Top User Experience (UX/UI) Agencies in Cardiff

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Elevate your digital presence with Cardiff's top User Experience (UX/UI) agencies. Our curated selection showcases expert companies dedicated to crafting intuitive, user-centric designs that captivate and convert. Explore portfolios and client testimonials to find the perfect UX/UI partner for your project. From sleek interfaces to seamless user journeys, these agencies offer cutting-edge solutions tailored to your brand. Whether you're a startup looking to make a splash or an established business aiming to refine your digital strategy, Cardiff's UX/UI talent is ready to transform your vision into reality. Post your project requirements on Sortlist, and let Cardiff's finest UX/UI specialists reach out with bespoke proposals that align with your goals and elevate your user experience to new heights.

Top Featured User Experience (UX/UI) Agencies

Halo Lab
5
(7 reviews)
Transforming your product idea into reality through custom design-driven development.
Highly recommended
Top awarded
Halo Lab is an award-winning custom web app design and development company ⭐ Our team offers reliable, customized, and user-friendly solutions for your business. We transform your product ideas into reality with our expert, design-driven development approach. Let us bring your vision to life with our innovative and tailored services. WE ARE YOUR PARTNER IN: ✅ Enhancing user experiences with UI/UX design. ✅ Building your brand identity. ✅ Growing your online presence with website development. ✅ Creating smooth digital experiences with full-cycle web app development. ✅ Ensuring top-notch quality with QA. ✅ Boosting growth and visibility with SEO & marketing support. Let’s create your star with us.
20 works in User Experience (UX/UI)
Located in Morecambe, United Kingdom (+5)
From €5,000 for User Experience (UX/UI)
Worked in Education (+18)
Speaks English, Arabic(+3)
51-200 members
TRIARE
4.9
(11 reviews)
TRIARE unlocks IT potential of YOUR business
Recommended
TRIARE is a WEB and MOBILE software development company based in Europe. We are delighted to offer our services as your long-term partner, taking all technical matters off your shoulders and allowing you to focus on your business development. YOU WILL GET: ✔ In-house team . Work with a dedicated team that is 100% focused on your product and located in the same office. ✔ Efficiency & transparency , as our process is based on Scrum methodology and managed by certified Scrum Masters. ✔ Fast result. Working with us, you will get the first result in 1 week. ✔ High quality, as TRIARE has well-established processes of software development and experienced specialists. ✔ Full cycle development . Our company covers all stages of development, handling everything from Discovery and prototyping to Design, development, and maintenance. ✔ IP rights . From the very beginning, you are the only owner of the intellectual property of your project materials: source code, design, documentation, etc. ✔ Warranty period will be provided for your system for free. ASPECTS OF OUR MINDSET: - Focused on results. We are focused on the result of your business with an understanding of the real goals and KPIs that our team should achieve. - Solution Provider. It means that we always come to you with solutions, not with questions. We take all technical aspects of the project off your shoulders, allowing you to focus on the marketing and business strategies. - We go the extra mile. Being a proactive company, we always think and take a step ahead. TECHNOLOGIES WE USE: - Mobile app development: Kotlin, Java, Swift, Objective-C. - Cross-platform development: Flutter, React Native. - Web frameworks: Node.JS, React.JS, PHP, Ruby on Rails.
31 works in User Experience (UX/UI)
Located in Greater London, United Kingdom (+3)
From €10,000 for User Experience (UX/UI)
Worked in Food (+18)
Speaks English, Ukrainian
51-200 members
Qubstudio
5
(11 reviews)
We help data-driven businesses grow through world-class digital product and branding design solution
Top awarded
Qubstudio is a globally recognized Digital Product Design Agency founded in 2007. We have been long-term partners of worldwide digital-first companies. We design digital products and brands in various industries, such as financial, logistics, medical, educational, and entertainment. For five years in a row, our agency has been globally recognized as a Top UX Design Agency by Clutch. We have received the Red Dot Best of the Best Design Award, Red Dot Design Award, UX Design Award, and others. Our team is 70 highly-qualified creative professionals working on a wide range of design and development. Together we form a community of open-minded people ready to solve complex business issues.
22 works in User Experience (UX/UI)
Located in Lviv, Ukraine (+1)
From €3,000 for User Experience (UX/UI)
Worked in Entertainment & Events (+16)
Speaks English, Ukrainian
51-200 members

