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UpHouse Inc.

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Winnipeg, Canada
Make Marketing Better
UpHouse is an international, award-winning creative agency that provides branding, marketing, PR, talent management and AI visibility services. Whether rebranding a multigenerational business, securing millions in earned media for a nonprofit or helping a national association triple its target, our work creates impact. As a certified diverse supplier and B Corp, our team creates impact too.
50 people in their team
Speaks English
17 projects in their portfolio
Works remotely across the globe
Sortlist member since 2021
Founded in 2016
8 awards conferred
Open website


Services

17 services offered by UpHouse Inc.

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  • Description
    - We’ll provide traditional and digital tactics you can implement to support your sales and marketing goals. - We can help you find media opportunities in different languages to cater to your unique audiences. - We’ll report on your progress by analyzing metrics, and then use those insights to determine future tactics and optimizations. - We can accommodate a wide range of budgets—we’ll make the best use of what you have to work with.
    Skills in Media Planning (13)
    Social Media StrategyMedia BuyingMarketing StrategyMedia StrategyMarketing CommunicationsMedia MonitoringDigital Media Marketingonline marketing campaignad marketingmedia promotion+3
    Works in Media Planning (3)
    ROBINSON – Brand Campaign and E-Commerce Rollout - Media Planning
    Building a National Presence for the Building Supply Industry - Media Planning
    Canada's Heart is Calling - Media Planning
    Clients in Media Planning (3)
    ROBINSONRetail | regional
    Supply-Build CanadaConstruction | national
    Travel ManitobaTravel & Leisure | international

    Learn more about Media Planning


  • Description
    Authentic branding lives in the little moments. And it’s our job to uncover them. We’ll dig deep and work with you to discover how your brand best relates to your customers, then we shape an authentic story that tells your audience who you are and what you believe in—as shown by your actions. Whether your organization is starting fresh with a new brand, rebranding, changing direction, merging or targeting a new audience—we’re here to help you ensure your brand tells an authentic story that matters to people inside and outside of your organization.
    Skills in Branding & Positioning (6)
    Logo DesignRebrandingmarketing designBrand Advertisinglogo graphic designgraphic design advertising
    Works in Branding & Positioning (11)
    ROBINSON – Brand Campaign and E-Commerce Rollout - Branding & Positioning
    Building a National Presence for the Building Supply Industry - Branding & Positioning
    CQCC: A National Campaign Built for Belonging - Branding & Positioning
    Rooted in Reality: Evolving BrettYoung’s Brand for Today’s Farmers - Branding & Positioning
    Clients in Branding & Positioning (4)
    ROBINSONRetail | regional
    Supply-Build CanadaConstruction | national
    Canadian Queer Chamber of CommerceNon-profit | national
    BrettYoungFarming | national

    Learn more about Branding & Positioning


  • Description
    UpHouse connects brand storytelling with measurable performance. We design integrated advertising campaigns across digital, social, search, and traditional channels, ensuring each placement, message, and creative asset serves a clear and strategic purpose. Our team leads with campaign and media strategy, grounding every decision in audience insight and clear objectives. From there, we develop creative concepts and advertising assets in-house (copywriting, design, and video) so ideas stay cohesive from concept through execution. What sets UpHouse apart is our commitment to thoughtful advertising that supports a brand's values. We walk the line between an outside agency and a member of your in-house marketing department. We don't minimize or replace your existing talent. Instead, we fill the gaps and offer guidance along the way.
    Skills in Advertising (22)
    ProgrammaticSocial AdvertisingAdvertising CampaignDisplay Marketingmedia advertisingadvertising mediacampaign strategyBrand Advertisingmedia planning advertisingdigital ad+12
    Works in Advertising (7)
    Building a National Presence for the Building Supply Industry - Advertising
    Nurturing a Lasting Partnership with Efficiency Manitoba - Advertising
    Weather the Future: Powering a New Clean Energy Workforce - Advertising
    Canada's Heart is Calling - Advertising
    Clients in Advertising (4)
    Supply-Build CanadaConstruction | national
    Efficiency ManitobaEnergy & Oil | regional
    Clean Energy Center at Penn CollegeEnergy & Oil | regional
    Travel ManitobaTravel & Leisure | international

    Learn more about Advertising


  • Description
    At UpHouse, our skilled content marketing experts and copywriters will work with you to develop a manageable content strategy that will strengthen your brand position and connect to each of your audience’s unique needs. - First, we’ll audit your existing content and categories. - Then, we’ll look at your current performance and metrics to determine gaps and opportunities. - After our initial research, we’ll collaborate with your team to brainstorm new tactics and topics. - Taking into account all we’ve discussed, we’ll prepare a content strategy document to hand off to your team to support your content creation going forward.
    Skills in Content Strategy (5)
    Social Media MarketingContent StrategyContent CreationContent MarketingSocial Content Strategy
    Works in Content Strategy (7)
    Building a National Presence for the Building Supply Industry - Content Strategy
    CQCC: A National Campaign Built for Belonging - Content Strategy
    Nurturing a Lasting Partnership with Efficiency Manitoba - Content Strategy
    Destination Inspired: Rebranding Niagara Pen Centre - Content Strategy
    Clients in Content Strategy (4)
    Supply-Build CanadaConstruction | national
    Canadian Queer Chamber of CommerceNon-profit | national
    Efficiency ManitobaEnergy & Oil | regional
    Niagara Pen CentreRetail | regional

