ARK Communication
Services
19 services offered by ARK Communication
Description Traditional advertising has already been declared dead a number of times. Still, a lot of companies swear by their time-honoured recipes. But the media landscape has changed considerably, the consumer is more empowered than ever and digital developments evolve rapidly. For media planners it is a growing challenge to guarantee good coverage and sufficient dispersion. But most importantly: a good idea allways wins!Skills in Advertising (5) CopywritingGraphic DesignRadio AdvertisingMedia StrategyConcept Development
Learn more about AdvertisingDescription Before we can start, we have to define where we stand in today’s market. Brand Identity: Create a brand universe and define your motives, brand values, mission statement and vision. Create a visual corporate identity and define corporate guidelines. Brand Perception: Compare the way you look at your brand with the perception ofcompetitors, clients, prospects and employees. Brand Positioning: Define your target groups, gather market insights and outline the market situation.Skills in Branding & Positioning (11) Brand IdentityBrand PositioningCorporate IdentityDigital BrandingRebrandingCorporate BrandingBrand AwarenessBrand StorytellingBrand StrategyBrand Guidelines+1Works in Branding & Positioning (3) Clients in Branding & Positioning (3) Port of AntwerpOthers | internationaleneloop (Panasonic Energy Europe)Retail | internationalUNITED CAPS (formerly known as PROCAP)Others
Learn more about Branding & PositioningDescription Good marketing automation supplements personal contact. It responds to the requirements of your customers and leads, their (online) behaviour and their interaction with your company. Based on the company’s pages they visit, the social media messages they like, the blog post they surf away from… marketers can get to know their virtual dialogue partners better. They know exactly which arguments they can use to get prospects on board and maintain the interest of existing customers. The software not only monitors the behaviour of customers and leads; it also pinpoints when they exhibit such behaviour. With a well-timed message, you can give a (potential) customer a nudge in the right direction. If you communicate at a moment when a lead is not interested or is not active, then you’re wasting your effort.Skills in Web analytics/Big data (4) Lead ManagementMarketing AutomationData AnalysisDashboards
Learn more about Web analytics/Big dataDescription A good content marketing strategy integrates all content related tactics that wecan use to achieve our marketing goals. This implies our owned media such as websites, social media, blogs, landing pages, CTAs, SlideShares, video content... But also earned media such as the viral effect of our content and - of course - PR.Skills in Content Strategy (5) CopywritingSmall Business Web DesignStorytellingContent CreationContent CalendarWorks in Content Strategy (3) Clients in Content Strategy (3) Port of AntwerpOthers | internationaleneloop (Panasonic Energy Europe)Retail | internationalCeresFood | international
Learn more about Content StrategyDescription No description provided for this service.
Learn more about Online AdvertisingDescription No description provided for this service.
Learn more about Email MarketingDescription Digital marketing is like wet water As modern marketers we think it’s normal to work in a digital environment. That’s why we do not differentiate between digital or classical marketing, we just employ other tools for each. ARK is the Belgian division of BBN, the world’s largest network of B2B specialists. This means that we have global know-how and expertise in just about every sector imaginable.Skills in Digital Strategy (17) Digital BrandingLead ManagementMarketing ResearchInbound MarketingLocal MarketingMarketing AutomationOnline MarketingStreet MarketingSustainable MarketingMedia Strategy+7Works in Digital Strategy (2) Clients in Digital Strategy (2) eneloop (Panasonic Energy Europe)Retail | internationalCeresFood | international
Learn more about Digital StrategyDescription Content and PR servicesWorks in Public Relations (PR) (2) Clients in Public Relations (PR) (2) eneloop (Panasonic Energy Europe)Retail | internationalUNITED CAPS (formerly known as PROCAP)Others
Learn more about Public Relations (PR)Description No description provided for this service.
Work in Innovation (1) Client in Innovation (1) eneloop (Panasonic Energy Europe)Retail | international
Learn more about InnovationDescription No description provided for this service.
Skills in Website Creation (1) Inbound MarketingWorks in Website Creation (4) Clients in Website Creation (4) Port of AntwerpOthers | internationaleneloop (Panasonic Energy Europe)Retail | internationalUNITED CAPS (formerly known as PROCAP)OthersCeresFood | international
Learn more about Website Creation
Team
18 members in ARK Communication's team
Awards
ARK Communication was awarded 1 time
Reviews
1 review for ARK Communication
Description What work has been done? ARK has created our digital 'octopus', as I call it. In addition to a solid body, all the tentacles have been gradually extended: from websites and platforms to mailings and social media for bakers and end consumers. ARK provides all the ideas, text, layout, programming and follow-up. Quality Did the quality meet your expectations in terms of expertise and deliverables? We are highly satisfied with the work delivered. Instead of advancing by one step, we have moved ahead ten at a time. Our collaboration has been smooth and rapid, right from the start. And that translates into our results: the number of clients and visitors keeps rising. Delay Did the partner respect the project time-frame? ARK always delights us with great work within the agreed deadline. If there is any delay in the project, it's usually on Ceres' side… and ARK takes a flexible approach. Budget Did the partner respect the project budget? I draw up my annual budget in consultation with my regular account manager at ARK. We meticulously work out all campaigns, timings and priorities according to the budget. Communication How responsive and accessible was the partner before and during the project? Each month, we get round the table for a status meeting. We also communicate a lot through Basecamp: a handy online project management tool. If we need something done fast, then we call. There is always someone ready to deal with urgent business.
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Contact
Contact details of ARK Communication
Details
- HeadquarterRupelmonde, 9150 Kruibeke, Belgium
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