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Potlatch

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L'Hospitalet de Llobregat, Spain
Luxury Creative and Design agency

Concepts, Design & Branding, Packaging, Content, Retail
Potlatch is an independent creative agency, based in Barcelona and London. We partner with premium, prestige and luxury brands to create compelling and insightful brand led stories. We specialise in NPD, naming, packaging, concepts & ideation (including our powerful innovation session offering which generates a huge volume of valuable marketing and creative ideas from a half or full day session that can span years of content), content production, brand and artist led collaborations, events and experiential, branding, retail design, website refresh, toolkits and local activations.
25 people in their team
Speaks English, Spanish
12 projects in their portfolio
Works remotely across the globe
Sortlist member since 2024
Founded in 2004
8 awards conferred
4.75/5
(1 review)
Open website

Services

6 services offered by Potlatch

Service name
Experience level
Related reviews
Starting from
  • Description
    We deliver high-impact advertising for luxury brands, combining strategic creativity and premium production to captivate audiences. Our campaigns are designed to resonate deeply, elevating brand presence and driving meaningful engagement.
    Skills in Advertising (9)
    Business AdvertisingLuxury AdvertisingAdvertising ProductionFull-ServiceAdvertising CampaignGraphic AdvertisingGraphic Design AdvertisingDigital Media AdvertisingWeb Advertising
    Works in Advertising (9)
    Mid Autumn Festival Film - Advertising
    Tales of the Macallan II - Advertising
    Tales of The Macallan I - Advertising
    Red Collection 73 - Advertising
    Clients in Advertising (9)
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    Learn more about Advertising
  • Description
    We offer premium specialized design services that bring luxury brands to life with visually stunning, brand-aligned designs. Our work merges creativity with precision to craft visuals that capture attention and elevate brand identity.
    Skills in Graphic Design (14)
    Concept DevelopmentVisual DesignCreative ConceptIllustrationLogo DesignPrint DesignStorefront Design2D DesignMockup DesignGraphic Chart Design+4
    Works in Graphic Design (3)
    The Macallan House Hong Kong - Graphic Design
    200 Years Young - The Macallan - Graphic Design
    A Night on Earth in Jerez de la Frontera - Graphic Design
    Clients in Graphic Design (3)
    The MacallanWine & Spirits
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    Learn more about Graphic Design
  • Description
    We design luxury packaging that enhances brand identity and creates lasting impact through elegant, functional design.
    Skills in Packaging (10)
    Creative PackagingBranding PositioningGraphic PackagingRetail PackagingCustom PackagingSustainable PackagingProduct PackagingPackingFood PackagingNon-food Packaging
    Works in Packaging (6)
    Tales of the Macallan II - Packaging
    Draco Project / Litha - Packaging
    Tales of The Macallan I - Packaging
    Red Collection 73 - Packaging
    Review in Packaging (1)
    elizabeth liau
    Clients in Packaging (6)
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    Learn more about Packaging
  • Description
    We specialize in brand strategy and positioning, guiding luxury brands in defining their unique identity and value proposition. We develop tailored strategies that resonate with target audiences, ensuring brands stand out in a competitive market and foster lasting connections.
    Skills in Branding & Positioning (12)
    Target Market DefinitionRebrandingSound BrandingB2B BrandingKey VisualBrand DesignBrand NamingLuxury BrandingSocial Media BrandingBrand Identity+2
    Works in Branding & Positioning (5)
    Tales of the Macallan II - Branding & Positioning
    Tales of The Macallan I - Branding & Positioning
    Red Collection 73 - Branding & Positioning
    200 Years Young - The Macallan - Branding & Positioning
    Clients in Branding & Positioning (5)
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    Learn more about Branding & Positioning
  • Description
    We offer comprehensive content strategy services, helping luxury brands create and curate engaging content that aligns with their identity and goals. We develop tailored strategies that drive audience engagement, enhance brand storytelling, and support overall marketing objectives.
    Skills in Content Strategy (8)
    Specification WritingMultilingual ContentTarget Audience DefinitionContent AdvertisingBlogging StrategySocial Content StrategyShareable ContentStorytelling
    Works in Content Strategy (4)
    The Macallan TIME : SPACE Whisky Film - Content Strategy
    200 Years Young - The Macallan - Content Strategy
    Heart of The Spirit - The Macallan - Content Strategy
    A Night on Earth in Jerez de la Frontera - Content Strategy
    Clients in Content Strategy (4)
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits
    The MacallanWine & Spirits | international
    Learn more about Content Strategy
  • Description
    Copywriting that brings your brand’s message to life. We create clear, targeted content to engage your audience and amplify your brand’s voice.
    Skills in Copywriting (9)
    Online ContentDigital CopywritingContent EditionCreative WritingNarrative CopywritingCopywriting AdvertisingAcademic WritingContent WritingCreative Copywriting
    Works in Copywriting (4)
    Red Collection 73 - Copywriting
    The Macallan TIME : SPACE Whisky Film - Copywriting
    Heart of The Spirit - The Macallan - Copywriting
    A Night on Earth in Jerez de la Frontera - Copywriting
    Clients in Copywriting (4)
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    The MacallanWine & Spirits | international
    Learn more about Copywriting
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Team

25 members in Potlatch's team

StoryWe are an independent agency, with teams and expertise in luxury across the globe.
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Awards

Potlatch was awarded 8 times

ADC Broze Cube2025-5-1Retail
2023 ADC Awards2023-6-1Red Collection 77: Illustration Merit Honor
International Design Awards (IDA) 20222022-6-1Tales of the Macallan: Bronze in Print-Packaging category
Epica Awards 20222022-6-1Bronze in Packaging Design for Tales of The Macallan I
Epica Awards 20222022-6-1Gold in Graphic Design for A Night On Earth Scotland
Laus Awards 20222022-6-1Winner Integrated Campaign category: A Night On Earth Scotland
Merit Award - The One Show 20222022-6-1Merit Award for Tales of The Macallan I in the Packaging: Specialty category
Clio Awards 20222022-6-1Bronze in Design: Packaging category for Tales of the Macallan I

Reviews

1 review for Potlatch

4.75/5
(1 reviews)
EL
elizabeth liauCEO at Maison de L'Asie
ServicePackaging
Team11 - 50
4.75/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?The agency helped recreate our brand visual language - from our products to our website

What did you enjoy the most during your collaboration?The team understood my brand language, and took the time to understand who I am as a founder

elizabeth liau recommends this agency

ServicePackaging
Team11 - 50
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Contact

Contact details of Potlatch

Details

https://www.thepotlatch.com
  • HeadquarterAv. del Carrilet, 353, 08907 Barcelona, Spain
  • 40 Nether Close, London, UK
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