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Maqui - Performance Marketing

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Futrono, Chile
Data-driven performance marketing for Chile and Latin America.
Maqui is a data-driven performance marketing agency based in Chile, working with e-commerce, professional services and SMBs across Latin America. We connect acquisition, measurement and conversion so every dollar spent can be traced to a lead or a sale: Google Ads and Meta Ads campaigns, SEO, Generative Engine Optimization (GEO) to get brands mentioned by ChatGPT, Gemini and Claude, and conversion rate optimization on the landing page and form. Before proposing a plan we audit the client's site, tracking and active campaigns, and we bring concrete findings to the first meeting. We set up GA4, Google Tag Manager, Meta Pixel and the Conversions API before launching campaigns, and we tie attribution to real leads and revenue, not clicks. We work on a flat monthly fee with no markup on ad spend, and clients keep full ownership of and access to their accounts. We publish weekly Chile benchmarks for CPC, CTR and CPA by industry and offer free tools such as a ROAS calculator and a GEO checker.
6 people in their team
Speaks Spanish, English
1 project in their portfolio
Works remotely across the globe
Sortlist member since 2026
Founded in 2025
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Services

6 services offered by Maqui - Performance Marketing

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  • Description
    Google Ads and Meta Ads campaigns measured to the lead or the sale. Before launching we set up GA4, Google Tag Manager, Meta Pixel and the Conversions API so every peso can be traced. We run Search, Performance Max, Shopping and Meta campaigns for e-commerce and lead generation in Chile and Latin America, with weekly optimization and a dashboard the client can open anytime. Flat monthly fee, no markup on ad spend, and the client keeps ownership of the accounts.
    Skills in Advertising (7)
    Google AdvertisingFacebook AdsSEO AdvertisingSEO AnalyseAdwordsAnalyticsWebsite Advertising

    Learn more about Advertising


  • Description
    Growth for e-commerce and lead-generation businesses that already have traction and want to scale without losing track of what works. We combine paid acquisition, SEO and GEO with conversion rate optimization (CRO) on landing pages and forms, and we tie everything to a measurement setup (GA4, Google Tag Manager, server-side tracking, attribution to leads and revenue). Work starts with an audit of the site, tracking and active campaigns, and continues with weekly experiments prioritized by expected impact on revenue.
    Skills in Growth Marketing (3)
    Growth MarketingPerformance MarketingROI Marketing

    Learn more about Growth Marketing


  • Description
    SEO tied to business results: we prioritize queries that are close to a lead or a sale, fix technical and on-page issues, and build content that answers what buyers in Chile actually search. We also do Generative Engine Optimization (GEO): auditing how ChatGPT, Gemini and Claude describe the brand, tracking a monthly panel of prompts and adjusting content, schema and entity signals so the brand gets cited in AI answers. Every project starts with a Search Console and analytics audit, and progress is reported against clicks, leads and revenue, not just rankings.
    Skills in SEO (3)
    Google SEOSEOSEO audit
    Work in SEO (1)
    Client in SEO (1)
    Ecommerce de moda (cliente anonimizado)Clothing & Accessories | national

    Learn more about SEO


  • Description
    Paid search and paid social for e-commerce and lead generation in Chile and Latin America: Google Ads (Search, Performance Max, Shopping, YouTube) and Meta Ads (Facebook and Instagram). Conversion tracking is set up before the first campaign goes live (GA4, Google Tag Manager, Meta Pixel and Conversions API), so results are reported as leads and sales, not clicks. Weekly optimization, a dashboard the client can open anytime, flat monthly fee with no markup on ad spend, and the client keeps full ownership of the ad accounts.
    Skills in Online Advertising (3)
    Online AdvertisingGoogle AdvertisingSocial Media Advertising
    Work in Online Advertising (1)
    Client in Online Advertising (1)
    Ecommerce de moda (cliente anonimizado)Clothing & Accessories | national

    Learn more about Online Advertising


  • Description
    We start every engagement with an audit of the site, the tracking setup and the active campaigns, and bring concrete findings to the first meeting. From there we build a plan that connects acquisition (Google Ads, Meta Ads, SEO, GEO), measurement (GA4, Google Tag Manager, server-side tracking, attribution) and conversion (landing pages and forms) around the numbers that move the business: cost per lead, cost per sale and revenue. For SMBs and e-commerce in Chile and Latin America that want a plan grounded in their own data, not in a generic playbook.
    Skills in Digital Strategy (3)
    Digital Marketing ConsultingDigital Marketing StrategyDigital Strategy

    Learn more about Digital Strategy


  • Description
    Measurement and attribution for marketing teams that need to know which channel, campaign and keyword actually produce leads and sales. We implement GA4 and Google Tag Manager, Meta Pixel and Conversions API, server-side tracking and CRM integration, and we build a dashboard that joins ad spend, web analytics and sales in one place. Every implementation is audited against real events (form submissions, purchases, calls) before it is used to make decisions, and we publish weekly benchmarks for CPC, CTR and CPA by industry in Chile.
    Skills in Web analytics/Big data (3)
    Google AnalyticsWeb AnalyticsGoogle Analytics Consulting

    Learn more about Web analytics/Big data

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Team

6 members in Maqui - Performance Marketing's team

StoryMaqui nació en 2025 desde la Patagonia chilena con una premisa: que cada peso invertido en marketing se pueda medir, entender y optimizar. Luis Fuentes, su fundador, trabaja en marketing digital desde 2014 y ha gestionado más de $2.000 millones CLP en inversión publicitaria para pymes en Chile. Operamos 100 % remoto.
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Contact

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Details


  • HeadquarterLago Ranco, Futrono, Chile