All User Experience (UX/UI) Companies in Cardiff

Halo Lab
5
(7 reviews)
Transforming your product idea into reality through custom design-driven development.
Highly recommended
Top awarded
Halo Lab is an award-winning custom web app design and development company ⭐ Our team offers reliable, customized, and user-friendly solutions for your business. We transform your product ideas into reality with our expert, design-driven development approach. Let us bring your vision to life with our innovative and tailored services. WE ARE YOUR PARTNER IN: ✅ Enhancing user experiences with UI/UX design. ✅ Building your brand identity. ✅ Growing your online presence with website development. ✅ Creating smooth digital experiences with full-cycle web app development. ✅ Ensuring top-notch quality with QA. ✅ Boosting growth and visibility with SEO & marketing support. Let’s create your star with us.
20 works in User Experience (UX/UI)
Located in Morecambe, United Kingdom (+5)
From €5,000 for User Experience (UX/UI)
Worked in Education (+18)
Speaks English, Arabic(+3)
51-200 members
Qubstudio
5
(11 reviews)
We help data-driven businesses grow through world-class digital product and branding design solution
Top awarded
Qubstudio is a globally recognized Digital Product Design Agency founded in 2007. We have been long-term partners of worldwide digital-first companies. We design digital products and brands in various industries, such as financial, logistics, medical, educational, and entertainment. For five years in a row, our agency has been globally recognized as a Top UX Design Agency by Clutch. We have received the Red Dot Best of the Best Design Award, Red Dot Design Award, UX Design Award, and others. Our team is 70 highly-qualified creative professionals working on a wide range of design and development. Together we form a community of open-minded people ready to solve complex business issues.
22 works in User Experience (UX/UI)
Located in Lviv, Ukraine (+1)
From €3,000 for User Experience (UX/UI)
Worked in Entertainment & Events (+16)
Speaks English, Ukrainian
51-200 members
TRIARE
4.9
(11 reviews)
TRIARE unlocks IT potential of YOUR business
Recommended
TRIARE is a WEB and MOBILE software development company based in Europe. We are delighted to offer our services as your long-term partner, taking all technical matters off your shoulders and allowing you to focus on your business development. YOU WILL GET: ✔ In-house team . Work with a dedicated team that is 100% focused on your product and located in the same office. ✔ Efficiency & transparency , as our process is based on Scrum methodology and managed by certified Scrum Masters. ✔ Fast result. Working with us, you will get the first result in 1 week. ✔ High quality, as TRIARE has well-established processes of software development and experienced specialists. ✔ Full cycle development . Our company covers all stages of development, handling everything from Discovery and prototyping to Design, development, and maintenance. ✔ IP rights . From the very beginning, you are the only owner of the intellectual property of your project materials: source code, design, documentation, etc. ✔ Warranty period will be provided for your system for free. ASPECTS OF OUR MINDSET: - Focused on results. We are focused on the result of your business with an understanding of the real goals and KPIs that our team should achieve. - Solution Provider. It means that we always come to you with solutions, not with questions. We take all technical aspects of the project off your shoulders, allowing you to focus on the marketing and business strategies. - We go the extra mile. Being a proactive company, we always think and take a step ahead. TECHNOLOGIES WE USE: - Mobile app development: Kotlin, Java, Swift, Objective-C. - Cross-platform development: Flutter, React Native. - Web frameworks: Node.JS, React.JS, PHP, Ruby on Rails.
31 works in User Experience (UX/UI)
Located in Greater London, United Kingdom (+3)
From €10,000 for User Experience (UX/UI)
Worked in Food (+18)
Speaks English, Ukrainian
51-200 members
Goodface agency
5
(11 reviews)
Сreating unique products to give others a chance to live out the best experience.
Highly recommended
Top awarded
We’re an expert design & development team, turning product usage into the best experience. We dive deep into every project, exploring it from three angles: business ideas, design thinking, and technology. This is how ambitious 💡 ideas turn into 🚀 successful products. We're experienced in various industries but always up for new 💪 challenges. Check out the domains we've worked with: FinTech, EdTech, eSports, SaaS, and Mental Health. Got something new to add? Let’s create the best digital experience for your business together! 📩 [email protected]
15 works in User Experience (UX/UI)
Located in Greater London, United Kingdom (+1)
From €5,000 for User Experience (UX/UI)
Worked in Software & Computer Services (+6)
Speaks English, Ukrainian
11-50 members
Creatif Agency
5
(11 reviews)
Web Design Agency, at Creatif Agency we help business grow online and boost their ROI
Top awarded
Web design company - at Creatif Agency we help business grow online and boost their Return of Investment through breakthrough website creations and statement brand design. The services of Creatif Agency ranges from presentation websites to complex ecommerce websites and tailor-made applications, covering all the aspects of your project. Creatif Agency serves in multiple locations, with main markets in London, Berlin, Bucharest, Sibiu and San Francisco. We're the most creative company according to our clients. Our Website: creatif.agency We work with start-ups and enterprises and showcase online through incredible design and website creation. From presentation websites to complex ecommerce websites and tailor-made applications, we cover everything. Our services: Branding Services We craft significant and unforgettable brands for start-ups and reimagine branding for enterprises. Web Design Services NO templates. NO builders. We design unique, custom websites for businesses that require a paltform with greater speed, scalability and flexibility. We are offering all the services needed in-house. If you are interested in learning more about our pricing and services, please don't hesitate to get in touch with us. We would be happy to provide you with a personalized FREE quote based on your specific needs and requirements. Meet us at creatif.agency to discuss your project.
3 works in User Experience (UX/UI)
Located in Sibiu, Romania (+6)
From €3,000 for User Experience (UX/UI)
Worked in Marketing & Advertising (+9)
Speaks English, Romanian
1-10 members
Epigra
5
(6 reviews)
An agency that combines the limitless creativity of art with the functionality of engineering.
Recommended
Epigra (ɛpɪɡrɑ) is derived from the Latin word "epigram", which means "a brief, interesting, memorable , and sometimes surprising statement ". Since 2009, we work as a team to create the best possible digital experiences for our clients and their customers by passionately believing, designing , developing and inspiring the values reflected by our brand identity. NOT JUST AN AGENCY... We're a multi-disciplinary team that wants to understand your business needs and deliver good results beyond your expectations. We believe in making progress , being creative and achieving significant outcomes through technology. We invest our nows and futures as today's innovations are tomorrow's standards and step by step we're getting closer to our goals. We identify and follow trends and technologies which can have an impact on our clients. We inspire through our obsession with quality and craftsmanship. We believe in aiming high when solving meaningful problems which will have a positive impact and we live in constant development to create value. For us, the future is built at the intersection of passion and great technology.
