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Pel Influencer Thinkers

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Mexico City, Mexico
Influencer marketing is chaotic. We bring the calm.
PEL Influencer Thinkers is a strategic influencer marketing agency that helps brands turn creators into a meaningful part of their marketing and business strategy. We do not start by looking for influencers. We start by understanding what the brand needs to achieve, the audience it wants to reach and the role creators should play within the broader marketing plan. From there, we manage the entire process: strategy, creator selection, negotiations, contracting, creative briefs, content production, campaign execution, reporting and performance analysis. Our approach combines human expertise, creativity, technology and data to select creators based not only on follower count, but also on audience fit, content quality, credibility, cultural relevance, brand compatibility and proven performance. We develop one-off campaigns, long-term ambassador programs, UGC strategies, launches, events and annual influencer marketing plans across Mexico, Latin America and the US Hispanic market. Our goal is to make influencer marketing more strategic, measurable and manageable, while delivering work that contributes to real marketing and business objectives.
15 people in their team
Speaks Spanish, English
Sortlist member since 2026
Founded in 2023
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  • Description
    Desarrollamos estrategias de influencer marketing de principio a fin, desde la definición del objetivo y la audiencia hasta la selección de perfiles, negociación, contratación, producción de contenidos, seguimiento de publicaciones y medición de resultados. Nuestra metodología combina estrategia, creatividad, tecnología y análisis de datos para identificar a los creadores más adecuados para cada marca, no solo por su alcance, sino por la afinidad con la audiencia, la calidad de su contenido, su desempeño y su compatibilidad con los valores de la empresa. Cada proyecto se diseña a la medida y puede incluir campañas puntuales, programas de embajadores, UGC, eventos, lanzamientos o planes anuales. El cliente recibe acompañamiento durante toda la operación, control sobre los entregables y reportes claros para entender los resultados y tomar mejores decisiones.

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15 members in Pel Influencer Thinkers's team

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  • HeadquarterPerif. Blvd. Manuel Ávila Camacho 137, Polanco, Polanco I Secc, 11510 Ciudad de México, CDMX, México