The Point Marketing Group, LLC
Full-service digital marketing for small businesses in Wexford, Cranberry and Butler County.
The Point Marketing Group is a full-service digital marketing agency in Wexford, Pennsylvania, working with small businesses across Pittsburgh's North Hills, Cranberry Township, Butler County and the greater Pittsburgh region. We work as an agency of record rather than a single-channel vendor. That means one coordinated strategy across local and AI SEO, Google Business Profile, website design and rebuilds, Google Ads and Local Service Ads, geofenced display, connected TV and streaming, and email marketing — instead of a web developer, an SEO vendor and an ad manager all working separately and none of them accountable for the result. Our background is in broadcast and local media sales, so we know what advertising inventory actually costs before we buy it. Most of our clients are contractors, home service companies, medical practices and professional firms — businesses that measure success in phone calls, not impressions. Reporting comes monthly in plain language: what we ran, what it produced, and what changes next. Every engagement starts with a free audit of your current search and website performance. No review yetBe the first to write one
Services
5 services offered by The Point Marketing Group, LLC
Description We do local SEO for small businesses that need the phone to ring — contractors, home service companies, medical practices and professional firms across Pittsburgh's North Hills, Cranberry Township and Butler County. The work covers the full picture: technical audits and fixes, on-page optimization, Google Business Profile setup and management, local citation building, structured data, content built around what your customers actually search, and review generation. We also handle AI search visibility, so your business shows up when people ask an AI assistant for a recommendation instead of typing into Google. We don't sell rankings for their own sake. We track the metrics that lead to revenue — calls, form fills, and where they came from — and report monthly in plain language: what we ran, what it produced, and what changes next. Every engagement starts with a free audit of your current search visibility.Skills in SEO (10) Local SEOOff Page SEOOn-Page SEOSEO ConsultingSEO StrategyGoogle SEOSEO Online MarketingSEO auditSEOSEO optimization
Learn more about SEODescription Full-service marketing for small businesses that need leads now, not next quarter. Where SEO builds over months, this is the side that produces calls this week — and the two work better run together than separately. We manage Google Ads and Local Service Ads, Facebook and Instagram campaigns, geofenced and programmatic display, retargeting, email marketing and automated follow-up. We also run connected TV and streaming — Hulu, Roku, YouTube TV — which most small agencies don't touch and most small businesses assume they can't afford. Our background is in broadcast media sales, so we buy those channels the way someone who used to sell them would. Everything is built around cost per lead rather than impressions. We track which campaigns produce actual calls and form fills, kill what doesn't, and scale what does. Serving contractors, home service companies, medical practices and professional firms across Pittsburgh's North Hills, Cranberry Township and Butler County. Free marketing audit to start.Skills in Marketing (16) Direct MarketingMarketingOmnichannel MarketingOnline MarketingSearch MarketingMarketing ServicesBusiness MarketingDigital Media MarketingeCommerce MarketingIntegrated Digital Marketing+6
Learn more about MarketingDescription Most small businesses don't have a marketing problem — they have a plan problem. They're running ads without knowing their cost per lead, paying for a website nobody found, and buying channels one at a time because someone sold them on it. We work as your agency of record, which means one strategy covering everything instead of separate vendors pulling in different directions. We start by looking at where you actually are: what's ranking, what's converting, what your competitors are doing in your specific market, and where your customers are searching. Then we build a plan that says what to run, in what order, and what it should produce. For businesses across Pittsburgh's North Hills, Cranberry Township and Butler County, that usually means deciding what to fix before spending anything — because a campaign pointed at a site that doesn't convert is just a faster way to lose money. Every engagement starts with a free audit and a written plan you own, whether or not you hire us.Skills in Digital Strategy (15) Marketing StrategyWeb StrategyDigital ConsultingDigital Marketing ConsultingDigital CampaignDigital MarketingSEO StrategyDigital Media MarketingOnline Digital MarketingOnline Marketing Strategy+5
Learn more about Digital StrategyDescription Your website has one job: turn a visitor into a phone call. Most small business sites don't, and the reason usually isn't how they look — it's that they load slowly on a phone, bury the phone number, and never say clearly what the business does or where it does it. We design and build fast, mobile-first sites for small businesses across Pittsburgh's North Hills, Cranberry Township and Butler County — new builds, rebuilds of sites that have aged out, and ongoing maintenance for owners who don't want to touch it themselves. Every site is built with search in mind from the first page: clean structure, proper headings and schema, compressed images, secure hosting, and conversion-focused layouts that put the call to action where people actually look. A lot of our clients have been trusted in their market for decades and have a website that doesn't say so — closing that gap is most of what we do. Free site audit to start, including page speed, mobile performance and what's costing you conversions.Skills in Website Creation (6) WordPress Web DesignWebsite MaintenanceWebsite CreationWeb developmentWebdesignWeb Design
Learn more about Website CreationDescription We buy media for small businesses — and we buy it as people who spent years on the other side of the desk selling it. That matters more than it sounds. Most small businesses overpay for advertising because they don't know what inventory actually costs, which placements are filler, or when a rate card is negotiable. We do. Our background is broadcast and local media sales, so we know how these buys are priced and packaged before we ever place one. The work covers Google Ads and Local Service Ads, Meta and Instagram, geofenced and programmatic display, retargeting, and connected TV across Hulu, Roku and YouTube TV. We handle creative, targeting, budget pacing and the reporting that tells you whether any of it worked. Budgets in this market vary widely — a campaign in Butler County buys meaningfully more reach than the same spend in Cranberry or the city. We build around that rather than applying one template everywhere. Serving Pittsburgh's North Hills, Cranberry Township, Butler County and the greater Pittsburgh region. Free audit of your current ad spend to start.Skills in Advertising (17) Direct MarketingDisplay MarketingMarketingOnline MarketingDisplay MarketingMarketing ServicesAdvertising & MarketingBusiness MarketingDigital Media MarketingDirect Response Advertising+7
Learn more about Advertising
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Details
- Headquarter2611 Glenchester Rd, Wexford, PA, USA