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WhiteLabel PR Pte Ltd

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Singapore, Singapore
Award-winning PR agency for SMEs and established brands in Singapore
WhiteLabel PR is a PR Awards 2026 award-winning boutique public relations and marketing communications agency in Singapore. We specialise in earned media, influencer and KOL management, crisis communications, media training, event management, and content strategy for SMEs and established brands. Founded in 2016, we've delivered over 300 campaigns across 60+ brands, generating 700+ media placements in Singapore's top publications and broadcast outlets. Our clients include Lien Foundation, City Developments Limited (CDL), FairPrice Group (NTUC), Lendlease, Lenskart, Bandai, Violet Oon, Audio Technica, and VivoCity. What makes us different: our management team includes a former SPH journalist and deputy technology editor, which means we think like newsrooms, not just agencies. We're one of the few PR agencies in Singapore that actively packages services for SMEs, so you get enterprise-level media relationships without the multinational price tag. We also offer AI Visibility Audits, helping brands understand and optimise how they appear in AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews. Services: Strategic Communications, Media Relations, Influencer/KOL Programmes, Events and Experiential Marketing, Crisis Communications, Media Training, Content and Brand Storytelling, AI Visibility Audits. Industries: Retail, F&B, lifestyle, beauty, real estate, non-profit, entertainment, technology, aviation, hospitality.
15 people in their team
Speaks English, Chinese, Korean
1 project in their portfolio
Works remotely across the globe
Sortlist member since 2019
Founded in 2016
4 awards conferred
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Services

11 services offered by WhiteLabel PR Pte Ltd

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  • Description

    No description provided for this service.

    Skills in Branding & Positioning (3)
    StrategyBrand IdentityPositioning
    Learn more about Branding & Positioning
  • Description

    No description provided for this service.

    Skills in Public Relations (PR) (30)
    DigitalContent CreationStrategyDevelopmentAdvertisingPRPublic RelationsStrategic PlanningCreativePublic Affairs+20
    Work in Public Relations (PR) (1)
    Marina Bay Singapore Countdown 2025 — Integrated PR & KOL Campaign - Public Relations (PR)
    Client in Public Relations (PR) (1)
    Urban Redevelopment Authority (URA)Government & Administration | national
    Learn more about Public Relations (PR)
  • Description

    No description provided for this service.

    Skills in Digital Strategy (3)
    StrategyDigitalDigital Marketing
    Work in Digital Strategy (1)
    Marina Bay Singapore Countdown 2025 — Integrated PR & KOL Campaign - Digital Strategy
    Client in Digital Strategy (1)
    Urban Redevelopment Authority (URA)Government & Administration | national
    Learn more about Digital Strategy
  • Description

    No description provided for this service.

    Skills in Innovation (1)
    Consulting
    Learn more about Innovation
  • Description

    No description provided for this service.

    Skills in Advertising (1)
    Creative
    Learn more about Advertising
  • Description

    No description provided for this service.

    Work in Marketing (1)
    Marina Bay Singapore Countdown 2025 — Integrated PR & KOL Campaign - Marketing
    Client in Marketing (1)
    Urban Redevelopment Authority (URA)Government & Administration | national
    Learn more about Marketing
  • Description

    No description provided for this service.

    Skills in Influencer Marketing (19)
    InfluencerSocial Media InfluencerB2B Influencer MarketingInstagram InfluencerCelebrity MarketingNano InfluencersInfluencer RecruitmentMacro influencersInfluencer StrategyInfluencer affiliation+9
    Work in Influencer Marketing (1)
    Marina Bay Singapore Countdown 2025 — Integrated PR & KOL Campaign - Influencer Marketing
    Client in Influencer Marketing (1)
    Urban Redevelopment Authority (URA)Government & Administration | national
    Learn more about Influencer Marketing
  • Description

    No description provided for this service.

    Skills in Content Strategy (7)
    StorytellingShareable ContentSocial Content StrategyContent AdvertisingTarget Audience DefinitionMultilingual ContentSpecification Writing
    Learn more about Content Strategy
  • Description

    No description provided for this service.

    Skills in Event (9)
    Event MarketingEvent Content CreationEvent ManagementEvent PlanningPress EventsImmersive ExperienceCorporate Event PlanningPR EventsEvent Conceptualization
    Work in Event (1)
    Marina Bay Singapore Countdown 2025 — Integrated PR & KOL Campaign - Event
    Client in Event (1)
    Urban Redevelopment Authority (URA)Government & Administration | national
    Learn more about Event
  • Description

    No description provided for this service.

    Skills in Corporate Communication (4)
    Corporate PublishingInternal CommunicationPublic AffairsCrisis communication
    Learn more about Corporate Communication
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Team

15 members in WhiteLabel PR Pte Ltd's team

WhiteLabel PR Pte Ltd cover
StoryWe're a Singapore-based team of multipotentialites who turn overlooked brands into headlines. People who read the room, not just the data. Whether you're launching, scaling, or shaking things up, every story, every pitch, every relationship is driven by people who actually care.
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Awards

WhiteLabel PR Pte Ltd was awarded 4 times

PR Awards 20262026-04-01
PR Awards 20252025-04-01
PR Awards 20242024-04-01
PR Awards 20222022-04-01

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Contact

Contact details of WhiteLabel PR Pte Ltd

Details

  • HeadquarterAng Mo Kio Avenue 5, WhiteLabel PR Pte Ltd, Techplace II, Singapore