    Learn more about Content Strategy


  • Description
    The internet has given marketers a cost-effective way to provide their customers with educational, amusing and rewarding experiences at their fingertips. Your online presence is your 24/7/365 connection to the audiences who drive to your business, and there’s nothing that we enjoy more than building important connections.
    Skills in Digital Strategy (5)
    Marketing StrategyDigital Marketing StrategyMarketing CommunicationDigital MarketingWeb Marketing
    Works in Digital Strategy (6)
    ROBINSON – Brand Campaign and E-Commerce Rollout - Digital Strategy
    APC “Boo at the Zoo” Influencer Campaign - Digital Strategy
    CQCC: A National Campaign Built for Belonging - Digital Strategy
    Nurturing a Lasting Partnership with Efficiency Manitoba - Digital Strategy
    Clients in Digital Strategy (4)
    ROBINSONRetail | regional
    Assiniboine Park ConservancyEntertainment & Events | local
    Canadian Queer Chamber of CommerceNon-profit | national
    Efficiency ManitobaEnergy & Oil | regional

    Learn more about Digital Strategy


  • Description
    Graphic design is a catch-all for everything we do, since most visual projects require it. We create brand identities, campaign identities and print and digital collateral for our clients. The best way to know what type of design work is right for your project starts with understanding the difference between concept and production design. Concept design happens when our design team develops the visual expression of a concept. We’ll work with you and our creative team to understand what you need to communicate, then we’ll dig deep, explore multiple visual directions and share the work that best represents our big ideas. Production design involves executing deliverables once a concept is already developed. These could be creating digital or print assets, exporting logos or files, providing brand guidelines or updating existing creative.
    Skills in Graphic Design (2)
    Logo DesignLogo Graphic Design
    Works in Graphic Design (6)
    Rooted in Reality: Evolving BrettYoung’s Brand for Today’s Farmers - Graphic Design
    DrinkSense Rebrand - Graphic Design
    Destination Inspired: Rebranding Niagara Pen Centre - Graphic Design
    Clients in Graphic Design (4)
    BrettYoungFarming | national
    DrinkSenseBeverage | regional
    Niagara Pen CentreRetail | regional
    Cereals CanadaFarming | national

    Learn more about Graphic Design


  • Description
    We’ll start with a fact-finding workshop where we’ll ask you questions about your pain points, goals and audiences. Then we’ll follow up with a collaborative tactical brainstorm to discuss ways we can engage each of your audiences. After these sessions, and during our own internal brainstorms, we’ll put together a marketing strategy document that outlines your plan. A marketing strategy is often done in tandem with a brand platform or as part of a campaign. Your business can use email marketing to increase brand awareness, provide valuable content for your audiences, promote campaigns, move leads through the sales funnel or even remind people to check your website for updates. We’ll help create and deliver email communications that connects you with your audiences—right in their inboxes. There are many tactics you can use to improve your website’s SEO. We’ll help you address and implement on-site and off-site SEO tactics that will help drive traffic to your website, helping your audience find the solutions they’re looking for. If you’re not happy with your SEO performance, we can audit your current SEO practices and work toward optimizing your digital marketing efforts.
    Skills in Marketing (13)
    Communication StrategyMarketing StrategyGreen MarketingMultichannel MarketingTravel MarketingMarketing ConsultingRecruitment MarketingInternational MarketingMarketing ServicesB2C Marketing+3
    Works in Marketing (5)
    Building a National Presence for the Building Supply Industry - Marketing
    Rooted in Reality: Evolving BrettYoung’s Brand for Today’s Farmers - Marketing
    Destination Inspired: Rebranding Niagara Pen Centre - Marketing
    Find the right mortgage with Assiniboine Credit Union - Marketing
    Review in Marketing (1)
    Amanda Camara
    Clients in Marketing (4)
    Supply-Build CanadaConstruction | national
    BrettYoungFarming | national
    Niagara Pen CentreRetail | regional
    Assiniboine Credit UnionBanking & Financials | regional

