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Sol Agency

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Ixelles, Belgium
Seeds of brands
Sol Agency is an agency based in Ixelles, Belgium, founded in 2000. Specialists in brand identity, we support companies at all stages of their life - creation, evolution or revolution - to define and translate a brand's personality through both words and visuals. Our credo: form is substance rising to the surface. Brand strategy We always start by listening. The team takes the time to get to know the project, identify its ecosystem - market, target audience, positioning - and connect with the project's roots to reveal its vision, mission, and values. This strategic phase defines personality attributes (dynamic, bold, classic...) that will guide every creative and communication decision. Brand identity The transformation of personality into a tangible representation involves creating a name, a logo, and a graphic system composed of colors, typography, and visuals. We imagine impactful concepts and create visuals that speak as much as words. This work is done in close collaboration with the client to build a complete and coherent brand architecture. Brand implementation Beyond design, we deploy and activate your brand daily by developing relevant materials. The goal is to provide practical tools for communicating accurately and coherently, strengthening brand awareness, and ensuring brand image longevity. Approach and differentiation Our methodology focuses on listening, connecting with the project's roots, and seeking lasting coherence between strategy, identity, and deployment. We favor solutions that give consistency to the brand while respecting its unique character.
3 people in their team
Speaks English, French, Dutch
6 projects in their portfolio
Sortlist member since 2025
Founded in 2000
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Services

6 services offered by Sol Agency

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  • Description
    Nous définissons et positionnons des marques par une écoute approfondie et une traduction visuelle cohérente — nom, logo et charte — pour faire germer une identité durable.
    Skills in Branding & Positioning (8)
    Brand DesignBrand IdentityCorporate Identity DesignBrandingBrand Identity DesignBrand StrategyBranding Graphic DesignCompany Branding
    Works in Branding & Positioning (6)
    Gaufres & Waffles - Branding & Positioning
    Naanry • Indian canteen - Branding & Positioning
    Maison Poesy - Branding & Positioning
    Foster - Branding & Positioning
    Clients in Branding & Positioning (4)
    Gaufres & WafflesRestaurants | local
    NaanryRestaurants | local
    Maison PoesyRestaurants | local
    FosterOffice/Room/Space Renting | regional
    Learn more about Branding & Positioning
  • Description

    No description provided for this service.

    Works in Print (5)
    Gaufres & Waffles - Print
    Naanry • Indian canteen - Print
    Maison Poesy - Print
    Foster - Print
    Clients in Print (4)
    Gaufres & WafflesRestaurants | local
    NaanryRestaurants | local
    Maison PoesyRestaurants | local
    FosterOffice/Room/Space Renting | regional
    Learn more about Print
  • Description

    No description provided for this service.

    Works in Graphic Design (6)
    Gaufres & Waffles - Graphic Design
    Naanry • Indian canteen - Graphic Design
    Maison Poesy - Graphic Design
    Foster - Graphic Design
    Clients in Graphic Design (4)
    Gaufres & WafflesRestaurants | local
    NaanryRestaurants | local
    Maison PoesyRestaurants | local
    FosterOffice/Room/Space Renting | regional
    Learn more about Graphic Design
  • Description

    No description provided for this service.

    Works in Graphic Identity (6)
    Gaufres & Waffles - Graphic Identity
    Naanry • Indian canteen - Graphic Identity
    Maison Poesy - Graphic Identity
    Foster - Graphic Identity
    Clients in Graphic Identity (4)
    Gaufres & WafflesRestaurants | local
    NaanryRestaurants | local
    Maison PoesyRestaurants | local
    FosterOffice/Room/Space Renting | regional
    Learn more about Graphic Identity
  • Description

    No description provided for this service.

    Works in Website Creation (5)
    Gaufres & Waffles - Website Creation
    Naanry • Indian canteen - Website Creation
    Maison Poesy - Website Creation
    Foster - Website Creation
    Clients in Website Creation (4)
    Gaufres & WafflesRestaurants | local
    NaanryRestaurants | local
    Maison PoesyRestaurants | local
    FosterOffice/Room/Space Renting | regional
    Learn more about Website Creation
  • Description

    No description provided for this service.

    Works in Packaging (2)
    Gaufres & Waffles - Packaging
    Mosto - Packaging
    Clients in Packaging (2)
    Gaufres & WafflesRestaurants | local
    MostoBeverage | national
    Learn more about Packaging
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Team

3 members in Sol Agency's team

StoryChez Sol Agency, nous avons commencé en 2000 à Ixelles avec une idée simple : semer des marques solides. Depuis lors, nous accompagnons des projets en gestation, en évolution ou en révolution pour en cerner la personnalité et la traduire par les mots et les visuels. Nous racontons souvent qu'au départ nos plus grands défis étaient d'apprendre à écouter — vraiment — et à transformer des intuitions floues en identité claire : nom, logo, couleurs, charte. Aujourd'hui, cette pratique de l'écoute reste notre boussole. Nous aimons créer des outils de communication quotidiens qui rendent la marque cohérente et durable. Voir une identité prendre racine et porter ses fruits est ce qui nous motive chaque matin.
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Contact

Contact details of Sol Agency

Details

  • Headquarter47 Avenue Émile de Béco - Émile de Bécolaan, 1050 Ixelles - Elsene, België / Belgique / Belgien