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Wayne Parker Kent

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Amsterdam, Netherlands
WE CREATE STORIES WORTH TELLING
Een creatief bureau met de kop omhoog en de blik vooruit. En een heilig geloof in de kracht van een goed verhaal. Verhalen geven je merk niet alleen een smoel, maar ook een hart. En verhalen maken het leven van mensen rijker.
25 people in their team
Speaks Dutch, English
14 projects in their portfolio
Works remotely across the globe
Sortlist member since 2021
Founded in 2010
8 awards conferred
4.8/5
(5 reviews)

Services

19 services offered by Wayne Parker Kent

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  • Description
    Getting attention is no longer a given. More channels, more on demand, more ways to avoid advertising. Your audience decides if, when and how they distribute their attention. The battle for attention has been won by your audience. A different view on social. This means we make different things. More audience-friendly and relevant. Stories that people want to look at; that they want to click on.
    Skills in Social Media (15)
    SEOContent StrategyContent CreationActivationFacebookInstagramSocial Media ContentVideo MarketingSocial Media Campaignlinkedin marketing+5
    Works in Social Media (9)
    TikTok: Behind the Canvas - Social campaign - Social Media
    Samsung & You - Content platform - Social Media
    Hertog Jan: For the love of beer - ATL campaign - Social Media
    Nescafe: Every cap counts - Social campaign - Social Media
    Review in Social Media (1)
    Gwen Verhaegh
    Clients in Social Media (4)
    TikTokPublishing | international
    SamsungConsumer Electronics | international
    Ab/InbevBeverage | national
    NescafeBeverage | international
    Learn more about Social Media
  • Description
    We work data driven to determine how to position your brand and how to communicate your message. We gather a lot of data through Mediahuis, our annual youth survey and the user insights from the client. With this we can form the best strategy for your brand that is supported by data.
    Skills in Branding & Positioning (30)
    SEOBrandingCopywritingBrand PromiseDesignGoogle AnalyticsWebsite MarketingLogo DesignBrand StrategyDigital Marketing+20
    Works in Branding & Positioning (12)
    TikTok: Behind the Canvas - Social campaign - Branding & Positioning
    Samsung & You - Content platform - Branding & Positioning
    Hertog Jan: For the love of beer - ATL campaign - Branding & Positioning
    Nescafe: Every cap counts - Social campaign - Branding & Positioning
    Review in Branding & Positioning (1)
    Marc Vangeel
    Clients in Branding & Positioning (4)
    TikTokPublishing | international
    SamsungConsumer Electronics | international
    Ab/InbevBeverage | national
    NescafeBeverage | international
    Learn more about Branding & Positioning
  • Description
    Getting attention is no longer a given More channels, more on demand, more ways to avoid advertising. Your audience decides if, when and how they distribute their attention. The battle for attention has been won by your audience. A different view on advertising. This means we make different things. More audience-friendly and relevant. Stories that people want to look at; that they want to click on.
    Skills in Advertising (19)
    CopywritingContent CreationBrand StrategySocial AdvertisingCorporate AdvertisingBrand AwarenessBranded ContentBrand MarketingFilmmakingmedia advertising+9
    Works in Advertising (7)
    Hertog Jan: For the love of beer - ATL campaign - Advertising
    Henkel: Ask Team Clean - eCRM & social - Advertising
    Peugeot: On Track - content campaign - Advertising
    Mini: Mini adventures - Content serie - Advertising
    Clients in Advertising (4)
    Ab/InbevBeverage | national
    Henkel AG & Co. KGaAHousehold Products | international
    PeugeotAutomotive | national
    MINIAutomotive | national
    Learn more about Advertising
  • Description
    Big rock, small pebbles This is how we produce our video content. We shoot a large production and then turn it into smaller or shorter content. This saves time, money and effort. Effective and multifunctional. That's how we like to work. Customer service content Serving your customers with video. Some call it hygiene content, others help content, or customer service video content. Whatever the name, we see it as effective service for your customers. We create videos based on existing search terms, with guaranteed views and satisfied users as a result.
    Skills in Video Production (30)
    StoryboardCorporate VideoExplainer VideoAnimationContentEditingVideo AdvertisingVideo MarketingTestimonialStudio Production+20
    Works in Video Production (11)
    Samsung & You - Content platform - Video Production
    Hertog Jan: For the love of beer - ATL campaign - Video Production
    Henkel: Ask Team Clean - eCRM & social - Video Production
    Peugeot: On Track - content campaign - Video Production
    Review in Video Production (1)
    Clyde Araujo
    Clients in Video Production (4)
    SamsungConsumer Electronics | international
    Ab/InbevBeverage | national
    Henkel AG & Co. KGaAHousehold Products | international
    PeugeotAutomotive | national
    Learn more about Video Production
  • Description
    Since we once were the biggest online publisher of The Netherlands, we know how to find and reach your target audience. We do audience first marketing. We base our content strategy on what your audience wants to see. So we first start with researching what your audience wants. After that we research what your brand is about and with that we find the unique angle.
    Skills in Content Strategy (8)
    SEOContent MarketingStoryboardSEO Consultingsocial media campaigngoogle seoseo rankingsocial media
    Works in Content Strategy (13)
    TikTok: Behind the Canvas - Social campaign - Content Strategy
    Samsung & You - Content platform - Content Strategy
    Hertog Jan: For the love of beer - ATL campaign - Content Strategy
    Henkel: Ask Team Clean - eCRM & social - Content Strategy
    Review in Content Strategy (1)
    Sjors van Drie
    Clients in Content Strategy (4)
    TikTokPublishing | international
    SamsungConsumer Electronics | international
    Ab/InbevBeverage | national
    Henkel AG & Co. KGaAHousehold Products | international
    Learn more about Content Strategy
  • Description
    Since we once were the biggest online publisher of The Netherlands, we know how to find and reach your target audience. We do audience first marketing. We base our content strategy on what your audience wants to see. So we first start with researching what your audience wants. After that we research what your brand is about and with that we find the unique angle. With all this data in place we come to a tailor made digital strategy that best suit your brand.
    Skills in Digital Strategy (25)
    Content StrategyContent MarketingCommunicatiestrategieWeb MarketingDigital StrategyPerformance MarketingDigital BrandingUser Experience DesignUser JourneyDigital Campaign+15
    Works in Digital Strategy (7)
    Samsung & You - Content platform - Digital Strategy
    Hertog Jan: For the love of beer - ATL campaign - Digital Strategy
    Henkel: Ask Team Clean - eCRM & social - Digital Strategy
    Booking: Guest Review Awards - Loyalty programs - Digital Strategy
    Review in Digital Strategy (1)
    Wilko Koning
    Clients in Digital Strategy (4)
    SamsungConsumer Electronics | international
    Ab/InbevBeverage | national
    Henkel AG & Co. KGaAHousehold Products | international
    Booking.comOthers | international
    Learn more about Digital Strategy
  • Description
    Since we once were the biggest online publisher of The Netherlands, we know how to find and reach your target audience. We do audience first marketing. We base our content strategy on what your audience wants to see. So we first start with researching what your audience wants. After that we research what your brand is about and with that we find the unique angle. With all this data in place we come to a tailor made digital strategy that best suit your brand.
    Skills in SEO (20)
    Search Engine OptimizationSEOContent CreationContent MarketingContent WritingWebsite MarketingContentLink BuildingLinkbuildingSEO Content+10
    Works in SEO (2)
    Samsung & You - Content platform - SEO
    Henkel: Ask Team Clean - eCRM & social - SEO
    Clients in SEO (2)
    SamsungConsumer Electronics | international
    Henkel AG & Co. KGaAHousehold Products | international
    Learn more about SEO
  • Description