12 works in User Experience (UX/UI)
Located in London, United Kingdom (+1)
From €3,000 for User Experience (UX/UI)
Worked in Government & Administration (+10)
Speaks English, Turkish
11-50 members
WebOrigo
5
(5 reviews)
Comprehensive software development from planning to maintenance.
We are an international software development company that develops solutions in 4 different segments of cloud automation and has sales partners or subsidiaries in 12 countries in Europe. We use a wide variety of technologies to accommodate our customers' business needs, and we have a worldwide team of experts in each technology and every field to ensure the highest standard of possible services. What we mainly propose to our customers through our wide variety of services, is a strong solid standing in the digital world that we live in nowadays, as well as their operations running as smoothly as possible, maximizing their potential for success.
9 works in User Experience (UX/UI)
Located in Budapest, Hungary (+3)
From €1,000 for User Experience (UX/UI)
Worked in Others (+10)
Speaks English, German(+1)
11-50 members
MOBO Media | UK
(0 review)
MOBO are a highly experienced digital design agency offering web design, development, SEO, Branding,
MOBO is a leading UK web design and development company that creates custom, interactive digital solutions. Our services include web design, SEO, software development, and IT outsourcing. We excel in delivering engaging online experiences for our clients.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
11-50 members
Illustrate Digital
(0 review)
We research, design and develop engaging web experiences using WordPress.
The UK WordPress Agency for enterprise brands. Our teams in Cardiff and Bristol provide UX Design, Development and Platform Maintenance.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members
Easy Avocado
(0 review)
Enhance your business with our professional graphic, website & brand design services in Cardiff.
Building your brand, made easy. Brand growth comes easy to us. Let’s work together to elevate yours. Our professional graphic, web and brand design services in Cardiff, will help elevate your brand and attract more customers than ever.
Looking for work in User Experience (UX/UI)
Located in Taff's Well, United Kingdom
From €1,000 for User Experience (UX/UI)
Worked in Beverage (+6)
Speaks English
1-10 members
LUCY PRU
(0 review)
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members
Gemma Helyer
(0 review)
Hi, Iâm Gemma and I'm a Senior Product (UX/UI) designer. Specialising in inclusive and accessible design solutions. I'll take your products to the next level. Aligning business goals with user needs.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members
Rantmedia
(0 review)
We work with you, collaboratively, to make solutions and create digital experiences that help your brand connect with people.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members
Sequence
(0 review)
We are Sequence. Together we offer creative and diverse digital solutions to help brands thrive online.A digital marketing and creative agency with 21 years experience, we work across a multitude of digital platforms for clients of all shapes and sizes. We have the skills in house to be able to give expert advice on everything from UX, web design & build, testing, app building, transactional sites and everything in between. Whether strategic, creative or technical, we love digital and it shows.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
From €1,000 for User Experience (UX/UI)
Works in multiple industries
Speaks English
51-200 members
Winderon Software Solutions Ltd
5
(1 review)
Bespoke Software, Mobile Apps, & Web Solutions – Empowering Your Business with Expert Innovation
Winderon Software Solutions Ltd specializes in bespoke software development , crafting fully customized, scalable solutions designed to grow with your business. We don’t use off-the-shelf templates—every line of code is written specifically for your unique requirements, ensuring long-term success and adaptability as your business evolves. Services: Custom Software Development: Tailored software solutions that fit your business perfectly and adapt as you grow. Mobile App Development : Build high-performance, feature-rich apps for iOS and Android, tailored to your specific needs. Web Development : Scalable, secure, and robust web solutions that grow with your business and boost your digital presence. UX Design : User-centered design, enhancing engagement and ensuring that your custom solutions are intuitive and effective. Our Approach: We believe in long-term partnerships. Our bespoke development services come with continuous support, updates, and a commitment to evolve your software to meet new business challenges. Technologies We Use: We leverage cutting-edge technologies to build robust, scalable solutions: Front-end : React.js, Angular, Vue.js Back-end : .NET, Node.js, Spring Mobile Development : React Native, Flutter, Swift, Kotlin Databases : MongoDB, MySQL, PostgreSQL, MSSQL, ElasticSearch Cloud Services : Azure, AWS, Google Cloud Why Choose Us? Tailored to You: No two businesses are alike, which is why our solutions are built from scratch, designed with your needs at the center. Long-term Value: We build for the future, ensuring that our solutions are scalable and adapt as your business grows. Cutting-Edge Technology: Our team uses advanced technologies like .NET, React.js, and AWS to deliver high-performance solutions. Partner With Us for Long-Term Success: Our bespoke approach ensures that you get a solution tailored to your business today and evolves with you over time. Contact us for a free consultation at [email protected] and let's explore how we can help drive your business forward.
1 work in User Experience (UX/UI)
Located in Greater London, United Kingdom
From €1,000 for User Experience (UX/UI)
Worked in Hospitals & Healthcare
Speaks English, French
1-10 members
Box UK
(0 review)
Global experts in enterprise software development
Box UK are award-winning Agile software consultants, bespoke software developers and UX practitioners delivering high performance digital products.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
11-50 members
Design Dough
(0 review)
Design agency obsessed with brand, purpose and people.
A lasting impression and meaningful change - that's what we're all about. At designdough, we build bespoke design packages based on your project. Let's get down to business.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members
Creo
(0 review)
Brand. Digital. Strategy
Creative Agency Cardiff - Website Development, Branding, Graphic Design, Web design and Digital Marketing Agency.
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members
PDR
(0 review)
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members
Purple Ape Digital
(0 review)
Looking for work in User Experience (UX/UI)
Located in Cardiff, United Kingdom
Budget on request
Works in multiple industries
Speaks English
1-10 members

