Oxel
Websites and web platforms that load fast, read clearly and sell.
Oxel designs and builds websites and web platforms for businesses whose website has to earn its keep: more enquiries, more bookings, more orders.
We are a four-person studio of engineers and designers working in Next.js and TypeScript. That means sites that load fast on every phone, are easy for Google to read, and stay cheap and safe to host. We also build what sits behind the page: shops with their own admin, quote and booking flows, client portals, dashboards, and AI features that take repetitive work off your team.
Selected work:
• Force Export (B2B export): a site in 7 languages with Arabic right to left, 211 pages declared to Google by language, 13 products with full specifications and datasheets, a 3D globe written for the site, and a quote form that arrives already filled in.
• The Basics (fashion e-commerce): cash on delivery to all 58 regions of Algeria, and a back office the owners run from their phones.
• Secret Emporia (skincare): a brand site in English, French and Arabic, with full ingredient pages and a label magnifier.
Why clients choose us:
• One team from strategy to launch, so nothing is lost between design and build
• Fixed prices and a written scope before any work starts
• Multilingual done properly, including Arabic and right-to-left layouts
• CET hours, working in English, French and Arabic
• You own the code, the content and the domain
How we work: a strategy sprint to agree goals and scope, wireframes and design approved before any code, a build tested on real phones, then launch and ongoing improvement for speed and search.
4 people in their team
Speaks English, French, Arabic
3 projects in their portfolioSortlist member since 2026
Founded in 2025
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Services
5 services offered by Oxel
Description Interfaces designed around what your visitors came to do: find what you sell, trust you, and order, book or call in a few taps. Wireframes first, then the visual design in your brand, approved before development. Accessibility checked (WCAG contrast and sizes) and multilingual layouts handled properly, including Arabic right to left.
Learn more about Ergonomy (UX/UI)Description Technical SEO that search engines and visitors both feel: speed, clean structure, page titles and descriptions, multilingual tags, structured data, sitemap and Google Search Console set up and monitored. Delivered as a one-week sprint on an existing site or built into every site we make.
Learn more about SEODescription Online shops and catalogues with an admin you run yourself: products, orders from new to delivered, delivery fees, exports and a sales dashboard that works on a phone. Prices and stock are checked again on the server for every order. Example: The Basics, a clothing shop with cash on delivery to 58 regions and a back office the owners run from their phones.Work in E-commerce (1) Client in E-commerce (1) The BasicsClothing & Accessories | national
Learn more about E-commerceDescription Custom websites and web platforms built with Next.js and TypeScript: fast on every phone, set up for Google from day one, and easy for your team to update. We start with a short discovery and a written scope, agree the design before any code, test on real phones, then launch and keep improving speed and search. Recent work: a B2B export site in 7 languages with Arabic right to left (Force Export).Works in Website Creation (2) Clients in Website Creation (2) Secret EmporiaBeauty | nationalForce ExportIndustrial Goods & Services | international
Learn more about Website CreationDescription Web platforms behind the page: quote and booking flows, client portals, dashboards and back offices your team runs from a phone, and AI features that take repetitive work off your staff. Built in Next.js and TypeScript with a database and roles, tested on real data, and handed over with documentation so you own the code.
Learn more about Web Application
Team
4 members in Oxel's team
StoryOxel is a four-person team of engineers and designers, founded by software engineer Anis Arabet. We build fast, multilingual websites and web platforms, from export sites in seven languages to shops run from a phone, for businesses whose website has to sell. One team from design to launch, in English, French and Arabic
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Contact
Contact details of Oxel
Details
- HeadquarterRue Didouche Mourad, Alger Centre, Algeria