Be-cause Integrated Communications (+ 15 reviews) | Sortlist
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Be-cause Integrated Communications

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Cape Town, South Africa
Award-winning integrated communications agency.
We connect brands worldwide to the communities they impact, through a bold and purpose-driven integrated communications approach. Through brand strategy, public relations, social media, report writing, impact-driven activations, video production and photography, we showcase the groundbreaking work that our clients are doing in the sectors that they operate. Some of our key clients include Payfast, The TEFL Academy, Crimson Education, Women's World Banking, and national early learning delivery programme SmartStart.
5 people in their team
Speaks English
13 projects in their portfolio
1 collaboration started on Sortlist
Works remotely across the globe
Sortlist member since 2018
Founded in 2012
8 awards conferred
Open website

Services

9 services offered by Be-cause Integrated Communications

Service name
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  • Description
    With strong media relationships across print, digital, and broadcast publications, we secure top-tier coverage for our clients to promote their brands, work, and impact. Our agency functions like a newsroom, where we keep tabs on current affairs and big news stories in each client’s industry. This ensures we are always ready to respond proactively and position our clients in the centre of conversations that apply to them.

    Our strength and key differentiator is community engagement:
    – We understand our audiences.
    – We keep up to date on current affairs.
    – We take technical jargon and make it simple and understandable for multiple audiences.
    – We position our clients in the centre of the conversations that apply to them.
    Skills in Public Relations (PR) (15)
    Online Creative CampaignsOffline Creative ActivationsInterview BriefingPR CoachingPress KitJournalist OutreachMedia RelationsBrand PositioningMedia RelationsPress Release+5
    Works in Public Relations (PR) (10)
    Traditional media retainer: The TEFL Academy - Public Relations (PR)
    Reputation management: Biovac - Public Relations (PR)
    Social and traditional media: DNAforAfrica - Public Relations (PR)
    Traditional media retainer: Crimson Education - Public Relations (PR)
    Reviews in Public Relations (PR) (7)
    Huenu Solsona
    John Schooling
    Rebecca Pretorius
    Romy Heldsinger
    Clients in Public Relations (PR) (10)
    DNAforAfricaPharmaceuticals & Biotech | international
    The TEFL AcademyEducation | national
    Air LiquideEnergy & Oil | international
    PayfastE-commerce | national

    Learn more about Public Relations (PR)


  • Description
    Social media strategy: Our creative social strategies aim to build community, increase follower base, encourage engagement and extend our client’s online reach. This includes paid social media ad management.

    Digital content creation: Leveraging an in-depth understanding of the digital media landscape, we curate content schedules and rollout strategies, including creating design work and finding relevant conversations to participate in.
    Skills in Social Media (8)
    LinkedInSocial Media ManagementFacebookSocial Media StrategySocial Media Servicessocial media analyticsSocial Media MonitoringDesign Work
    Works in Social Media (4)
    Social and traditional media: DNAforAfrica - Social Media
    Traditional and social media project: HSI - Social Media
    Social media: The Birthing Team - Social Media
    Creative activation: National Coffee Day - Social Media
    Review in Social Media (1)
    Dr Jean Bassett
    Clients in Social Media (4)
    The Birthing TeamHospitals & Healthcare | national
    Bean There Coffee CompanyBeverage | national
    DNAforAfricaPharmaceuticals & Biotech | international
    Humane Society InternationalNon-profit | international

    Learn more about Social Media


  • Description
    Successful engagement with target audiences starts with a strong communications blueprint. We assist clients with developing key messaging to inform all communications across owned and earned media. We identify the most appropriate formats, platforms, tones and styles for delivering these messages and bring excellent writing skills to the table to create the needed copy.

