always on point.
    Skills in Graphic Design (20)
    Employer BrandingEditorial DesignInfographic DesignLogo DesignStorytellingVisual IdentityBrand StorytellingCorporate DesignPhoto RetouchPhoto Shooting+10
    Works in Graphic Design (13)
    Kampagne Wissenschaftsfestival Stadt Stuttgart - Graphic Design
    soilkind Markenführung - Graphic Design
    Kampagne Björn Steiger Stiftung - Graphic Design
    Employer Branding Kärcher - Graphic Design
    Review in Graphic Design (1)
    Rainer Spies
    Clients in Graphic Design (4)
    Landeshauptstadt StuttgartGovernment & Administration | regional
    soilkindConsumer Electronics | international
    Björn Steiger StiftungNon-profit | national
    KärcherIndustrial Goods & Services | international
    Learn more about Graphic Design
  • Description
    🇩🇪 Wir machen keine Werbung. Wir machen Wirkung. Mit Ideen, die auffallen, hängen bleiben und verkaufen. Print, Digital, OOH – wir liefern, was dich sichtbar macht. 🇬🇧 We don’t do ads. We create impact. With ideas that turn heads, stick around and drive results. Print, digital, OOH – we deliver what puts your brand in the spotlight.
    Skills in Advertising (30)
    2D AnimationBrand AdvertisingPoster CampaignBranded ContentEmployer BrandingCreativeDirect MarketingDisplay MarketingFull-ServiceInbound Marketing+20
    Works in Advertising (12)
    Kampagne Wissenschaftsfestival Stadt Stuttgart - Advertising
    soilkind Markenführung - Advertising
    Kampagne Björn Steiger Stiftung - Advertising
    Employer Branding Kärcher - Advertising
    Review in Advertising (1)
    Benjamin Grau
    Clients in Advertising (4)
    Landeshauptstadt StuttgartGovernment & Administration | regional
    soilkindConsumer Electronics | international
    Björn Steiger StiftungNon-profit | national
    KärcherIndustrial Goods & Services | international
    Learn more about Advertising
  • Description
    🇩🇪 Gute User Navigation fühlt sich einfach gut an. Wir gestalten User Experiences, die intuitiv funktionieren und dabei auch noch gut aussehen. 🇬🇧 Good UX just feels right. We craft user experiences that work intuitively and look damn good doing it.
    Skills in Ergonomy (UX/UI) (18)
    Design ThinkingEmployer BrandingInterface DesignUsability TestingMobile App UI DesignUser ExperienceErgonomy (UX/UI)Interaction DesignPersona DefinitionUI Design+8
    Works in Ergonomy (UX/UI) (6)
    soilkind Markenführung - Ergonomy (UX/UI)
    Employer Branding Outletcity Metzingen - Ergonomy (UX/UI)
    Corporate Design Nationalparkregion Schwarzwald - Ergonomy (UX/UI)
    Corporate Design MÖRK - Ergonomy (UX/UI)
    Clients in Ergonomy (UX/UI) (4)
    soilkindConsumer Electronics | international
    Outletcity MetzingenRetail
    Nationalparkregion SchwarzwaldTravel & Leisure
    MÖRKConstruction
    Learn more about Ergonomy (UX/UI)
  • Description
    🇩🇪 Reichweite ist gut. Relevanz ist besser. Wir entwickeln Social-Strategien und Inhalte, die nicht nur gefallen, sondern Gesprächswert haben. Für Marken, die mehr wollen als Likes. 🇬🇧 Reach is good. Relevance is better. We craft social strategies and content that don’t just get likes—they spark conversations. For brands that want more than just attention.
    Skills in Social Media (5)
    Employer BrandingSocial Media MarketingSocial Media PlanningSocial Media AnalysisSocial Media Content
    Works in Social Media (9)
    Kampagne Wissenschaftsfestival Stadt Stuttgart - Social Media
    Kampagne Björn Steiger Stiftung - Social Media
    Employer Branding Kärcher - Social Media
    Employer Branding Outletcity Metzingen - Social Media
    Clients in Social Media (4)
    Landeshauptstadt StuttgartGovernment & Administration | regional
    Björn Steiger StiftungNon-profit | national
    KärcherIndustrial Goods & Services | international
    Outletcity MetzingenRetail
    Learn more about Social Media
  • Description
    🇩🇪Dein digitaler Auftritt – von uns gedacht, gestaltet und gebaut. Wir entwickeln Websites, die technisch sauber, visuell stark und inhaltlich relevant sind. Und deine Marke im Web zum Leben bringen. 🇬🇧 Your digital presence — designed, crafted, and built by us. We create websites that are technically flawless, visually striking, and content-rich. Bringing your brand to life online.
    Skills in Website Creation (16)
    Digital StrategyEmployer BrandingWeb Hosting ManagementGoogle AdvertisingLanding Page DesignKeyword ResearchOff-Page OptimizationInternetWebsite DevelopmentWebsite Optimization+6
    Works in Website Creation (6)
    soilkind Markenführung - Website Creation
    Kampagne Björn Steiger Stiftung - Website Creation
    Employer Branding Outletcity Metzingen - Website Creation
    Corporate Design Nationalparkregion Schwarzwald - Website Creation
    Clients in Website Creation (4)
    soilkindConsumer Electronics | international
    Björn Steiger StiftungNon-profit | national
    Outletcity MetzingenRetail
    Nationalparkregion SchwarzwaldTravel & Leisure
    Learn more about Website Creation
  • Description
    🇩🇪 Worte wirken. Wenn man weiß, wie. Wir schreiben Headlines, die hängen bleiben, und Texte, die treffen. Emotional, clever, klar. Vom Claim bis zur Longcopy – alles außer langweilig. 🇬🇧 Words matter. When you know how to use them. We craft headlines that stick and copy that clicks – smart, sharp, and full of soul. From bold taglines to longform stories: anything but boring.
    Skills in Copywriting (10)
    Content CurationContent DevelopmentCreative CopywritingDigital CopywritingAd CopyCopywriting AdvertisingOnline ContentCreative CopywritingNarrative CopywritingPersuasive Copywriting
    Works in Copywriting (5)
    Kampagne Björn Steiger Stiftung - Copywriting
    Employer Branding Kärcher - Copywriting
    Employer Branding Outletcity Metzingen - Copywriting
    Corporate Design Nationalparkregion Schwarzwald - Copywriting
    Clients in Copywriting (4)
    Björn Steiger StiftungNon-profit | national
    KärcherIndustrial Goods & Services | international
    Outletcity MetzingenRetail
    Nationalparkregion SchwarzwaldTravel & Leisure
    Learn more about Copywriting
  • Description
    🇩🇪 Jeder Inhalt braucht Richtung. Wir entwickeln Content-Strategien, die auf deine Marke einzahlen, Kanäle sinnvoll bespielen und Menschen da erreichen, wo sie wirklich zuhören. 🇬🇧 Every content needs direction. We craft content strategies that boost your brand, play smart across channels, and reach people where they actually listen.
    Skills in Content Strategy (7)
    Content MarketingCross-Platform MarketingStorytellingSocial Content StrategyContent AdvertisingStory TellingTarget Audience Definition
    Works in Content Strategy (2)
    soilkind Markenführung - Content Strategy
    Kampagne Björn Steiger Stiftung - Content Strategy
    Clients in Content Strategy (2)
    soilkindConsumer Electronics | international
    Björn Steiger StiftungNon-profit | national
    Learn more about Content Strategy
  • Description
    🇩🇪 Klicks sind nur die halbe Miete. Wir sorgen für Kampagnen, die performen – mit datenbasierter Ausspielung, kreativen Assets und einer klaren Message. Sichtbar sein, sichtbar bleiben. 🇬🇧 Clicks are just half the story. We create campaigns that perform — powered by data-driven strategies, creative assets, and a clear message. Be seen and stay remembered.
    Skills in Online Advertising (14)
    Online MarketingDigital AdDisplay MarketingMobile AdvertisingOnline AdPaid MediaSEO AdvertisingDigital CampaignDisplay AdsSocial Media Advertising+4
    Work in Online Advertising (1)
    Kampagne Björn Steiger Stiftung - Online Advertising
    Client in Online Advertising (1)
    Björn Steiger StiftungNon-profit | national
    Learn more about Online Advertising
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Team