    Learn more about Marketing


  • Description
    It’s our job to listen carefully to what you want to achieve, then thoughtfully create video content that captures the attention of the folks you care about. Our video team is well-versed in a variety of video styles and has developed award-winning projects for many of our clients. We have an in-house production studio of writers, directors, producers, animators and editors on staff. We also regularly partner with outside talent and specialists to bring your creative project to life.
    Skills in Video Production (16)
    Video MarketingVideo EditingVideo ShootingFilm ProductionVisual EffectsVoice OverFrench TranslationAudiovisual ProductionSpecial Effects (SFX)Storyboard Writing+6
    Works in Video Production (6)
    ROBINSON – Brand Campaign and E-Commerce Rollout - Video Production
    CQCC: A National Campaign Built for Belonging - Video Production
    Nurturing a Lasting Partnership with Efficiency Manitoba - Video Production
    Canada's Heart is Calling - Video Production
    Clients in Video Production (4)
    ROBINSONRetail | regional
    Canadian Queer Chamber of CommerceNon-profit | national
    Efficiency ManitobaEnergy & Oil | regional
    Travel ManitobaTravel & Leisure | international

    Learn more about Video Production


  • Description
    With local knowledge and diverse media relationships in our back pocket, our expert team is positioned to handle public relations campaigns across North America. We’ve supported clients through grand openings, new product launches, strategic pivots, serious crises and everything in between. Alongside our consultants, we’ll prepare your team and the public for whatever newsworthy message you need to communicate. With heart and empathy, we’ll help you build your status as a knowledge leader within your industry. No matter the tactic, we cater the strategy to meet your objectives.
    Skills in Public Relations (PR) (10)
    Public RelationsPR StrategyOnline PRPR CampaignsPR MarketingPR CoachingPress KitPR ConsultingPress RelationsMedia Relations
    Works in Public Relations (PR) (4)
    CQCC: A National Campaign Built for Belonging - Public Relations (PR)
    Canada's Heart is Calling - Public Relations (PR)
    Harnessing Small-Town Gossip for Good - Public Relations (PR)
    Clients in Public Relations (PR) (4)
    Canadian Queer Chamber of CommerceNon-profit | national
    Travel ManitobaTravel & Leisure | international
    Cereals CanadaFarming | national
    Survivor’s Hope Crisis Centre Inc.Non-profit | regional

    Learn more about Public Relations (PR)


  • Description
    Social media has made great strides in levelling the playing field when it comes to whose messages are able to reach the masses, but there’s still work to be done to ensure that diverse voices are being heard. Your voice has value and the power to do great things. We can help you find the partnerships and opportunities that will keep your audience—and income—growing.
    Skills in Influencer Marketing (6)
    Instagram InfluencerNano InfluencersInfluencer StrategyInfluencer affiliationTiktok InfluencersMicro Influencers
    Works in Influencer Marketing (3)
    Tourism Ireland x Chase: Year-Long Storytelling Partnership - Influencer Marketing
    APC “Boo at the Zoo” Influencer Campaign - Influencer Marketing
    Destination Inspired: Rebranding Niagara Pen Centre - Influencer Marketing
    Clients in Influencer Marketing (3)
    Tourism IrelandTravel & Leisure | international
    Assiniboine Park ConservancyEntertainment & Events | local
    Niagara Pen CentreRetail | regional

    Learn more about Influencer Marketing

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Team

50 members in UpHouse Inc.'s team

UpHouse Inc. cover
StoryPeople consume marketing whether they desire to or not, so we feel it’s our role to make sure it’s authentic, accessible and diverse. As people marketers, we work with brands that improve people’s lives, bring communities together and prioritize their well-being and future.
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Awards

UpHouse Inc. was awarded 8 times

Gold Telly Award2021-09-01Online Commercial

Gold Telly Award - Locked Out of Life2019-06-01Public Service & Activism
Silver Shorty Impact Award - Let's Talk About SARAH2024-12-01Local Campaign
Silver Anthem Award - Let's Talk About SARAH2024-12-01Grassroots Effort

Reviews

1 review for UpHouse Inc.

5/5
(1 reviews)
AC
Amanda CamaraVP of Marketing & Business Development at Supply-Build Canada
ServiceMarketing
SectorConstruction
5/5

UpHouse was the agency behind the rebrand from the Western Retail Lumber Association to Supply-Build Canada. Our work included the brand name and logo development, the complete visual identity system and graphic design, internal change management tactics, and the animated logo and brand guidelines that were shown at brand reveal and awards gala on January 23. It’s rare to find an agency that feels like an in-house team and truly treats you as a partner. UpHouse was exceptional at listening, understanding our needs, and—by extension—the needs of our members. They guided us through the transition from a 135-year-old brand to our new identity as Supply-Build Canada, a strategic move that better positions us with government, prospective members, and educational institutions. I can’t recommend them highly enough!


ServiceMarketing
SectorConstruction
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Contact

Contact details of UpHouse Inc.

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  • HeadquarterUpHouse, Arthur Street, Winnipeg, MB, Canada

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