How are AI and machine learning being integrated into online advertising in Brighton, and what potential applications do they have?

As an expert in online advertising with a focus on Brighton's market, I can confidently say that AI and machine learning are revolutionizing the digital advertising landscape in this vibrant coastal city. These technologies are being integrated into various aspects of online advertising, offering exciting possibilities for businesses and marketers in Brighton. Current Applications of AI and ML in Brighton's Online Advertising: Personalized Ad Targeting: AI algorithms analyze user behavior, preferences, and demographics to deliver highly targeted ads to Brighton's diverse audience, from students to professionals and tourists. Predictive Analytics: Machine learning models predict consumer trends specific to Brighton's market, helping advertisers anticipate shifts in demand for local services and products. Automated Bidding: AI-powered systems optimize bidding strategies for popular keywords related to Brighton's tourism, education, and tech sectors, maximizing ROI for local businesses. Chatbots and Virtual Assistants: AI-driven chatbots are being used on Brighton business websites to engage visitors, answer queries about local services, and guide users through the conversion funnel. Potential Future Applications: Hyper-Local Advertising: AI could enable ultra-precise geo-targeting, allowing advertisers to reach consumers in specific Brighton neighborhoods or even at particular local events or landmarks. Voice Search Optimization: As voice-activated devices become more prevalent, AI will help optimize ads for voice searches specific to Brighton's attractions and services. Cross-Channel Attribution: Advanced ML models could provide more accurate attribution across various marketing channels, helping Brighton businesses understand the customer journey in the local context. Dynamic Creative Optimization: AI will enable real-time adjustment of ad creatives based on factors like weather conditions in Brighton, local events, or trending topics among the city's populace. Benefits for Brighton's Online Advertising Landscape: Benefit Impact on Brighton Businesses Increased Efficiency Automation of repetitive tasks, allowing Brighton's marketing professionals to focus on strategy and creativity Improved ROI More precise targeting and optimization lead to better returns for Brighton's diverse range of businesses Enhanced User Experience Personalized, relevant ads improve the online experience for Brighton residents and visitors Data-Driven Insights Deeper understanding of local consumer behavior, enabling more effective marketing strategies While the integration of AI and machine learning in online advertising offers tremendous potential, it's crucial for Brighton's businesses to partner with knowledgeable agencies that can effectively leverage these technologies. As the digital landscape evolves, staying informed about these advancements will be key to maintaining a competitive edge in Brighton's dynamic market.

What emerging technologies should Brighton businesses focus on to future-proof their online presence?

As an expert in online advertising with a focus on Brighton's digital landscape, I can confidently say that staying ahead of emerging technologies is crucial for businesses looking to future-proof their online presence. Here are some key areas that Brighton businesses should pay attention to: Progressive Web Apps (PWAs): These web applications offer a native app-like experience, combining the best of web and mobile apps. They're fast, reliable, and work offline, making them ideal for Brighton's tech-savvy audience and mobile-first users. Voice Search Optimization: With the increasing popularity of smart speakers and voice assistants, optimizing for voice search is becoming essential. Brighton businesses should focus on natural language keywords and local SEO to capture voice search traffic. Artificial Intelligence (AI) and Machine Learning: AI-powered chatbots, personalized content recommendations, and predictive analytics are becoming increasingly important. Brighton's thriving tech scene makes it an ideal place to implement these technologies for improved customer experiences. Augmented Reality (AR) and Virtual Reality (VR): These technologies are gaining traction in various industries. Brighton's creative and tourism sectors could particularly benefit from AR/VR for immersive experiences and virtual tours. Blockchain Technology: While often associated with cryptocurrencies, blockchain has potential applications in advertising transparency, secure transactions, and data protection – all crucial for building trust with Brighton's discerning consumers. 5G Technology: As 5G networks roll out across the UK, Brighton businesses should prepare for faster mobile internet speeds, enabling more sophisticated mobile advertising and rich media content. To illustrate the importance of these technologies, let's look at some relevant statistics: Technology Statistic Progressive Web Apps PWAs can increase page load speeds by up to 10 times and reduce bounce rates by 42.86% (Source: Deloitte Digital) Voice Search By 2024, the number of digital voice assistants will reach 8.4 billion units – a number higher than the world's population (Source: Statista) AI in Business 84% of business executives believe AI will enable them to obtain or sustain a competitive advantage (Source: Boston Consulting Group) Brighton businesses should consider partnering with local digital agencies or consulting with online advertising experts to effectively implement these technologies. By staying ahead of these trends, businesses can ensure they remain competitive in Brighton's dynamic digital marketplace and attract both local customers and the city's many visitors.