20 members in LOUP GmbH's team

LOUP GmbH cover
Story1994 von einer Herzblut-Designerin gegründet, 2016 von einem Digitalexperten aufs nächste Level gehievt und 2020 von einer ruhelosen Werberin auf Kampagne und Employer Branding getrimmt. LOUP hat sich über die Jahre gewandelt, ist aber einer Sache treu geblieben: Menschen mit Marken zu verbinden. Let's connect!
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Awards

LOUP GmbH was awarded 5 times

Employer Branding Award2021-09-01Beste Arbeitgebermarke
Deutscher Preis für Wirtschaftskommunikation2024-07-01Internal Communication & Recruiting
Employer Branding Award2024-05-01Silber - Global Player
German Design Award2019-01-01

Reviews

4 reviews for LOUP GmbH

5/5
(4 reviews)
SM
Sonja MüllerPR und Akquise at Drei Architekten
SectorArchitecture & Planning
Team11 - 50
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Dank Loup konnten wir unsere Marke modernisieren und unsere Sichtbarkeit deutlich steigern. Das Ergebnis ist ein individuell entwickeltes CI, das perfekt zu uns passt und unsere Werte spürbar nach außen trägt. Unsere Website wurde bereits für andere Büros zur Inspiration – und wohl auch zum Maßstab. Unser neues CI ist zeitlos angelegt und wird damit lange Bestand haben.

What did you enjoy the most during your collaboration?Die Zusammenarbeit war durch kreative Impulse, konstruktiven Austausch und eine offene Haltung auf Augenhöhe geprägt. Feedback-Runden verliefen stets effizient und lösungsorientiert, die Tools der Agentur waren unkompliziert in der Anwendung, Hinter allem stand ein hochkompetentes und zugleich sehr charmantes Team.

Are there any areas for improvements?Wir können die Agentur Loup aus voller Überzeugung weiterempfehlen!

Sonja Müller recommends this agency

SectorArchitecture & Planning
Team11 - 50
HM
Heike MüllerProject manager at Kaufland Stiftung GmbH & Co. KG
SectorRetail
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?The agency supported us in the strategic and visual concept development for sustainable stakeholder communication.

What did you enjoy the most during your collaboration?Competent, Pragmatic, Friendly, Reliable

Heike Müller recommends this agency

SectorRetail
BG
Benjamin GrauReferent Online-Kommunikation at Björn Steiger Stiftung
ServiceAdvertising
SectorNon-profit
Team11 - 50
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Loup developed a nationwide campaign for us, produced content and coordinated the media planning.

What did you enjoy the most during your collaboration?The team understood our positions very well and developed good ideas and impulses. The discussions were always very goal-oriented and always helped us move forward. Our campaign was a great success.

Benjamin Grau recommends this agency

ServiceAdvertising
SectorNon-profit
Team11 - 50
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Contact

Contact details of LOUP GmbH

Details

  • HeadquarterLOUP GmbH – We build brands., Hospitalstraße, Stuttgart, Deutschland