The Obsidian Co.
Business Growth through Strategic Digital Marketing and Branding
The Obsidian Co.™ is a collective of passionate individuals, united by a shared commitment to make an impact through strategic, performance-driven digital marketing and branding. From Social Media Marketing and Google Ads to SEO and Branding, we craft bold strategies that don’t just look good—they work. Our approach is data-informed, results-obsessed, and always creative. We’ve earned global recognition for our work, including international awards and a nomination for Agency Team of the Year at The Drum Awards 2023. 10 people in their team
Speaks English, Greek
1 project in their portfolioWorks remotely across the globe
Sortlist member since 2021
Founded in 2021
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Services
16 services offered by The Obsidian Co.
Description Strategy Platform-specific, audience guided, and result-driven by nature. Each social media platform serves a different purpose for your audience and there is no “one size fits all” approach. We create specific plans, tailored to each platform, its audience, and purpose resulting in success stories. Management Channel tested, brand approved, people desired. Daily social media management includes ideal usage of each platform’s marketing tools. Through rapid experimentation, multivariate testing, and optimisation, we implement the best tactics to achieve your marketing goals. Ads Every channel matters. We leverage every platform to engage the most suitable audiences and tap into evolving ones using the latest tools and privacy-forward strategies. Not every channel is a match for every brand. We start small and grow fast. Influencer Marketing Collaborate with the new generation’s stars! Influencers are social media users and other content creators who influence communities. Utilise the niche community of influencers to maximise brand awareness and improve customer acquisition rates. Content Creation Allow your content to stand out through the plethora of information. Create relevant content and cement your position as a go-to destination for your customers, whether it be for entertainment, education, or inspiration.Skills in Social Media (8) Social Media AdsSocial Media Marketingsocial media campaignssocial media growthSocial Media Account ManagementSocial Media Strategy & Implementationsocial media designSocial Media GrowthWork in Social Media (1) Client in Social Media (1) Ancoria Insurance Public LtdInsurance
Learn more about Social MediaDescription Copywriting Mediocre copywriting is bad copywriting. Show value and product/service benefits most attractively through amazing, engaging, and impactful copywriting.Skills in Copywriting (3) BrandingContent MarketingDigital advertisingWork in Copywriting (1) Client in Copywriting (1) Ancoria Insurance Public LtdInsurance
Learn more about CopywritingDescription Social Media Ads Every channel matters. We leverage every platform to engage the most suitable audiences and tap into evolving ones using the latest tools and privacy-forward strategies. Not every channel is a match for every brand. We start small and grow fast. PPC Ads We focus on keywords that convert. By deeply understanding your marketing objectives, we distinguish the type of traffic you need and apply data-driven strategies to achieve your goals. Conversion is the cornerstone of what we do.Skills in Online Advertising (5) ppc marketingdigital advertisingsocial media marketingsocial media advertisingPpc MarketingWork in Online Advertising (1) Client in Online Advertising (1) Ancoria Insurance Public LtdInsurance
Learn more about Online AdvertisingDescription Videography/Photography 90% of the information transmitted to the brain is visual. 65% of the population are visual learners. Visually communicate a product or service the way it deserves, and soon enough customers who value quality and are willing to pay for it will be captivated. Brand Identity Design An identity is a brand’s set of visual elements. Complement and reinforce the existing reputation of a brand with the creation of a logo, colors, fonts, icons, letterhead, business cards, envelopes, packaging, and email signatures; all communicating the same clear and consistent values. Bespoke Productions Why create boundaries that don't need to exist? Bespoke is the art of custom-made services tailored to a company's needs. Allow the unique personality of a product or a service to reflect through your next brochure, banner, or billboard.Skills in Graphic Design (6) multimedia designmultimedia contentcontent creationbrandingdesigngraphic designWork in Graphic Design (1) Client in Graphic Design (1) Ancoria Insurance Public LtdInsurance
Learn more about Graphic DesignDescription Email Marketing Personalised, purposeful, and converting. One of the most powerful digital marketing tools regarding effectiveness and ROI. Monetize your email database by distributing content for lead generation, sales, lead nurturing, and customer retention.Skills in Email Marketing (4) email marketing campaignmail automationemail advertisingemail marketing
Learn more about Email MarketingDescription Building a website without SEO is like building a road without direction. SEO with us means more than just interfering with title tags and keywords. We create custom, scalable SEO solutions based on data without guesswork.Skills in SEO (2) Local SEOseo marketing
Learn more about SEODescription Data is the new currency. Every day an abundance of information is given by consumers on digital channels. Track progress, measure return on investment, and maximise your business's growth.Skills in Web analytics/Big data (3) Big Databig data analytics consultinganalytics consulting
Learn more about Web analytics/Big dataDescription Video Ads The creative advantage of your on-demand team. 81% of businesses use video as a marketing tool. Lure your audience in with eye-catching videography and influential visual storytelling with the help of our creative masterminds. Videography/Photography 90% of the information transmitted to the brain is visual. 65% of the population are visual learners. Visually communicate a product or service the way it deserves, and soon enough customers who value quality and are willing to pay for it will be captivated.Skills in Video Production (4) movie makeranimation advertisingfilm productionvideo advertising
Learn more about Video ProductionDescription Website creation A website can act as a company's portfolio or even a fully functional 24/7 e-shop for anyone, anytime, and anywhere. Open important opportunities for increasing profitability by building a professional website of any scale, from simple websites to highly functional and high-traffic web apps. Website creation A website can act as a company's portfolio or even a fully functional 24/7 e-shop for anyone, anytime, and anywhere. Open important opportunities for increasing profitability by building a professional website of any scale, from simple websites to highly functional and high-traffic web apps.Skills in Website Creation (6) Brandingdesignwebdesignweb siteweb contentWeb DesignWork in Website Creation (1) Client in Website Creation (1) Ancoria Insurance Public LtdInsurance
Learn more about Website CreationDescription 90% of the information transmitted to the brain is visual. 65% of the population are visual learners. Visually communicate a product or service the way it deserves, and soon enough customers who value quality and are willing to pay for it will be captivatedSkills in Photography (3) advertising photographyphotoshootPhoto Shooting
Learn more about Photography
Team
10 members in The Obsidian Co.'s team
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- HeadquarterWJJ7+9JP, Larnaca, Cyprus
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