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Elevate your digital presence with Brighton's top-tier online advertising agencies. Our curated selection showcases expert companies ready to amplify your brand in the digital realm. Explore each agency's portfolio and client testimonials to find the perfect match for your online marketing needs. From targeted PPC campaigns to innovative social media strategies, these specialists offer comprehensive solutions to boost your online visibility and ROI. Looking for the ideal online advertising partner in Brighton? Use Sortlist to post your project requirements, and let the city's finest digital marketing talent reach out with tailored proposals that align with your business goals and budget.

Top Featured Online Advertising Agencies

Admoon Google Ads agency
4.6
(12 reviews)
At Admoon, the focus is only on Google Ads services. Optimize, Convert, Succeed.
Highly recommended
Choosing the right International Google Ads partner, we manage & optimize your PPC campaigns, get started today and watch your online success. At Admoon, we're a dedicated team of digital marketing experts with over 8 years of experience, specializing in Google Ads. We pride ourselves on delivering data-driven strategies and exceptional service, helping businesses thrive in the digital landscape. Your success is our mission
12 works in Online Advertising
Located in Dubai, United Arab Emirates
From €1,000 for Online Advertising
Worked in Banking & Financials (+8)
Speaks English, French(+4)
11-50 members
Mintense Performance Marketing
(0 review)
European Performance Marketing Agency : international SEO, Multilingual Google Ads , Meta Ads
We are a performance marketing agency that develops strategies to boost digital performances, both in terms of brand awareness and increasing the number of customers and sales. What do we do? Working with our fully qualified digital marketers, we can Improve your web visibility, generate more inbound leads, and grow your reach with multilingual Search Engine Optimisation and Pay Per Click. Our services: Search Engine Optimisation (SEO) International SEO is a fundamental process for a business that wants to be visible in foreign markets and expand its growth potential. We provide multilingual SEO services to UK and international clients and get exceptional results. You busines could be next! Google Ads, Bing Ads (PPC) Outshine and your competitor sand take centre stage with a first class Google Ads strategy. With over a decade experience in digital marketing, PPC advertising is in our blood. we can help your business get real results from its online ads.
2 works in Online Advertising
Located in Greater London, United Kingdom
From €1,000 for Online Advertising
Worked in E-commerce (+3)
Speaks English, French(+4)
1-10 members

