{"id":8164,"date":"2022-10-06T09:00:00","date_gmt":"2022-10-06T07:00:00","guid":{"rendered":"https:\/\/www.sortlist.co.uk\/blog\/?p=8164"},"modified":"2023-10-12T16:55:10","modified_gmt":"2023-10-12T14:55:10","slug":"ui-ux-design","status":"publish","type":"post","link":"https:\/\/www.sortlist.co.uk\/blog\/ui-ux-design\/","title":{"rendered":"UI\/UX Design: Best Practices for a Successful Mobile Application"},"content":{"rendered":"\n

The opportunities of the mobile application market are such that since 2019, a new concept has emerged: Mobile First<\/strong>.<\/p>\n\n\n\n

This concept refers to the fact of prioritizing technical developments for mobile use. We develop the mobile version first before moving on to the desktop version<\/strong>. For UI and UX designers<\/a>, the tone is set: we give priority to the mobile experience.<\/p>\n\n\n\n

And if the mobile experience has become so important, it’s because, for the past few years, our smartphones have become the extension of our hands. As a result, mobile applications are booming.<\/p>\n\n\n\n

The importance of creating a mobile application<\/h2>\n\n\n\n

The global market for mobile applications<\/a> has never been as strong as it has been in recent years. And this growth is not going to stop.<\/p>\n\n\n\n

In 2021, more than 230 billion applications have been downloaded worldwide and more than 170 billion dollars were spent by users on the various stores.<\/p>\n\n\n\n

These figures, although in strong evolution compared to 2020, have not grown as much as the average screen time. Users spend an average of just over 4.5 hours a day<\/strong> on their smartphones. That’s a 30%<\/strong> jump from 2019.<\/p>\n\n\n\n

This impressive data speaks for itself, mobile apps have become a daily staple. We use them to assist us in each of our tasks, whether for entertainment, information, or shopping.<\/p>\n\n\n\n

It is therefore essential that a company, wishing to develop in the e-commerce sector<\/a>, looks at mobile applications. In a world as connected and competitive as ours, the creation of a mobile application can boost your business<\/strong> and become a real asset.<\/p>\n\n\n\n

But before your mobile application and your users become inseparable, you need to know the characteristics that make an application a must-have in the eyes of users.<\/p>\n\n\n\n

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Designing a mobile application: the challenges of design and user experience<\/h2>\n\n\n\n

Usability<\/strong> and design<\/strong> are the key success factors of a mobile application. If these two aspects are neglected, you will see your users lose interest in your application as quickly as they downloaded it.<\/p>\n\n\n\n

To avoid such an outcome and design an application<\/a> that meets your market’s expectations, you will have to work on your user interface for both design and usability; also known as UX and UI design. But in concrete terms, what does this mean?<\/p>\n\n\n\n

These two notions are often confronted, but they are perfectly complementary<\/strong>. Indeed, UX design corresponds to the elements put in place so that the user of a site or an application benefits from the best possible experience.<\/p>\n\n\n\n

UX design: User experience design<\/h3>\n\n\n\n

UX<\/strong>, which means “User Experience”, is based on the different feelings<\/strong> of the user while browsing your web tool. To know these feelings and adapt the design later, UX designers<\/a> will conduct user research in which they will evaluate the effectiveness of their user interfaces.<\/p>\n\n\n\n

In this design process, UX designers will create specific functionalities for your website or your app, and connect them together through a unique path<\/strong> adapted to your users’ needs known as the user journey.<\/p>\n\n\n

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UI design: Graphic design elements<\/h3>\n\n\n\n

UI design, on the other hand, is the visual design of the interface.<\/p>\n\n\n\n

UI design<\/strong>, otherwise known as “user interface design”, focuses on the visual side of the interface<\/strong>. The UI designers will work on all the essential graphical user interface elements that are in accordance with your visual identity.<\/p>\n\n\n\n

They have to think about :<\/p>\n\n\n\n