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Marcasfera

Madrid, Spain
We create social experiences that connect brands and audiences.
Who they are Marcasfera, SL is an agency specializing in New Media Marketing and Special Actions based in Madrid. Since 2007, it has offered communication consulting and the development of new Internet environments, providing solutions designed for advertising agencies and marketing departments. Its track record is supported by the execution of over 600 social media experience campaigns, positioning it as a benchmark in the design of digital initiatives that generate interaction and recall. Services and experience Marcasfera focuses on two main pillars: the design and execution of Social Media experiences and Special Actions that connect brands and audiences. Additionally, it provides strategic communication consulting and develops custom digital environments, always with a practical approach focused on serving agencies and marketing teams. Its background includes multi-platform experiential campaigns and creative proposals designed to maximize impact in online communities. Approach and methodology The agency applies an approach based on responsible experimentation: it formulates creative hypotheses, validates them with metrics, and optimizes in real-time. It prioritizes coherence between message and experience, and designs scalable actions that respect brand identity. The work is structured through consulting to ensure that each digital environment responds to clear communication and performance objectives. Differentiators Marcasfera combines specialization in Social Media with tangible experience in special actions, allowing it to offer integrated solutions: creativity applied to digital environments, technical know-how for new Internet developments, and a service orientation for agencies and marketing departments. Its track record of over 600 campaigns attests to its ability to design effective and repeatable experiences. Closing Marcasfera proposes collaborating with teams looking to turn ideas into relevant digital experiences. It offers consulting and execution for those who need a specialized partner in social media and special actions, capable of transforming strategies into campaigns that connect and endure.
4 people in their team
Speaks English, Spanish
Sortlist member since 2025
Founded in 2007
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Services

3 services offered by Marcasfera

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  • Description
    Diseñamos posicionamiento de marca ligado a experiencias en Social Media y acciones especiales, con consultoría estratégica y testeo basado en métricas para agencias y marketing.
    Skills in Branding & Positioning (2)
    Brand MarketingSocial Media Branding

    Learn more about Branding & Positioning


  • Description
    Planificamos y ejecutamos campañas online orientadas a la interacción: creatividad social, compra de medios y optimización en tiempo real para maximizar recuerdo y resultados.
    Skills in Online Advertising (3)
    Social Media AdvertisingSocial Media AdvertisingSocial Media Advertising

    Learn more about Online Advertising


  • Description
    Gestionamos campañas y comunidades, creando entornos digitales útiles y memorables; probamos formatos, medimos reacciones y optimizamos acciones especiales para impacto sostenido.
    Skills in Social Media (5)
    Facebook MarketingSocial Media MarketingSocial Media ConsultingSocial Media CampaignSocial Media Consulting

    Learn more about Social Media

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Team

4 members in Marcasfera's team

StoryNacimos en Madrid en 2007 con la convicción de que las marcas necesitaban conversaciones reales en Internet. Desde dentro, hemos convertido la curiosidad por las redes en metodología: probamos formatos, medimos reacciones y adaptamos ideas hasta que funcionan. A lo largo de los años hemos gestionado más de 600 campañas de experiencia en Social Media, y cada una nos enseñó algo: cómo diseñar una acción especial que emocione, cómo integrar comunicación y desarrollo digital, y cómo servir con rigor a agencias de publicidad y departamentos de marketing. Nos mueve crear entornos online útiles y memorables; celebramos cada reto porque nos obliga a innovar y a mantenernos especialistas en lo que mejor sabemos hacer: social media y acciones especiales.
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Details


  • Headquarter2 Calle de Pozas, 28004 Madrid, España