We introduced Lucy to New Pharma

Here is their story

New Pharma's project

Composil is a SME that is mainly active on a BtB level. They are official suppliers of the Royal Court of Belgium and are also active in France and Luxembourg. In order to revitalize their communication, they were looking for a creative agency able to modernize the brand image (i.e. logo) and to translate this graphic identity on various sales materials (eg prospectuses, explanatory documents, powerpoints).

Service: Advertising Campaign

Budget: Around 20.000€

Ilse's interview

Ilse Van DyckPerformance Marketing Manager at Newpharma

Could you describe your company and what position you currently hold?

Hello, I am Ilse, Marketing Manager for Newpharma. Newpharma is an online pharmacy, which means that you can order your medications without prescription and also pharmaceuticals on our website such as: face creams, baby milks, dog food,etc. It represents almost 30000 different products.

What issue lead you to contact Sortlist and why?

Since we were ourselves a start-up, we used to gather information about the other Belgian startups and that’s how we discovered Sortlist. So, when we finally had a project for which we actually needed to find an agency, we directly thought about the opportunity to try (out) their services One year ago, we decided to launch our first television advertising campaign. Knowing that we are an e-commerce company, we were already used to do marketing online (but that’s it). And we were curious about Sortlist and how they could help us with the (research – search – investigation).

Sortlist is efficient because it helps improving the quality of the project in a really short period of time.

If you were to recommend Sortlist to a close friend, colleague or partner what would you say?

I would obviously recommend Sortlist to anyone around me. First for the significant time-saving and efficient process. And secondly because it allows you to work with agencies that do a good job but that aren’t necessarily famous or easy to find.

According to you, what tagline would best define Sortlist?

If I had to sum up Sortlist in one word, I would say efficient because it helps improving the quality of the project in a really short period of time.

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