All Online Advertising Companies in Brighton

Mintense Performance Marketing
(0 review)
European Performance Marketing Agency : international SEO, Multilingual Google Ads , Meta Ads
We are a performance marketing agency that develops strategies to boost digital performances, both in terms of brand awareness and increasing the number of customers and sales. What do we do? Working with our fully qualified digital marketers, we can Improve your web visibility, generate more inbound leads, and grow your reach with multilingual Search Engine Optimisation and Pay Per Click. Our services: Search Engine Optimisation (SEO) International SEO is a fundamental process for a business that wants to be visible in foreign markets and expand its growth potential. We provide multilingual SEO services to UK and international clients and get exceptional results. You busines could be next! Google Ads, Bing Ads (PPC) Outshine and your competitor sand take centre stage with a first class Google Ads strategy. With over a decade experience in digital marketing, PPC advertising is in our blood. we can help your business get real results from its online ads.
2 works in Online Advertising
Located in Greater London, United Kingdom
From €1,000 for Online Advertising
Worked in E-commerce (+3)
Speaks English, French(+4)
1-10 members
Cab Engine | Digital Agency
5
(2 reviews)
We specialise in building high-performance teams to power your entire marketing engine.
A trusted UK agency of 20 years, our unique partnership model has been the foundation for our client's success. Working with brands all over the world, our dedicated digital teams have driven significant results for our clients tech platforms and performance marketing.
3 works in Online Advertising
Located in Warwickshire, United Kingdom
From €10,000 for Online Advertising
Worked in Others (+8)
Speaks English
11-50 members
UniK SEO
4.9
(10 reviews)
Digital Marketing Agency specialized in SEO, Paid campaigns, Social Media and Content Marketing.
Recommended
UniK SEO specializes in driving organic and paid traffic from popular search engines such as Google, Bing, and Yahoo. With offices in Portugal and the United Kingdom, our team consists of twenty international professionals who are tech-savvy and innovative. We offer comprehensive services including Search Engine Optimization (SEO), Pay-Per-Click (PPC) campaigns, Social Media Management, and content creation. Our primary goal is to optimize Return on Investment (ROI), increase online visibility, and drive online sales. We go the extra mile for our customers, always focusing on finding effective ways to achieve their objectives. As an international team, we are proficient in English, French, Spanish, Italian, and Portuguese, which allows us to help penetrate new markets and establish brands in various regions. At UniK SEO, we have a holistic approach to SEO. Our services include extensive auditing such as: keyword research, technical audits, on-page audits and optimizations, content creation, and link building. We work with an extensive network of publications to offer high-quality guest posts, and we manage content creation internally with industry-specialized copywriters. Depending on the sector and target audience, we can develop and optimize paid campaigns on platforms such as Google, Social Media, and Programmatic advertising. We constantly monitor and optimize campaigns to ensure the best results for our clients. With a dedicated content team in-house, we manage all blog posts and on-page optimizations. Additionally, our social media team is skilled in creating appealing and interactive content for platforms such as Instagram, Facebook, Twitter, LinkedIn, and Pinterest. Thanks to our technical expertise, we can effectively manage content on popular website platforms such as WordPress, Shopify, Wix, and Squarespace. Our portfolio includes a diverse range of customers, from eCommerce websites to service-based businesses. We value building strong partnerships with new brands and staying updated with the fast-paced changes of Search Engine Updates. Overall, UniK SEO offers comprehensive SEO, PPC, Social Media, and content creation services with a customer-centric approach, expertise in multiple languages, and a commitment to staying up-to-date with industry changes. ---------------- UniK SEO est une agence de marketing numérique spécialisée dans l'augmentation du trafic sur les moteurs de recherche tels que Google, Bing et Yahoo. Nous offrons des services uniques de SEO (Search Engine Optimization), Pay-Per-Click (PPC ou campagnes payantes), Social Media Management et Content Marketing pour votre marque et votre site web. Nous créons des stratégies numériques personnalisées et les mettons en œuvre pour optimiser les résultats. Notre équipe est jeune et internationale, parfaitement formée aux nouvelles technologies. Nous sommes basés à Lisbonne (Portugal) et en Cornouailles (Royaume-Uni), mais nous collaborons avec des clients dans de nombreux pays, car nous travaillons en quatre langues : anglais, français, espagnol et portugais. Grâce à notre expérience, nous avons obtenu de très bons résultats et nous avons des clients de longue date. Notre objectif est de développer des résultats à long terme pour nos clients, ainsi qu'un bon retour sur investissement et une augmentation du trafic sur leur site web. Nous aimons travailler de manière transparente et professionnelle avec tous nos partenaires. Cela nous permet d'établir des relations solides avec différentes marques. Nous sommes passionnés par ce que nous faisons et nous nous efforçons d'être toujours à la pointe des dernières innovations en matière de moteurs de recherche.
6 works in Online Advertising
Located in Falmouth, United Kingdom (+2)
From €1,000 for Online Advertising
Worked in Banking & Financials (+13)
Speaks English, French(+2)
11-50 members
SOCIALLYWITHIT.
4.9
(10 reviews)
We are SOCIALLYWITHIT. Are you?
Highly recommended
Founded in 2023 in the heart of London - We are a data driven, result led creative agency. Talk to us about creative production, paid media marketing and SEO.