    No description provided for this service.

    Skills in Copywriting (9)
    Content WritingVideo AdvertisingSocial AdvertisingCopySEO copywritingFilm Advertisingcopywriting advertisingSEO CopywritingStoryboard Writing
    Works in Copywriting (5)
    Samsung & You - Content platform - Copywriting
    Hertog Jan: For the love of beer - ATL campaign - Copywriting
    Henkel: Ask Team Clean - eCRM & social - Copywriting
    Mini: Mini adventures - Content serie - Copywriting
    Clients in Copywriting (4)
    SamsungConsumer Electronics | international
    Ab/InbevBeverage | national
    Henkel AG & Co. KGaAHousehold Products | international
    MINIAutomotive | national
    Learn more about Copywriting
  • Description

    No description provided for this service.

    Works in Website Creation (3)
    Samsung & You - Content platform - Website Creation
    Mini: Mini adventures - Content serie - Website Creation
    Mediahuis Ireland: Moving ideas forward - campaign - Website Creation
    Clients in Website Creation (3)
    SamsungConsumer Electronics | international
    MINIAutomotive | national
    MediahuisMedia | national
    Learn more about Website Creation
  • Description

    No description provided for this service.

    Learn more about Ergonomy (UX/UI)
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Team

25 members in Wayne Parker Kent's team

StoryWe started out as a publisher with a portfolio of twenty websites. Now we create content for brands. Content you've been waiting for. From (online) videos and podcasts to social content and platforms full of SEO articles. And we help our customers with branding and advertising. TV commercials, social ads, that works.
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Awards

Wayne Parker Kent was awarded 8 times

Content marketing awards: Henkel - Multi year program2019-05-30Best content marketing multi-year program
Grand prix content marketing: Samsung & You2019-07-30B2C
Best of content marketing awards: Henkel Ask Team Clean2020-12-30Best Content Marketing Program
Best of content marketing awards: Henkel Ask Team Clean2021-04-29Strategy & Planning Content-

Reviews

5 reviews for Wayne Parker Kent

4.8/5
(5 reviews)
CA
Clyde AraujoHead of global eCRM Henkel at Henkel AG & Co. KGaA
ServiceVideo Production
4/5
Verified review

Als klassieke FMCG-fabrikant hebben wij van oudsher geen directe relatie met ons publiek. Om in deze tijd succesvol te zijn, is die directe verbinding echter onmisbaar. Daarom hebben wij Wayne Parker Ken de opdracht gegeven dit innovatieve project te ontwikkelen. De content baseren we op daadwerkelijk zoekgedrag van onze doelgroep. Dat, samen met de sterke merkidentiteit, zorgde ervoor dat we alle belangrijke doelstellingen in het eerste jaar hebben overtroffen.

ServiceVideo Production
Gwen Verhaegh
Gwen VerhaeghManager Communicatie voorlichting at Fonds gehandicaptensport at FGS
ServiceSocial Media
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Om meer mensen te bereiken via onze socials en podcast

What did you enjoy the most during your collaboration?De fijne samenwerking en de creatieve meetings

Gwen Verhaegh recommends this agency

ServiceSocial Media
Sjors van Drie
Sjors van DrieSenior brand manager at Ab/Inbev
ServiceContent Strategy
5/5

Heel bewust een content partner zoals WPK gekozen. Een bureau wat dezelfde visie deelt, namelijk aandacht moet je verdienen. Oftwel: 'Aandacht zonder schreeuwen'. We hebben een mooie content serie gemaakt voor Hertog Jan in een fijne samenwerking met WPK.

ServiceContent Strategy
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Contact

Contact details of Wayne Parker Kent

Details

  • HeadquarterSint Antoniesbreestraat 16, 1011 HB Amsterdam, Nederland