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Zierercommunications

Munich, Germany
Boutique PR that turns products into compelling stories.
Zierercommunications is a Munich-based boutique PR agency founded in 2001 by managing director Annette Zierer. It specializes in consumer PR for tourism, food & beverage, wellness & spa and lifestyle brands, delivering campaigns that generate measurable buzz. Core services : brand awareness, product launches, media outreach, strategic marketing actions, press release and press kit copywriting, event planning and media trips. Approach : The agency combines creative storytelling with targeted media relations to secure local and national coverage across German-speaking Europe — magazines, newspapers, TV, radio, online media, blogs and social channels. A curated media database supports outreach. Why choose us : As a full-service partner they craft distinctive stories that differentiate products from competitors and drive visibility. Contact to discuss a tailored PR strategy.
3 people in their team
Speaks English, German
Sortlist member since 2025
Founded in 2001
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  • Description
    We create targeted consumer PR campaigns from our Munich boutique—story-driven product launches, curated media outreach and media trips that secure placements across German-speaking Europe.
    Skills in Public Relations (PR) (4)
    Public RelationsPublic Relations PRTravel Public RelationsPR Advertising

    Learn more about Public Relations (PR)

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3 members in Zierercommunications's team

StoryWe launched ziererCOMMUNICATIONS in Munich in 2001 because we believed great consumer brands deserve stories that travel. Founded by Annette Zierer, we've grown into a boutique PR agency focused on tourism, food & beverage, wellness & spa and lifestyle. From early campaigns we learned to convert small budgets into big moments: creative product launches, targeted media trips and hands-on press outreach. Today our team combines strategic thinking, sharp copywriting and an extensive media network to secure placements across magazines, newspapers, TV, radio, blogs and social channels in German-speaking Europe. We take pride in building brand awareness, crafting memorable launches and managing events that create real buzz—always thinking outside the box to make our clients stand out.
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  • Headquarter46 Thierschstraße, 80538 München, Deutschland