STRE Brand

Racha Thewa, Thailand

Strategy-first branding agency in Bangkok

STRE is a strategy-first branding and marketing agency based in Bangkok, founded in 2023. We build brands on research, not guesswork: market research, consumer interviews and competitor analysis come before any design work, so the identity, packaging and campaigns that follow have a position to defend. We work with Thai SMEs launching or rebranding, and with international brands entering the Thai market who need a partner that understands both the local consumer and global brand standards. Services cover five pillars: brand strategy and storytelling, identity design (logo, naming, packaging, signage, brand books), experience design, marketing (social media, influencer and KOL strategy, launch campaigns, performance ads), and brand guardianship, an ongoing role where we keep every execution aligned with the brand as the business grows. Recent work includes the rebrand of Mami, a Gen Z skincare brand; brand creation for Bluu Asian Kitchen + Bar and Solavita wellness cafe at Royal Phuket Marina; identity and vending machine design for Coco Punch coconut water; and naming and identity for NUBO, an event management app. Client roster includes Decathlon, SHERA, Royal Phuket Marina, Nher Beer and United Peoples Brewery. Every engagement starts with a free consultation.

7 people in their team

Speaks Thai, English

Works remotely across the globe

Sortlist member since 2024

Founded in 2023

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Services

5 services offered by STRE Brand

Description
Strategy-first branding for Thai SMEs and international brands entering Thailand. We start with market research, consumer interviews and competitor analysis, then define positioning, brand story, key messages and personality. From there we build the identity: logo suite, naming, tagline, brand book and CI manual. Recent work: Mami skincare rebrand, Bluu Asian Kitchen + Bar and Solavita cafe at Royal Phuket Marina, NUBO app naming and identity.
Skills in Branding & Positioning (20)
Branding & PositioningBrand ManagementBrand PositioningInternational BrandingCorporate BrandingProduct BrandingBrand DevelopmentBrandingBrand MarketingBranding Marketing+10
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Description
Packaging design grounded in brand strategy, built as a system so new products slot in without diluting the look. Skincare tubes and cartons for Mami, craft beer labels for Nher Beer and United Peoples Brewery, pet care packaging for FURLASH, vending machine wrap and UI for Coco Punch coconut water. Structural, shelf and screen considerations included.
Skills in Packaging (20)
Packaging DesignPackagingGraphic PackagingPackaging LabelsPharmaceutical PackagingFood PackagingPackingCreative PackagingCustom PackagingRetail Packaging+10
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Description
Marketing collateral, menus, signage and wayfinding, stationery, staff uniforms, social templates and visual merchandising, all built from the brand identity. Delivered for restaurants, cafes, consumer brands and apps across Thailand.
Skills in Graphic Design (21)
Graphic DesignBanner AdvertisingBillboard AdvertisingBillboard DesignBrand DesignCreative Graphic DesignGraphic AdvertisingGraphic Chart DesignLogo Graphic DesignAdvertising Banners Design+11
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Description
Social media strategy, content pillars, template systems and launch-phase content management. Typically paired with our branding work so the feed reflects the brand from day one. Includes influencer and KOL strategy for Thai audiences.
Skills in Social Media (22)
Social MediaSocial MarketingSocial Content StrategySocial Media StrategySocial Media ManagementSocial Media MarketingSocial Media OptimizationSocial Media CampaignSocial Media ConsultingSocial Media Branding+12
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Description
Marketing strategy and planning, launch and activation strategy, lead generation and PPC performance ads management. We turn brand strategy into measurable campaigns.
Skills in Marketing (21)
MarketingOmnichannel MarketingSocial MarketingMarketing CommunicationMarketing CoordinationOperational MarketingSports MarketingMarketing ServicesBusiness MarketingDigital Media Marketing+11
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Contact

Contact details of STRE Brand

Details

HeadquarterBurasiri wongwaen-onnut, Racha Thewa, Bang Phli District, Samut Prakan, Thailand