Mattermore
We build brands that matter more
Mattermore is a founder-led London brand strategy consultancy: a consulting studio driving growth for high-consideration, high-risk and new-category brands. We build a reason to be chosen that survives being outspent: the brand, product and sales journey that win choice and loyalty against bigger budgets and established competitors. Buyers don't choose what's best on paper. When a decision matters, they choose what's easiest to defend and what choosing it says about them. We watch how real buyers decide in your competitive context, isolate the signals that move the decision, and build them into the brand, product and sales journey. Our method shows what not to spend money on, as well as what to invest in. Founder-led, always. Joey Burrow leads every engagement, with specialist partners for execution at scale. We take on a few engagements each year, each as a fixed-scope proposal: one price, clear deliverables, no hourly billing. Results include 2.7x more individual brokers placing business for Onda.ai within six months, investment abandonment cut from 57% to zero in testing for MetaWealth, and AMPL collateral up 110.5% to $100M in six months for Ampleforth. Best fit: fintech, insurtech, property, Web3 and consumer brands whose buyers face complex, high-stakes or unfamiliar decisions. Read our six 5-star reviews on Google. 3 people in their team
Speaks English
10 projects in their portfolioWorks remotely across the globe
Sortlist member since 2026
Founded in 2024
Services
10 services offered by Mattermore
Service name
Experience level
Related reviewsStarting fromTeam
3 members in Mattermore's team
StoryJoey started out as a personal trainer and studied sports medicine. It sounds miles from strategy...
But building programmes to change deeply ingrained behaviours performed when no one is watching is exactly where this began. Joey has spent a decade working inside tech start-ups and Fortune 200s.
Reviews
3 reviews for Mattermore
5/5
(3 reviews)HV
Harvey VeitchInvestment Director at BMR Property Group
- Service
- Website Creation
- Sector
- Real Estate
We had a great experience working with Mattermore on the build of our website. From the outset, they were highly collaborative and took the time to really understand our portfolio and how we wanted to position ourselves.
Joe was excellent throughout — he really looked after us, guiding the process from start to finish. The team worked through multiple drafts with us and were incredibly responsive, providing clear guidance and creative input to help refine the overall look and feel.
Their ability to interpret feedback and translate it into a clean, professional and well-structured site was really impressive.
The end result is a website that accurately reflects our business and presents our projects in a clear and engaging way. We’re over the moon with the outcome and would have no hesitation in recommending Mattermore to others.
5/5
LH
Louise HallettFounder at Hammersley Homes
- Service
- Market Research
- Sector
- Non-profit
The name of this company says it all. They truly do make your business matter more.
They have worked wonders for us and have helped us enormously with all of our key business activities. I can't recommend them highly enough.
In a few months, this company has done more for us, particularly in terms of raising our profile, than we have ever managed to achieve.
5/5
F
FredForster at Uncommon
- Service
- Branding & Positioning
- Sector
- Human Resources
Mattermore have completely revolutionised how we look at our voice and marketing. He took us from inception to creation and covered every channel. Uncommon is now exactly as the founders envisioned.Our connection to our customers has never been stronger thanks to Mattermore.
5/5
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Contact
Contact details of Mattermore
Details
- HeadquarterStudio Parallel, Mare Street, London, UK