2 works in Online Advertising
Located in Greater London, United Kingdom
From €1,000 for Online Advertising
Worked in Marketing & Advertising (+6)
Speaks English
1-10 members
Oban International
(0 review)
The UK's leading international digital marketing agency.
We are the international digital media and marketing agency, delivering localised digital campaigns in every part of the world. Where other agencies have added international to their local offering, we have been an international agency since launch. It’s in our DNA. We have an unparalleled degree of international focus and experience, established over the last fifteen years.Our core team of international digital experts specialise in paid media, natural search, content placement, online PR, social media, website optimisation, research, data, and analysis, and works out of our Brighton HQ. They work with our specially recruited LIME network, Local In-Market Experts in 78 markets, who are expert specialists in their local marketplaces. Together they are responsible for planning and delivering powerful international digital campaigns for our clients, in single and multiple markets across the world.We create bespoke campaigns that include International SEO, International Paid Media, Cultural CRO, Content and Social Media, and Research & Insights. Our client portfolio includes a range of international brands including BBC World Service, Aberdeen Asset Management, Sports Direct, and Manchester United, to name but a few.
Looking for work in Online Advertising
Located in Brighton, United Kingdom
From €1,000 for Online Advertising
Works in multiple industries
Speaks English
11-50 members
Kinsman & Co
5
(7 reviews)
Full Service Marketing Experts
We’re a top full service marketing agency in London offering full-service digital marketing, from innovative video production to effective social media and PPC campaigns. With us, you gain a unified solution for elevating your marketing presence and achieving tangible digital marketing results. We pride ourselves on being a top marketing agency in London that delivers unparalleled expertise and cutting-edge solutions tailored to your needs.
4 works in Online Advertising
Located in Greater London, United Kingdom
From €3,000 for Online Advertising
Worked in Education (+13)
Speaks English
1-10 members
Pepper Agency
5
(2 reviews)
Creator-first social media marketing
Top awarded
Pepper is an award-winning creative social agency with a human approach at our core.
3 works in Online Advertising
Located in London, United Kingdom
From €5,000 for Online Advertising
Worked in Software & Computer Services (+5)
Speaks English
11-50 members
Make Us Care
5
(3 reviews)
Creating brands that connect and inspire
We’re here to help you create a brand that truly cares. A brand that stands for something, a brand that has a purpose beyond profit. A CareBrand that makes a difference in the world.
6 works in Online Advertising
Located in London, United Kingdom (+1)
From €5,000 for Online Advertising
Worked in Clothing & Accessories (+5)
Speaks English
1-10 members
Rozee Digital - Ecommerce Marketing Agency
5
(3 reviews)
Driving Growth for $1M to $100M eCommerce Brands With Paid Search, Paid Social and Email Marketing
Top awarded
Scaling Your Customer Generation. Thats What Makes Us Different! Stop throwing money away on outdated agencies who haven’t changed their strategy since post iOS14. To succeed in eCommerce 2023, you have to change your strategy! This is where everything starts at Rozee Digital. Our Customer Generation Strategy is designed to transform our client partners into 7 & 9-figure powerhouse brands.
8 works in Online Advertising
Located in Ottershaw, United Kingdom (+1)
From €1,000 for Online Advertising
Worked in E-commerce (+3)
Speaks English
11-50 members
The SEO Works
4.8
(3 reviews)
The Digital Growth Experts
Top awarded
The SEO Works are an award-winning provider of digital marketing, websites and social for leading brands and prospering SME's across the UK. We help businesses measure, understand, and maximise their online potential. Our expert team is made up of content managers, link builders, brand managers, web techies and experienced online marketers who work together to provide measurable results for our clients. We pride ourselves on delivering top-quality results that are based on proven techniques and an intimate, dynamic knowledge of ethical online marketing practices. The SEO Works is a certified Google Partner for search advertising (SEO) and Google Adwords (PPC). We are also part of the exclusive Google elevator programme. “Best B2C marketing campaign” - Drum Search Awards "Marketing Effectiveness Winner" - Summit International Awards “Excellence in Professional Services” - Chambers of Commerce Awards "Platinum Award for B2C" - AVA Digital Awards
3 works in Online Advertising
Located in South Yorkshire, United Kingdom (+1)
From €3,000 for Online Advertising
Worked in Hospitals & Healthcare (+6)
Speaks English
51-200 members
1000heads
4.8
(2 reviews)
1000heads is a Social Transformation™ Company
Top awarded
🇬🇧 We’re a Social Transformation™ Company. We’re on a mission to transform the way brands talk and are talked about. We’re proud to be a strategic partner to some of the very best brands on the planet, helping them stay relevant, conversational, and advocated—all at the speed of social. Today’s fragmented media landscape presents myriad complex new social communications challenges. Brands are held to higher standards of humanness than ever before. That means being good listeners and being in the moment. It means being empathetic, conversational, authentic, and interesting. All this requires a fundamental communications shift—a transformation of priorities, competencies, processes, and activities. We’re working with some of the world’s best-known brands as a global strategic partner, building dedicated cross-functional teams across data, strategy, and activation in order to deliver Social Transformation™ to the brands. 🇩🇪 Als Agentur für Social Transformation™ begleiten wir unsere Kunden auf ihrem Weg in die Digitalisierung. Wir helfen ihnen, die Sprache von Social zu sprechen. Und zu gestalten, wie dort über sie gesprochen wird. Social Media erfindet sich jeden Tag neu. Seit über 20 Jahren sind wir strategischer Partner für einige der weltweit bekanntesten Marken, die wir tagtäglich dabei unterstützen, relevant und im Gespräch zu bleiben. Die heutige fragmentierte Medienlandschaft stellt eine Vielzahl komplexer neuer Herausforderungen an Marken. Sie sollen menschlicher sein als je zuvor: Ein guter Zuhörer und passend zum Zeitgeist. Einfühlsam, gesprächig, authentisch und immer interessant. Das erfordert einen grundlegenden Wandel in der Kommunikation – eine Transformation der Prioritäten, Kompetenzen, Prozessen und Marketingaktivitäten. Als globaler strategischer Partner bauen wir maßgeschneiderte, interdisziplinäre Teams in den Bereichen Data, Strategie und Kampagnen-Aktivierung auf, um so Social Transformation™ möglich zu machen.
