UMAMI COMMS DMCC
A people-first creative and communications agency for hospitality and lifestyle in the GCC.
UMAMI COMMS DMCC is a Dubai-based creative and communications agency specialising in hospitality, F&B, lifestyle, luxury, and corporate sectors across the GCC. Since 2016, Umami has developed a reputation for culturally resonant PR, design-led creative, brand strategy, content production, and social media management, delivered by a multidisciplinary team of strategists, creatives, designers, and producers. The agency works with leading regional and global brands including LPM, COYA, Zuma, Diageo, Rémy Cointreau, Rosewood Hotels, Fairmont Hotels & Resorts, and Raffles Hotels & Resorts, as well as culturally significant regional concepts across the UAE, KSA, Qatar, and Kuwait. UMAMI delivers integrated communications and creative work spanning PR, corporate relations, crisis readiness, executive profiling, brand identity, graphic design, menu and concept design, creative campaigns, 3D/AI-enhanced content, videography, photography, social media, and full-scale production. The team has executed regional launch strategies, global creative rollouts, hospitality campaigns, brand films, and culturally relevant PR programmes featured across major publications and industry platforms. Built on a people-first philosophy, Umami blends regional cultural insight with international creative standards, producing work that is strategic, distinctive, and commercially effective. 45 people in their team
Speaks English
1 project in their portfolioSortlist member since 2026
Founded in 2016
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Services
5 services offered by UMAMI COMMS DMCC
Description Umami Comms DMCC delivers strategic PR and communications tailored to the GCC’s hospitality, F&B, lifestyle, luxury, and corporate sectors. Our PR work spans media relations, press office management, executive profiling, narrative building, crisis readiness, and culturally attuned storytelling designed for regional audiences. We support high-impact brands such as COYA, LPM, Zuma, Diageo, and leading hospitality groups across the UAE, KSA, and Qatar. Our approach integrates insight-led messaging, proactive media engagement, and creative content to drive visibility, shape brand perception, and support commercial outcomes. From launches and ongoing PR programmes to corporate communications and reputation management, Umami builds PR that is culturally relevant, distinctive, and designed to scale across the region.Skills in Public Relations (PR) (9) Online Public RelationsPress Kitpublic communicationPR ConsultingPR MarketingPress RelationsPublic Relations PRB2C PositioningMedia Relations
Learn more about Public Relations (PR)Description Umami Comms DMCC delivers brand identity and design systems tailored to hospitality and F&B concepts across the GCC. Our branding work combines cultural insight, visual craft, and experience-led storytelling, creating identities that translate seamlessly across menus, print, packaging, digital assets, and in-venue environments. We’ve developed branding and visual identities for concepts including Le Bistro, Le Resto, Chicago Beach, and menu design for the LPM Bar Menu — blending design, narrative, and hospitality understanding to build brands that feel distinctive and commercially grounded. Our branding practice covers naming, concept development, visual identity, menu design, collateral systems, creative direction, and digital launch assets. Whether defining a new venue or elevating an existing concept, Umami builds hospitality-driven brand identities that are clear, culturally relevant, and built for long-term growth.Skills in Branding & Positioning (12) Brand DesignBrand IdentityBrand NamingDigital BrandingVisual IdentityBrand DevelopmentBrandingBrand Identity DesignLogo BrandingBrand Positioning+2Work in Branding & Positioning (1) Client in Branding & Positioning (1) LPM DubaiBeverage | international
Learn more about Branding & PositioningDescription Umami Comms DMCC delivers end-to-end social media strategy, content creation, and creative production for hospitality, F&B, lifestyle, wellness, and culture-focused brands across the GCC. Our team builds platform-specific content ecosystems that combine cultural insight, visual storytelling, and high-integrity creative execution. We create and manage social content for brands such as Amaru Dubai, bkrY, Salmon Guru, Pitfire Pizza, and other category-defining concepts across UAE. Our work spans social strategy, content calendars, creative direction, photography, videography, motion, 3D/AI-enhanced content, community management, and integrated campaign rollouts. Whether launching new venues, scaling content for lifestyle brands, or building high-volume monthly creative output, Umami produces social media that is distinctive, culturally relevant, and engineered for engagement and footfall across modern GCC platforms.Skills in Social Media (8) SM AnalyticsSocial Media StrategySocial Media ManagementSocial Media OptimizationSocial Media PlanningSocial Media CampaignSocial Media EngagementSocial Content Strategy
Learn more about Social MediaDescription UMAMI COMMS DMCC produces high-integrity videography and campaign content for hospitality, F&B, lifestyle, wellness, and cultural brands across the GCC. Our production team delivers concept development, creative direction, filming, editing, motion graphics, and 3D/AI-enhanced visual content built for digital and social platforms. We create brand films, launch videos, product stories, menu narratives, atmospheric hospitality visuals, campaign assets, and short-form social content designed to reflect cultural relevance and modern audience behaviour. Our work spans pre-production, on-set direction, cinematography, post-production, colour, sound, and multi-format asset delivery across platforms and markets. Whether capturing the energy of a venue, developing a visual identity for a new concept, or producing performance-ready digital content, Umami builds videography and campaigns that are distinctive, design-led, and engineered for high engagement across the GCC.Skills in Video Production (4) Post ProductionSpecial Effects (SFX)Video EditingVideo Shooting
Learn more about Video ProductionDescription No description provided for this service.
Work in Graphic Design (1) Client in Graphic Design (1) LPM DubaiBeverage | international
Learn more about Graphic Design
Team
45 members in UMAMI COMMS DMCC's team
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- HeadquarterCluster U - JLT - Dubai - United Arab Emirates
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