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Experienced team of designers, web developers and brand strategists, we collaborate with national and multi-national organisations across the globe

English

Celf Creative

Bowcom Pitchmarking App

MPCT Digital Marketing Campaign

Run Wales

Celf designed and built a web application for use in the field for both amateur and professional grounds staff alike.The easy-to-use tool provides instant measurements for all pitch playing profiles and connects intuitively with product information and local weather conditions.

Run Wales is a social running programme developed to encourage every adult in Wales to maintain an active lifestyle.Often seen as a solo sport, more and more people are coming together to enjoy running in a more social environment with friends, work colleagues or within their community.In partnership with Welsh Athletics, Run Wales assists to help and inspire people to establish organised running groups that have a regular purpose in whatever shape or form. Providing guidance of how to set up an official group, leadership and safety assessment.Celf has helped communicate this strategy across a variety of platforms to provide a complete tool-kit necessary for leadership and when promoting the initiative.

When reaching out to an audience of 16-19 year olds, out-of-home media (including city centre billboards and transport advertising) had traditionally been our client’s preferred channel of choice.This year however, with a nation in perpetual lockdown, greater emphasis was aimed at a more direct marketing solution with a series of paid, on-line advertisements and targeted social media messaging.Planning a 6-month strategy parallel with our client’s business, we developed a range of flexible messages that coincided with key dates in the education calendar as well as updates relating with COVID developments.During the summer months, the campaign was also backed up with two further subsidiary campaigns. One that specifically targeted parents/guardians of teenagers, whilst the other was geo-targeted to teenagers in five main cities where MPCT have recently opened new colleges.

Celf Creative

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