5 works in Online Advertising
Located in London, United Kingdom (+4)
From €20,000 for Online Advertising
Worked in Technology Hardware & Equipment (+8)
Speaks English, Chinese(+10)
201-500 members
Hocus Pocus Studios Ltd
5
(11 reviews)
Telling stories that sparkle
Highly recommended
Top awarded
Hocus Pocus is an animation studio and animation production company in London, UK. We make distinctive films for brands, broadcasters, businesses and agencies across the world. We have a colourful style and a devotion to the craft that we hope leads to some great work. We’re a fiercely independent animation studio who are lucky enough to work with some of the world’s greatest brands and broadcasters. Our core animation specialities are 2d animation, 3d animation, character animation and motion graphics. We make distinctive films for broadcast, finance, gaming, tech and finance. We love what we do, and hope you will too!
3 works in Online Advertising
Located in London, United Kingdom
Budget on request
Worked in Household Products (+7)
Speaks English
11-50 members
Wasabi Design
(0 review)
Design & Development for a better customer experience
Wasabi is a Brighton based design and development agency. We help brands fulfil their potential by combining creativity with a passion for technology to produce marketing collateral designed to deliver a punch and ignite sales. We provide a range of graphic design services for print, branding , web design and advertising , along with a host of technical services from app development , ecommerce integration, CMS development and conversion rate optimisation . We’d be the first to acknowledge that it’s not that difficult to find a good design agency. What’s a little trickier is to discover one that can combine creative flair and marketing experience with enterprise level, technical expertise for a price that’s easy to swallow. That’s where Wasabi delivers a real punch. Our creative team are complemented by highly experienced web developers and coders, who together create innovative solutions designed to affect your bottom line and make your brand more compelling.
1 work in Online Advertising
Located in Brighton, United Kingdom
From €1,000 for Online Advertising
Worked in Pets (+2)
Speaks English
1-10 members
Virtualeap
5
(10 reviews)
As a freelance web designer and digital marketing consultant, I am completely flexible and will ensure your business and marketing goals are met. When I begin working with any client, I instantly have a vested interested in their business. Not only is this because I am passionate about my work but because I enjoy helping businesses succeed. You can be assured that I’ll use my skills and knowledge and treat your business as if it were my own. I have worked across a number of niches including travel, health & beauty, real estate and engineering which has enabled me to gain an insight into the complex business environment and continuous transformation of many industries. Look forward to working with you!
5 works in Online Advertising
Located in Greater London, United Kingdom
From €1,000 for Online Advertising
Worked in Marketing & Advertising (+5)
Speaks English
1-10 members
wonderwork
5
(5 reviews)
The only marketing agency your brand will ever need
Top awarded
Hello, we’re wonderwork. We build marketing ecosystems for growth-getter brands looking to shake up their industry, scale fast, capture hearts, and market share. We do this by developing bullet-proof & research-backed growth marketing strategies. wonderwork is a content and performance marketing agency specialising in driving growth through omni-channel marketing strategies. We are working with brands across retail, fashion, construction, food and beverages, education, renewable energy, and much more. The question we ask ourselves everyday? How can we ensure that you reach your growth and revenue targets through best-in-class marketing while pushing the boundaries of innovation and getting ahead of your competition?
3 works in Online Advertising
Located in Greater London, United Kingdom
From €1,200 for Online Advertising
Worked in Education (+3)
Speaks English
11-50 members
Pink Orange | Education Marketing Agency
5
(2 reviews)
The only education marketing partner your institution will ever need.
Top awarded
Hello, we’re Pink Orange. We help education providers attract the right students, increase enrolments, and build stronger connections with your community through expertly crafted marketing strategies. At Pink Orange, we understand that each institution is unique, which is why we tailor our omni-channel marketing services to meet your specific goals. From schools and universities to education providers in various sectors—we’re here to help your institution stand out in a competitive landscape. What’s our focus? Ensuring your institution’s marketing efforts hit the mark, whether it’s increasing enrolments, raising brand awareness, or deepening engagement with prospective students and parents. How do we do it? The Pink Orange way. From developing strategic student recruitment marketing plans and producing compelling content to optimising your digital presence through SEO, paid advertising, and social media campaigns, we create a comprehensive marketing approach that’s designed to deliver results. With a full suite of education marketing services, we ensure that every aspect of your institution’s growth is supported by data-driven insights and creativity that works.