    Quality content stands out and strategic content achieves business objectives - we deliver both.
    Skills in Content Strategy (8)
    CopywritingIndustry ResearchNews Content WritingConsumer Content Writingcommunications blueprint developmentkey messaging developmentcontent marketing strategyStorytelling
    Works in Content Strategy (3)
    Traditional media retainer: Crimson Education - Content Strategy
    Social media: The Birthing Team - Content Strategy
    Creative activation: National Coffee Day - Content Strategy
    Clients in Content Strategy (3)
    The Birthing TeamHospitals & Healthcare | national
    Bean There Coffee CompanyBeverage | national
    Crimson EducationEducation | international

    Learn more about Content Strategy


  • Description
    Brand strategy: Storytelling is at the heart of our holistic brand strategies – we build on clients’ unique selling points to create lasting and impactful frameworks for success.

    Brand activations: Ideating and managing the rollout of unique and exciting activations.
    Skills in Branding & Positioning (8)
    Corporate IdentityBrand PositioningVisual IdentityBrand IdentityBrand DesignTarget Market DefinitionMessagingReport writing
    Works in Branding & Positioning (6)
    Traditional media retainer: The TEFL Academy - Branding & Positioning
    Reputation management: Biovac - Branding & Positioning
    Traditional media retainer: Crimson Education - Branding & Positioning
    Video production (animated): Witkoppen Clinic - Branding & Positioning
    Review in Branding & Positioning (1)
    Ade Ashaye
    Clients in Branding & Positioning (6)
    The Birthing TeamHospitals & Healthcare | national
    Bean There Coffee CompanyBeverage | national
    Witkoppen ClinicHospitals & Healthcare | local
    Crimson EducationEducation | international

    Learn more about Branding & Positioning


  • Description
    From launches to media roundtables and product activations, the Be-cause team is experienced in crafting memorable world-class events.
    Skills in Event (3)
    Media roundtableConference OrganisationEvent Management
    Works in Event (5)
    Social and traditional media: DNAforAfrica - Event
    Event planning and management: Payfast - Event
    Event management: SmartStart - Event
    Social media: The Birthing Team - Event
    Clients in Event (5)
    DNAforAfricaPharmaceuticals & Biotech | international
    The Birthing TeamHospitals & Healthcare | national
    Bean There Coffee CompanyBeverage | national
    PayfastE-commerce | national

    Learn more about Event


  • Description
    Copywriting: We pride ourselves on delivering top tier written content across press releases, op-eds, newsletters, blog content and more.

    Report writing: Sharing data and research is a great way to secure coverage and establish industry expertise – we assist clients with ideating and compiling high quality reports.
    Skills in Copywriting (7)
    Creative CopywritingPress Release CopywritingNewsletterContent WritingReport WritingArticle Writingblog content
    Works in Copywriting (5)
    Traditional media retainer: The TEFL Academy - Copywriting
    Reputation management: Biovac - Copywriting
    Report writing: Payfast - Copywriting
    Traditional media retainer: Crimson Education - Copywriting
    Clients in Copywriting (5)
    Crimson EducationEducation | international
    BiovacPharmaceuticals & Biotech | national
    PayfastE-commerce | national
    Humane Society InternationalNon-profit | international

    Learn more about Copywriting


  • Description
    Using the specific voice of each client, we respond to messages and requests on social pages – as well as flag any crisis comms as soon as they appear.
    Skills in Community Management (14)
    Community ManagementSocial Media GrowthCommunity BuildingSocial Media EngagementInstagram Community ManagementFacebook Community ManagementContent ProductionCommunity Management ExternalizationYoutube Community ManagementLinkedIn Community Management+4

    Learn more about Community Management


  • Description
    Working with partners across the country, we conceptualise, script, and produce a range of live-action and animated videos to highlight our client’s impact.
    Skills in Video Production (3)
    Video ProductionPhotographyAnimated Video
    Works in Video Production (3)
    Video content creation: SmartStart (live-action) - Video Production
    Event management: SmartStart - Video Production
    Video production (animated): Witkoppen Clinic - Video Production
    Clients in Video Production (3)
    SmartStartEducation | national
    Witkoppen ClinicHospitals & Healthcare | local
    SmartStartEducation | national

    Learn more about Video Production


  • Description

    No description provided for this service.


