NextWise Studio
Helping brands build the foundation AI actually needs to work.
NextWise Studio is a marketing consultancy helping organizations build the strategy, content, and AI-ready foundations that drive sustainable growth. Most marketing consultants come from one world, either strategy or technical. NextWise Studio sits at the intersection of both. Founded by Jennifer Leonard, a senior marketing leader with experience at Google, YouTube, HP, Symantec, and McAfee, NextWise Studio brings cross-functional fluency to growth-focused brands, translating between marketing, product, data, and engineering teams so strategy actually reaches execution. Enterprise-grade thinking without the overhead of a large agency. We focus on four areas where marketing teams are most stuck right now: LLM Visibility and AI Search: Helping brands understand and improve how they show up in AI-generated answers across ChatGPT, Perplexity, Google AI Overviews, and similar surfaces. Most brands that are strong in traditional SEO are invisible in AI search. We close that gap. AI Readiness and Marketing Transformation: Helping teams get genuinely ready for AI-enabled marketing by starting where it actually matters, the data, the structure, and the team's capacity to act. Most organizations don't have a strategy problem. They have a readiness problem. Retention and Lifecycle Marketing: Designing and optimizing the lifecycle programs that deepen customer relationships, reduce churn, and drive long-term engagement. Growth doesn't stop at acquisition. Go-to-Market and Product Marketing: From positioning and audience research to launch planning and sales enablement, helping teams bring products and features to market with clarity and confidence. Available for strategic consulting engagements and fractional marketing leadership. Senior strategy and hands-on execution in the same person, without the markup. nextwisestudio.com No review yetBe the first to write one
Services
10 services offered by NextWise Studio
Description I specialize in LLM visibility and AI search, AI readiness and marketing transformation, retention and lifecycle marketing, and go-to-market strategy -- with particular focus on the intersection of AI and marketing for growth-focused brands. My approach starts with clarity -- a clear picture of where you are, what's blocking you, and what matters most to tackle first. From there I work alongside your team in a hands-on, collaborative way rather than handing off a strategy deck and disappearing. Every engagement begins with an honest assessment: what data you have, how it's structured, where the gaps are, and what your team is actually ready to act on. From there I focus on the highest-leverage changes first -- whether that's restructuring your content for AI search visibility, cleaning up your data foundation, mapping your lifecycle gaps, or sharpening your go-to-market positioning. Clients can expect direct access to senior thinking and execution in the same person, fast turnaround without internal briefing layers, and a bias toward practical action over elaborate frameworks. Most engagements start with a defined scope and evolve naturally as we learn what's working.Skills in Digital Strategy (18) Content StrategyMarketing StrategyE-commerce StrategyCampaign StrategyCRM StrategyLifecycle MarketingCustomer SegmentationAI MarketingData AnalysisGo-to-Market Strategy+8Work in Digital Strategy (1) Client in Digital Strategy (1) Symantec CorporationConsumer Electronics | international
Learn more about Digital StrategyDescription No description provided for this service.
Works in Content Strategy (3) Clients in Content Strategy (3) GoogleMarketing & Advertising | internationalYouTube and GoogleMarketing & Advertising | nationalSymantec CorporationConsumer Electronics | international
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Work in Email Marketing (1) Client in Email Marketing (1) Symantec CorporationConsumer Electronics | international
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Work in E-commerce (1) Client in E-commerce (1) Symantec CorporationConsumer Electronics | international
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Work in Growth Marketing (1) Client in Growth Marketing (1) Symantec CorporationConsumer Electronics | international
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Work in Marketing (1) Client in Marketing (1) Symantec CorporationConsumer Electronics | international
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Work in Influencer Marketing (1) Client in Influencer Marketing (1) YouTube and GoogleMarketing & Advertising | national
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Work in Advertising (1) Client in Advertising (1) GoogleMarketing & Advertising | international
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Work in Video Production (1) Client in Video Production (1) YouTube and GoogleMarketing & Advertising | national
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Work in Social Media (1) Client in Social Media (1) YouTube and GoogleMarketing & Advertising | national
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Team
1 member in NextWise Studio's team
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- HeadquarterStimson Way, San Jose, CA, USA
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