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Mbh Comunicación

Madrid, Spain
Cultural narratives that connect with mass audiences
Identity MBH Comunicación is a Madrid-based agency founded in 2021, specializing in communication for the artistic and cultural sector in Spain. Led by Marcos Blanco, a professional with nearly twenty years of experience and a career as Head of Communication and Marketing at IMPACTA (2016-2021), the agency combines sector knowledge and a passion for culture to offer carefully designed strategies. Core: strategies and narrative MBH develops communication strategies focused on creating a personalized and unique narrative around each cultural or artistic project. The service includes defining the message, building stories that respect the project's identity, and preparing materials to facilitate their dissemination: press releases, conceptual dossiers, and arguments adapted to different audiences and media formats. Dissemination and media relations The agency specifically works on dissemination in general and mass-audience media, leveraging a deep understanding of industry channels and contacts. MBH orchestrates press and public relations actions with a strategic approach to maximize visibility, always prioritizing narrative coherence and media suitability. Methodology and approach Their methodology is based on an initial project diagnosis, co-creation of the narrative with the artistic team, and dissemination planning. MBH pays attention to details from the start: sector research, audience segmentation, and selection of media outlets. The work is carried out with professional rigor and a close, personal approach, seeking sustainable results in visibility and recognition. Differentiators and closing MBH stands out for the combination of consolidated experience, deep knowledge of the media, and a specific sensitivity towards cultural communication. This passion for small details and personalized attention are what make the difference in every assignment. For cultural projects seeking a meaningful narrative and presence in high-reach media, MBH presents itself as a strategic and creative ally.
2 people in their team
Speaks English, Spanish
Sortlist member since 2025
Founded in 2021
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Starting from

  • Description
    Creamos identidades y posicionamiento para proyectos culturales, co-creando narrativas únicas y dossiers que respetan la voz artística y facilitan su difusión mediática.
    Skills in Branding & Positioning (3)
    Brand MarketingBranding MarketingBrand Consulting

    Learn more about Branding & Positioning


  • Description
    Diseñamos estrategias de comunicación y difusión en medios generalistas, combinando diagnóstico sectorial y relaciones públicas para maximizar visibilidad y coherencia narrativa.
    Skills in Marketing (2)
    Marketing CommunicationMarketing Consulting

    Learn more about Marketing

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Team

2 members in Mbh Comunicación's team

StorySomos MBH Comunicación, una agencia nacida en Madrid en 2021 con una sola ambición: contar historias culturales que merecen ser escuchadas. Liderados por Marcos Blanco, con casi 20 años en comunicación y marketing y experiencia previa en IMPACTA (2016-2021), hemos convertido la pasión por la cultura en método. Recuerdo cuando dimos nuestros primeros pasos: queríamos que cada proyecto tuviera una voz propia, cuidando los detalles que otros pasan por alto. Desde entonces diseñamos estrategias de comunicación para proyectos artísticos y culturales en toda España, construyendo narrativas personalizadas y asegurando su difusión en medios generalistas y de máxima audiencia. Nuestro orgullo es la profesionalidad y el conocimiento profundo del sector: trabajamos como aliados, atentos a los pequeños matices que marcan la diferencia desde el primer día.
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  • Headquarter35 Calle de la Cava Baja, 28005 Madrid, España