medialabel
Measurable, results-driven influencer marketing!
medialabel is a Berlin-based Influencer Performance Hub for brands seeking measurable impact. We connect brands and creators through our proprietary technology hi! — a central operating system that brings campaigns, data, and workflows together in one place. We design and manage both Branding and Performance campaigns, handling the entire process: from influencer selection and negotiation to content coordination, performance tracking, and reporting. With hi!, both brands and influencers get access to their own dedicated dashboards. Brands manage and analyze campaigns in real time, while creators gain full transparency into content, performance, and collaboration. This creates clear processes, measurable results, and long-term partnerships. What makes our model especially effective is our consolidated network of over 11,000 creators across 9 European countries. This allows our clients to centralize all their influencer marketing efforts across Europe with a single point of contact, saving time and ensuring the right creators match the right markets and brands. At medialabel, performance, relevance, and transparency are at the core of everything we do. Every campaign is data-driven, fully traceable, and continuously optimized. We make the impact of every invested euro visible. No promises — just results. Technology-led, performance-focused, and reliable, we empower brands and creators to achieve sustainable success in influencer marketing. 40 people in their team
Speaks Spanish, English, German, French, Italian
5 projects in their portfolio2 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2023
Founded in 2016
4 awards conferred4.95/5
Services
2 services offered by medialabel
Description Brand & Performance aus einer Hand: Influencer Marketing für Awareness und Abverkauf mit klar definierten, messbaren KPIs. Testen, lernen, skalieren: Wir identifizieren datenbasiert die stärksten Creator, Zielgruppen und Content-Formate und skalieren erfolgreiche Ansätze. Europaweit skalierbar: Zugang zu 13.000+ verifizierten Creatorn in 9 Märkten, zentral gesteuert. Technologie & Full Service: Eigene Plattform für transparente Freigaben, Kampagnensteuerung, Performance-Daten und Learnings, kombiniert mit vollständiger operativer Umsetzung durch unser Team. Crossmediale Aktivierung: Erfolgreichen Creator Content verlängern wir über Paid Social, CTV, DOOH und POS und schaffen so zusätzliche Touchpoints entlang der Customer Journey.Skills in Influencer Marketing (20) Performance MarketingInfluencerInfluencer MarketingInstagram InfluencerSocial Media OptimizationSocial Media InfluencerInfluencer RecruitmentYoutube InfluencersMicro InfluencersInfluencer affiliation+10Works in Influencer Marketing (5) Reviews in Influencer Marketing (4) Jamie SharpMollieSeifelislam HassanIsabelaClients in Influencer Marketing (2) medialabelFood | nationalFashion E-Commerce CompanyE-commerce
Learn more about Influencer MarketingDescription Establecer objetivos y KPIs claros: Definir objetivos medibles para cada campaña (por ej., compromiso, alcance, conversiones). Utilizar parámetros UTM: Añadir códigos UTM a las URL para hacer un seguimiento de la procedencia del tráfico en distintas plataformas. Supervisar las métricas clave: Realizar un seguimiento periódico del engagement (me gusta, comentarios, compartidos), el alcance, las impresiones, las tasas de clics y las conversiones. Establecer el seguimiento de eventos: Para acciones específicas en vuestra página web (por ej., envíos de formularios, descargas), utilizamos el seguimiento de eventos para medir las conversiones. Controlar el rendimiento en tiempo real: Rastreamos el rendimiento de las publicaciones y los anuncios para hacer ajustes rápidos si necesario. Planificar el calendario del panel de control (dashboard): Mantener un calendario de redes sociales para organizar publicaciones con antelación.Skills in Online Advertising (5) Programmatic AdvertisingPerformance MarketingDigital AdDisplay MarketingPaid MediaWorks in Online Advertising (5) Clients in Online Advertising (2) medialabelFood | nationalFashion E-Commerce CompanyE-commerce
Learn more about Online Advertising
Team
40 members in medialabel's team
StoryAt Medialabel, we offer customized influencer marketing solutions that combine technology, expertise, and a results-driven approach. Since 2016, we have been designing effective, measurable, and scalable campaigns for brands seeking real impact.
Awards
medialabel was awarded 4 times
Ubiscore Privacy Certified2024-01-01GDPR Compliant
Meta Business Partners2023-01-01Trusted Partner
Amazon Ads Verified Partner2025-01-01Trusted Partner
Member of The German Association for the Digital Economy2025-01-01BVDW
Reviews
4 reviews for medialabel
4.95/5
(4 reviews)
SH
Seifelislam HassanSenior Performance Marketing Manager at momox SE
ServiceInfluencer Marketing
SectorE-commerce
What was the objective behind your collaboration?The agency constantly helps us with influencer marketing plus venturing into new channels with consistent results.
What did you enjoy the most during your collaboration?The quality of the work as well as the attentiveness to our business goals and inquiries all the time.
Seifelislam Hassan recommends this agency
IS
IsabelaDirectora de Marketing at IGMA
ServiceInfluencer Marketing
SectorTravel & Leisure
What was the objective behind your collaboration?Lanzar el producto en varios países europeos
What did you enjoy the most during your collaboration?La seriedad y expertise en lo que está haciendo
Isabela recommends this agency
MO
MollieTalent Executive at Ball Management
ServiceInfluencer Marketing
What was the objective behind your collaboration?The agency reached out for a successful collaboration
What did you enjoy the most during your collaboration?Great communication, and quick turn around
Mollie recommends this agency
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