7 works in Online Advertising
Located in Greater London, United Kingdom
From €1,140 for Online Advertising
Worked in Education
Speaks English, German(+1)
11-50 members
Seek Social
5
(3 reviews)
Digital Marketing for All
Seek Social are an award-winning full-service digital marketing agency based in Bury, Greater Manchester. Our team has a combined 40 years’ experience in delivering top-quality digital marketing services - including (but not limited to) search engine optimisation, pay-per-click advertising, social media marketing, and web and graphic design. We know the struggle of searching for a dedicated digital marketing specialist that can customise the plan to fit your preferences. Our purpose has always been to supply superior results-driven services. We continuously work to become the answer to de-personalised and expensive agencies that are barely small-business-friendly.
1 work in Online Advertising
Located in Greater Manchester, United Kingdom
From €1,000 for Online Advertising
Worked in Entertainment & Events
Speaks English, French(+2)
11-50 members
WilsonCooke
5
(1 review)
We are the brave agency for brave brands... brands which are ready to be challenged & reimagined
Founded as an independent, full-service agency we have since evolved by bringing our successful tradition of strategic brand creation into the digital age. We have achieved this through our incredibly energetic team of creatives, digitals, programmers and client liaison professionals, including WilsonCooke’s very own, very hands-on owners. Whether we are creating beautiful websites that bring conversions or brilliantly insightful, strategic digital marketing, each member of the WilsonCooke team brings unique flair, expertise and drive to the project. We love transforming and re-energising organisations. We love inspiring relationships between brands, customers and stakeholders through engaging digital communications. We also love creating offline marketing that can work both independently or in perfect sync with online strategy. What we create has fuelled the successful, organic growth of our agency. So has how we create. We work as a brand and digital partner. That means we align ourselves with you: Your business, your industry, your objectives, your customers. This partnership approach makes finding the powerful idea that connects with your customers and stakeholders so much easier - and far more likely to deliver our shared objectives, time and time again. Our services include: SEO Email Marketing PPC (Google + Microsoft) Social Media Marketing Content Marketing Branding Campaigns Website Design and Development.
2 works in Online Advertising
Located in Greater Manchester, United Kingdom
From €2,000 for Online Advertising
Worked in Industrial Goods & Services (+1)
Speaks English
11-50 members
Hummingbird Agency
5
(2 reviews)
Performance Driven Marketing
Hummingbird specialises in 3 key areas: Strategy: Our focus lies in precision targeting to ensure your message reaches the right audience, at the right moment, maximising impact. Performance: We are dedicated to not just driving awareness but also cultivating a customer base while continuously enhancing your Return on Investment (ROI). Content: Our commitment extends to crafting visually captivating content that not only engages but also converts, ensuring every interaction resonates with your audience. Who we work with: Travel Hospitality & Experiences Health & Wellness Furniture E-commerce The History of Hummingbird... Many moons ago, in 2002, Hummingbird was founded by Andrew Mogridge, though you may have known us by our old name Web Windows! Over the years, we have remained adaptable to the ever-changing marketing landscape. In 20 years, Hummingbird has diversified from being primarily an advertising agency to becoming a fully integrated marketing agency. We have spread our wings and expanded internationally, too, particularly in the US, where our advertising and marketing knowledge is highly sought after. Hummingbird currently employs 15 full-time staff (The Hummingbirds), most of whom have industry-accredited marketing qualifications. In 2018, Michael Cooper and Tom Anderson completed a management buyout of the business have implemented new and innovative ideas to move the company forward. We strongly believe that there is no ‘one-size-fits-all’ approach when it comes to digital marketing, social media, or advertising. Our marketing processes are truly innovative; we aim to grow your business by driving high-quality traffic and leads to your website. If you want clear, honest and tangible results online, with the opportunity to learn how these results are achieved, then please get in touch with us now to see how we can help.
4 works in Online Advertising
Located in Peterborough, United Kingdom
From €1,000 for Online Advertising
Worked in E-commerce (+3)
Speaks English
11-50 members
Monumental
5
(3 reviews)
WE ARE THE AGENCY WITH PURPOSE AT THE HEART OF GROWTH.
Monumental is the destination for high growth companies to achieve their goals. Since opening our doors in 2017, we have helped over 60 brands across the world redefine success from their marketing activity. In our heart is diversity. We believe in creating a better world through helping brands that place purpose at the core of everything they do. We help companies with: Social Media, Public Relations (PR), SEO and Influencer Marketing. The Monumental Growth Ecosystem is based on years of experience successfully combining channels to grow our clients’ businesses. We look at things differently because we have an authentic diversity of thinking coupled with differential experience because of the people we have at its core.
Looking for work in Online Advertising
Located in London, United Kingdom
From €1,000 for Online Advertising
Works in multiple industries
Speaks English, French(+2)
1-10 members

