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Brandfire

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Dublin, Ireland
Ireland's #1 customer loyalty & sales promotion agency
Brandfire is a customer loyalty and engagement agency helping businesses improve customer retention through rewards programs, promotions, and retention-focused marketing strategies. We work with brands to build long-term customer relationships and increase repeat purchases through engagement-driven solutions.
8 people in their team
Speaks English, Irish
12 projects in their portfolio
Sortlist member since 2026
Founded in 2012
No review yetBe the first to write one

Services

14 services offered by Brandfire

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  • Description
    We approach branding as the emotional foundation of customer retention. We specialize in developing brand identities that don’t just look professional but are engineered to foster long-term loyalty and consumer trust.
    Skills in Branding & Positioning (8)
    BrandingBrand IdentityDigital BrandingBrand ExperienceBrand MarketingBrand BuildingBrand StorytellingCompany Branding
    Learn more about Branding & Positioning
  • Description
    Brandfire’s digital strategy focuses on the "Science of the Second Purchase." We design comprehensive digital roadmaps that bridge the gap between initial customer acquisition and lifetime brand advocacy. By leveraging data-driven insights, we help brands navigate the shift from third-party cookies to direct-to-consumer digital relationships. Our Digital Strategy Core Competencies: - Loyalty Ecosystem Mapping: We design the digital infrastructure for rewards programs, ensuring seamless integration across mobile apps, websites, and POS systems. - Consumer Behavior Analytics: Utilizing data to predict churn and identify "high-value" behaviors, allowing for hyper-personalized digital communication. - Omnichannel Promotion Strategy: We synchronize digital campaigns—from gamified landing pages to automated email sequences—ensuring a consistent message across every digital touchpoint. - Zero-Party Data Acquisition: Strategy development for capturing high-intent consumer data through interactive digital experiences and value-exchange models. - Growth & Retention Audits: We analyze your current digital funnel to identify friction points that prevent repeat business, providing actionable strategies to improve Customer Lifetime Value (CLV). We don't just drive digital traffic; we build digital environments where customers feel recognized, rewarded, and motivated to return.
    Skills in Digital Strategy (7)
    Customer Journey MappingCustomer AcquisitionConsumer MarketingLoyalty ManagementBusiness BrandingUser Retention OptimizationBusiness Generation
    Works in Digital Strategy (7)
    Calor Energiser B2B Installer Rewards & Loyalty Programme - Digital Strategy
    Brandfire Rewards App — Pay-Per-Redemption Rewards Platform - Digital Strategy
    Avonmore Cream Summer On-Pack Sales Promotion - Digital Strategy
    Texaco Support for Sport Community Engagement Programme - Digital Strategy
    Clients in Digital Strategy (4)
    Calor GasEnergy & Oil | national
    BrandfireMarketing & Advertising | national
    Texaco (Chevron / Valero operated forecourt brand in Ireland)Energy & Oil | national
    TexacoEnergy & Oil | national
    Learn more about Digital Strategy
  • Description

    No description provided for this service.

    Works in Marketing (11)
    Instantor Rewards B2B Trade Loyalty Programme - Marketing
    ILAC Rewards Receipt-Based Loyalty Programme - Marketing
    Hunky Dory Movie Night On-Pack Instant Rewards Promotion - Marketing
    Glenisk Disney Pixar Movie Partnership Sales Promotion - Marketing
    Clients in Marketing (4)
    Sanbra FyffeIndustrial Goods & Services | national
    ILACRetail | national
    Hunky DoryFood | national
    GleniskFood | national
    Learn more about Marketing
  • Description

    No description provided for this service.

    Works in Growth Marketing (9)
    Instantor Rewards B2B Trade Loyalty Programme - Growth Marketing
    ILAC Rewards Receipt-Based Loyalty Programme - Growth Marketing
    Hunky Dory Movie Night On-Pack Instant Rewards Promotion - Growth Marketing
    BSN On-Pack Sales Promotion Campaign - Growth Marketing
    Clients in Growth Marketing (4)
    Sanbra FyffeIndustrial Goods & Services | national
    ILACRetail | national
    Hunky DoryFood | national
    Glanbia Performance NutritionFood | international
    Learn more about Growth Marketing
  • Description

    No description provided for this service.

    Works in Email Marketing (3)
    Brandfire Rewards App — Pay-Per-Redemption Rewards Platform - Email Marketing
    123.ie Birthday Consumer Rewards Promotion - Email Marketing
    Energia Rewards Loyalty Programme - Email Marketing
    Clients in Email Marketing (3)
    BrandfireMarketing & Advertising | national
    123.ieInsurance | national
    EnergiaUtilities
    Learn more about Email Marketing
  • Description

    No description provided for this service.

    Works in Web Application (3)
    Calor Energiser B2B Installer Rewards & Loyalty Programme - Web Application
    Brandfire Rewards App — Pay-Per-Redemption Rewards Platform - Web Application
    Energia Rewards Loyalty Programme - Web Application
    Clients in Web Application (3)
    Calor GasEnergy & Oil | national
    BrandfireMarketing & Advertising | national
    EnergiaUtilities
    Learn more about Web Application
  • Description

    No description provided for this service.

    Work in Community Management (1)
    Texaco Support for Sport Community Engagement Programme - Community Management
    Client in Community Management (1)
    TexacoEnergy & Oil | national
    Learn more about Community Management
  • Description

    No description provided for this service.

    Work in Content Strategy (1)
    Texaco Support for Sport Community Engagement Programme - Content Strategy
    Client in Content Strategy (1)
    TexacoEnergy & Oil | national
    Learn more about Content Strategy
  • Description

    No description provided for this service.

    Work in Public Relations (PR) (1)
    Texaco Support for Sport Community Engagement Programme - Public Relations (PR)
    Client in Public Relations (PR) (1)
    TexacoEnergy & Oil | national
    Learn more about Public Relations (PR)
  • Description

    No description provided for this service.

    Works in Advertising (4)
    Hunky Dory Movie Night On-Pack Instant Rewards Promotion - Advertising
    Glenisk Disney Pixar Movie Partnership Sales Promotion - Advertising
    BSN On-Pack Sales Promotion Campaign - Advertising
    Avonmore Cream Summer On-Pack Sales Promotion - Advertising
    Clients in Advertising (4)
    Hunky DoryFood | national
    GleniskFood | national
    Glanbia Performance NutritionFood | international
    Texaco (Chevron / Valero operated forecourt brand in Ireland)Energy & Oil | national
    Learn more about Advertising
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Team

8 members in Brandfire's team

StoryFounded in Dublin, Brandfire helps brands build stronger customer relationships through loyalty programs, rewards platforms, and promotional campaigns. With 15+ years of experience, the agency delivers practical, results-driven engagement solutions for leading Irish and UK brands.
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Contact

Contact details of Brandfire

Details

  • Headquarter6 Donnybrook Road, Dublin 4, Ireland