designlaboratory*
We tell your stories through design
We are a cross-disciplinary design studio based in London offering a range of services including brand, strategy, graphic design, web design, web build, UX/UI, packaging and product/industrial design. We partner with visionary leaders to create brands, products, services and experiences that engage people and deliver results. We also work with founders and investors in innovative startups to help them realise their potential and turn their vision into reality.
Creating a narrative that feeds our creative direction is at the core of our agile, design driven methodology. Curiosity, collaboration and a user-centred approach are at the heart of what we do. Our strength relies on our cross-disciplinary approach to client briefs. 8 people in their team
Speaks English, French, Italian
37 projects in their portfolio3 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2022
Founded in 2017
2 awards conferred5/5
Services
15 services offered by designlaboratory*
Service name
Experience level
Related reviewsStarting fromTeam
8 members in designlaboratory*'s team
StoryWe take pride in connecting leaders of industry with the most radical design thinking around. Our team is a cross and multi disciplined group of talented graphic, digital, fashion, product designers, project managers and strategists whose creations challenge the norm.
Awards
designlaboratory* was awarded 2 times
SME NEWS AWARD2025-06-01Most Innovative International Multidisciplinary Design Studio
D&AD Awards - Pencil Award Winner2006-06-01Brand Applications
Reviews
10 reviews for designlaboratory*
5/5
(10 reviews)Review summary
AI Generated
- Exceptional creativity and innovation
- Strong client collaboration
- Professional and efficient project management
- Personalized and passionate approach
- Clear communication and responsiveness
Creative Excellence
Clients consistently praise The Design Laboratory for their innovative, original, and impactful design solutions that capture brand essence and drive positive feedback.
Collaborative Partnership
The agency is lauded for fostering a collaborative, supportive environment, deeply engaging with clients to understand their vision and ensuring a tailored, enjoyable process.
Efficient Project Management
Project management is described as organized, timely, and flexible, with clear communication and responsiveness, ensuring projects stay on track and clients feel informed.
NH
Nicole HahnVP Global Brand Marketing at Britax
- Service
- Branding & Positioning
- Sector
- Others
- Team
- 201 - 500
Nicole Hahn recommends this agency
What was the objective behind your collaboration?
We had several projects - all around branding - incl. creating new brands
What did you enjoy the most during your collaboration?
It has been a great collaboration of mutual understanding and true partnership on all projects. Really loved to work with the team.
5/5
- Budget
- Quality
- Schedule
- Collaboration
AH
Adam HelalMusician Producer and Director at Rolasoul
- Service
- Branding & Positioning
Adam Helal recommends this agency
What was the objective behind your collaboration?
Incredible full implementation of brand, design and website
What did you enjoy the most during your collaboration?
working with the extremely talented team led by Boris
5/5
- Budget
- Quality
- Schedule
- Collaboration
CC
Christopher ChiltonFounder at RamTang
- Service
- Branding & Positioning
- Sector
- Beverage
What challenge were you trying to address with The Design Laboratory?
We hired The Design Laboratory for a rebranding effort; we had previously worked with a company and weren’t satisfied with the results, so we brought them in. One of our goals was to ensure that we were creating a brand with longevity that could grow with us.
SOLUTION
What was the scope of their involvement?
After the initial brief, and workshop day. The design lab was able to create three potential avenues which aligned with our ambitions and vision. The brand deck they created is an excellent guide and will keep us grounded as we grow - it was curated once we decided on our chosen design direction. There magic was their ability to interpret our feelings, taking our vision and turning it into a visual language capturing our very essence. This is their talent / USP and has set the stage for our future success! Invaluable
What is the team composition?
We worked with Boris (CEO & Co-Founder), Milly (Head of Operations), Ed (Senior Designer), and a few other individuals who worked on the website and packaging.
How did you come to work with The Design Laboratory?
We found The Design Laboratory through a Google search.
How much have you invested with them?
We spent around £40,000 (approximately $51,000 USD).
What is the status of this engagement?
We worked together between November 2022–August 2023.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We were very satisfied with the engagement and the end results. We have not yet launched the new branding, but we’ve shown it to a few customers and posted it on social media, and have received positive feedback. Our goal was for potential customers to understand our message without having to explain it, and we feel like we’ve achieved that.
How did The Design Laboratory perform from a project management standpoint?
The only delays that we had were due to external companies. The Design Laboratory delivered on budget and we worked together to turn it around in an appropriate time period.
What did you find most impressive about them?
The Design Laboratory did a great job of teasing out what we wanted and bringing that to life. They were detail-oriented, which really lined up with how we work. The whole team was excellent to work with, and it was very much a collaborative effort.
Are there any areas they could improve?
The Design Laboratory are excellent at what they do. If anything it was our in-experience of terms and definitions which could have been unpacked more because we were entering a new world and didn’t always understand what was being said which led to some confusion on our part.
Do you have any advice for potential customers?
Ensure that you explain everything in the brief so they understand your expectations. Even if something seems obvious, don’t be afraid to ask. It’s also important to note that this process is a bit emotional, so be as open and transparent as you can be with everything, including your budget. The more open you are, the better product they’ll be able to come up with.
5/5
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Contact
Contact details of designlaboratory*
Details
- Headquarterdesignlaboratory*, The Design Laboratory, Tileyard Road, London, UK