12 3

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Insights from Our Brighton Specialist: Flourishing Online Advertising Landscape

Brighton, known for its vibrant culture and innovative spirit, is also a hotspot for online advertising excellence. With an array of agencies offering specialized services, the city boasts impressive credentials with 20 projects and 15 client reviews, highlighting its robust digital marketing sector.

Leading Online Advertising Successes

Diverse Client Roster

Brighton's agencies have an impressive track record, collaborating with clients ranging from local start-ups to multinational corporations. Successful campaigns have been executed for sectors including retail, tech, and tourism, indicating these agencies’ abilities to adapt and innovate according to diverse market needs.

Awards and Accolades

Achieving recognition in the form of awards underlines an agency's expertise and commitment to excellence. Local providers have clinched national and international accolades, such as the Digital Marketing Excellence Awards, proving their strategies and results are top-tier.

Smart Budgeting for Online Advertising

Working with Diverse Budgets

Understanding financial flexibility is essential when selecting an online advertising agency. In Brighton, you can find services fitting wide-ranging budgets. For smaller businesses, foundational ad campaigns might range from £1,000 to £5,000, whereas comprehensive strategies for larger enterprises could escalate to over £50,000.

Previous Works and Their Impact

Evaluating past success is crucial. Reviewing the 20 projects highlighted on agency profiles provides prospective clients valuable insights into each agency's creative approach and capability to deliver on campaign objectives.

When contemplating options for online advertising partners in Brighton, consider an agency’s breadth of services, innovative capacity, and adaptability to your business identity. Engaging with Brighton's dynamic market through a well-chosen agency could significantly boost your brand's online presence and market reach.

Written by Ray Baijings Sortlist Expert in BrightonLast updated on the 12-06-2025

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Frequently Asked Questions.

As an expert in online advertising with a focus on Brighton's market, I can confidently say that AI and machine learning are revolutionizing the digital advertising landscape in this vibrant coastal city. These technologies are being integrated into various aspects of online advertising, offering exciting possibilities for businesses and marketers in Brighton.

Current Applications of AI and ML in Brighton's Online Advertising:

Personalized Ad Targeting: AI algorithms analyze user behavior, preferences, and demographics to deliver highly targeted ads to Brighton's diverse audience, from students to professionals and tourists.
Predictive Analytics: Machine learning models predict consumer trends specific to Brighton's market, helping advertisers anticipate shifts in demand for local services and products.
Automated Bidding: AI-powered systems optimize bidding strategies for popular keywords related to Brighton's tourism, education, and tech sectors, maximizing ROI for local businesses.
Chatbots and Virtual Assistants: AI-driven chatbots are being used on Brighton business websites to engage visitors, answer queries about local services, and guide users through the conversion funnel.

Potential Future Applications:

Hyper-Local Advertising: AI could enable ultra-precise geo-targeting, allowing advertisers to reach consumers in specific Brighton neighborhoods or even at particular local events or landmarks.
Voice Search Optimization: As voice-activated devices become more prevalent, AI will help optimize ads for voice searches specific to Brighton's attractions and services.
Cross-Channel Attribution: Advanced ML models could provide more accurate attribution across various marketing channels, helping Brighton businesses understand the customer journey in the local context.
Dynamic Creative Optimization: AI will enable real-time adjustment of ad creatives based on factors like weather conditions in Brighton, local events, or trending topics among the city's populace.

Benefits for Brighton's Online Advertising Landscape:

Benefit	Impact on Brighton Businesses
Increased Efficiency	Automation of repetitive tasks, allowing Brighton's marketing professionals to focus on strategy and creativity
Improved ROI	More precise targeting and optimization lead to better returns for Brighton's diverse range of businesses
Enhanced User Experience	Personalized, relevant ads improve the online experience for Brighton residents and visitors
Data-Driven Insights	Deeper understanding of local consumer behavior, enabling more effective marketing strategies

While the integration of AI and machine learning in online advertising offers tremendous potential, it's crucial for Brighton's businesses to partner with knowledgeable agencies that can effectively leverage these technologies. As the digital landscape evolves, staying informed about these advancements will be key to maintaining a competitive edge in Brighton's dynamic market.