    Learn more about Digital Strategy

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Team

5 members in Be-cause Integrated Communications's team

Be-cause Integrated Communications cover
StoryWe bring a unique way of thinking to communications and PR. Our team members have backgrounds in journalism, politics, corporate communications, film, and corporate social investment (CSI). With an eclectic mix of interests and backgrounds, we approach each project with broad insight into the brands we work with.
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Awards

Be-cause Integrated Communications was awarded 8 times

Best Brand Strategy Agency 2024 - South Africa (Global Business Insight Awards)2024-1-1
Best Brand Strategy Agency 2023 - South Africa (MEA Business Awards)2023-12-1
Best Impact-Driven Communications Agency 2023 (Healthcare and Pharmaceutical Awards)2023-7-1
Best Healthcare and PR & Marketing Agency 2021 - South Africa (MEA Business Awards)2021-10-31
Most Dynamic Brand Strategy Agency 2021 - South Africa (Global Business Awards)2020-9-30
Most Dynamic Brand Strategy Agency 2020 - South Africa (Media Innovator Awards)2020-5-31
Brand Strategy Agency of the Year 2020 - South Africa (Corporate LiveWire Global Awards Guide)2020-8-31
Best Integrated Marketing & PR Agency 2020 - South Africa (MEA Business Awards)2020-10-30

Reviews

15 reviews for Be-cause Integrated Communications

5/5
(15 reviews)
MT
Mark TantonCEO at Red Cap Energy
ServicePublic Relations (PR)
SectorEnergy & Oil
Team11 - 50
5/5

The Be-cause team went the extra mile to understand our business from the inside out. As a result, they were spot on, right from the get-go, in reflecting our brand voice across traditional and social media. Our online presence has seen impressive growth since working with Be-cause, and we trust them to handle all of our copy and PR needs. It’s been a pleasure to work with a team that cares about our work – and our impact – as much as we do.


ServicePublic Relations (PR)
SectorEnergy & Oil
Team11 - 50

PS
Pamela Sutton LegaudCEO at Homeward Bound
ServicePublic Relations (PR)
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?- Roll out a media strategy in South Africa and Africa, as well as a social media campaign, targeting women in STEMM. - Host a virtual event with the local cohort of Homeward Bound voyagers and media representatives. - Secure media coverage in the USA and Canada, highlighting the importance of the voyage, and the women on board. - Set up Google Ads campaign to generate brand awareness around the next voyage, and encourage newsletter sign-ups.

What did you enjoy the most during your collaboration?Be-cause provided invaluable expertise, in both media relations, and overall attention to detail, that shone through in their unmatched strategy development and execution. As an Australian global leadership initiative, this was our first venture into Africa and North America - the top-tier coverage secured across these regions gave us a launch pad into new territories. Accompanied by their successful LinkedIn strategy, they helped us expand our reach to more incredible women in STEMM globally.

Pamela Sutton Legaud recommends this agency


ServicePublic Relations (PR)

HS
Huenu SolsonaFounder of Orykl at Orykl
ServicePublic Relations (PR)
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Launch Orykl into North American markets.

What did you enjoy the most during your collaboration?Building on our successful collaboration with the Be-cause team on two businesses that were sold, we partnered with them to launch our latest venture within US markets. Achieving high-quality podcast exposure, their proactive approach, creativity, and attention to detail have consistently exceeded expectations, delivering ambitious targets and fostering a strong collaborative spirit. With their unique strategies and client-centric focus, they've become an invaluable asset to Orykl.

Huenu Solsona recommends this agency


ServicePublic Relations (PR)

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Contact

Contact details of Be-cause Integrated Communications

Details



  • Headquarter1 Wyndover, Unit 205, 33 Belvedere Rd, Claremont, Cape Town, 7708, South Africa

  • Regal House, 4 Vanguard Wy, London E17 6RW, UK

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