Start Design London, United Kingdom

Project made for Manchester City FC & Puma in the Sports industry for a B2B / B2C audience.Start Design has created Box 50: the ultimate anti-corporate box experience for PUMA and Manchester City FC at the club’s spectacular home, the Etihad Stadium.PUMA’s creative partnership with Manchester City FC goes beyond football celebrating the city’s working heritage, rich culture and non-traditional football influences in music and fashion. Box 50 goes way beyond the 90 mins on the pitch and goes one-up on the now famous Tunnel Club experience. Box 50 is a den of football culture – loading the game day experience with pre- and post-match entertainment.

Project made for EITC in the Telecommunications industry for a B2B / B2C audience.Following a multi-agency pitch Emirates Integrated Telecommunications Company (EITC) appointed Start Design as its brand agency of record in January 2019. Our remit covers key areas such as brand architecture development, brand and visual identity development and support for the digital transformation of EITC’s portfolio of brands, including du and Virgin Mobile.

Project made for Intel in the Technology Hardware & Equipment industry for a B2C audience.Many of today’s successful FMCG brands are realising that investing in a direct-to-consumer retail strategy gives them vital control of the customer experience and selling environment. We worked with Intel, the world’s leading chip manufacturer, to create a retail strategy and omnichannel environment that would make buying a computer easier – something many currently find confusing or dull. Our task was to demonstrate the benefits of having its own future-facing shopping experience for the entire computing category.

Project made for SEVENSTORE in the Retail industry for a B2C audience.VENSTORE is named after the seven streets on which its illustrious home city of Liverpool is founded. The new store’s location in the Baltic Triangle – Liverpool’s post-industrial heartland and a creative hotbed for the North West – reflects the brand’s commitment to reinvention and regeneration.

Project made for Yas Island Abu Dhabi in the Entertainment & Events industry for a audience.In a highly collaborative partnership, Miral and Start unveiled the multi-award winning rebrand of Yas Island. Home to outstanding commercial and residential developments – alongside world class hospitality, cultural, leisure and entertainment destinations – Yas Island epitomizes Emirati imagination and ambition.

Project made for Arabian Gulf League in the Sports industry for a B2C audience.