When deciding between a custom-built website and a content management system (CMS) for your Brighton-based business, several key factors come into play. Let's break down the considerations to help you make an informed decision:

Factor	Custom-Built Website	Content Management System (CMS)
Flexibility and Customization	Offers complete control over design and functionality	Limited by themes and plugins, but still customizable
Cost	Higher initial investment	Lower upfront costs, potential for ongoing expenses
Development Time	Longer development process	Quicker to set up and launch
Maintenance	Requires specialized knowledge for updates	Easier for non-technical staff to maintain
Scalability	Can be built to scale from the ground up	May face limitations with very complex or high-traffic sites

Here are some additional factors to consider, particularly relevant to businesses in Brighton:

Business Goals and Complexity: If you're a Brighton-based e-commerce store with unique features or a tech startup with specific requirements, a custom-built site might be more suitable. For local service businesses or small retailers, a CMS like WordPress or Shopify could be sufficient.
Budget and Resources: Brighton has a thriving digital sector, but custom development can be costly. Consider your budget and whether you have in-house technical expertise.
Time to Market: In Brighton's competitive business environment, getting online quickly might be crucial. A CMS can offer a faster launch.
SEO Considerations: Both options can be optimized for search engines, but some CMS platforms come with built-in SEO features that can be beneficial for local Brighton searches.
Integration with Local Services: Consider if you need to integrate with local Brighton services or databases. Custom solutions might offer more flexibility here.
Mobile Responsiveness: With Brighton's tech-savvy population and tourist influx, ensure your choice allows for excellent mobile design.
Future Growth: Think about your business's future needs. A custom solution might be more adaptable to significant changes or growth.

According to a 2023 survey of Brighton businesses, 62% of small to medium-sized enterprises opted for CMS solutions due to cost-effectiveness and ease of use, while 38% chose custom-built websites for unique functionalities and scalability.

Ultimately, the choice between a custom-built website and a CMS depends on your specific business needs, resources, and long-term goals. Consider consulting with local Brighton web development agencies to get tailored advice for your unique situation.

As an expert in online advertising with a focus on Brighton's digital landscape, I can confidently say that staying ahead of emerging technologies is crucial for businesses looking to future-proof their online presence. Here are some key areas that Brighton businesses should pay attention to:

Progressive Web Apps (PWAs): These web applications offer a native app-like experience, combining the best of web and mobile apps. They're fast, reliable, and work offline, making them ideal for Brighton's tech-savvy audience and mobile-first users.
Voice Search Optimization: With the increasing popularity of smart speakers and voice assistants, optimizing for voice search is becoming essential. Brighton businesses should focus on natural language keywords and local SEO to capture voice search traffic.
Artificial Intelligence (AI) and Machine Learning: AI-powered chatbots, personalized content recommendations, and predictive analytics are becoming increasingly important. Brighton's thriving tech scene makes it an ideal place to implement these technologies for improved customer experiences.
Augmented Reality (AR) and Virtual Reality (VR): These technologies are gaining traction in various industries. Brighton's creative and tourism sectors could particularly benefit from AR/VR for immersive experiences and virtual tours.
Blockchain Technology: While often associated with cryptocurrencies, blockchain has potential applications in advertising transparency, secure transactions, and data protection – all crucial for building trust with Brighton's discerning consumers.
5G Technology: As 5G networks roll out across the UK, Brighton businesses should prepare for faster mobile internet speeds, enabling more sophisticated mobile advertising and rich media content.

To illustrate the importance of these technologies, let's look at some relevant statistics:

Technology	Statistic
Progressive Web Apps	PWAs can increase page load speeds by up to 10 times and reduce bounce rates by 42.86% (Source: Deloitte Digital)
Voice Search	By 2024, the number of digital voice assistants will reach 8.4 billion units – a number higher than the world's population (Source: Statista)
AI in Business	84% of business executives believe AI will enable them to obtain or sustain a competitive advantage (Source: Boston Consulting Group)

Brighton businesses should consider partnering with local digital agencies or consulting with online advertising experts to effectively implement these technologies. By staying ahead of these trends, businesses can ensure they remain competitive in Brighton's dynamic digital marketplace and attract both local customers and the city's many visitors.