Struggling to choose? Let us help.

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Launch easily and without stress your user interface designing campaign in Cardiff!

Sortlist helps you find the best agency in Cardiff

Searching for an associate in the neighborhood of Cardiff for your future communication activity? Do not squander lots of hours and call us. Since UX design agencies will be an incredible support for your UX optimalisation or your UX/UI benchmark analysis activities.

Why work with a UX design agency in Cardiff?

A real perk of working with a skillful agency is that your firm can aim it’s attention on what it does best. And the expertise, abilities and tools of the UX design agencies in Cardiff will make sure that your task will be delivered to a fruitful completion.

Please don't hesitate to call Sortlist and start digging up a UX design agency and its collaborators in the household products and accounting sector. Once your firm has encountered the ideal firm that answers to your prerequisites, your campaign will hastily be ready to be put in motion.

user interface designing, meet quality partners in Cardiff.

We, at Sortlist, believe in love at first sight between a firm and a UX design agency. So we will, according to your activity, prepare a directory of all UX design agencies that will be apt to satisfy all your inquiries.

Want to broaden your research?

The region of Cardiff is full of hidden talents waiting for your next project, so do not hesitate to look into the best User Experience agencies in Cardiff to discover your ideal provider. Not sure if a User Experience agency is what you need? Read more about the User Experience services in our resources. Good hunt! No time? Start a project on Sortlist right now and let our team guiding you to the perfect match!

Start projects in user interface designing in Cardiff.

The solutions put forward by UX design agencies can be, for example, UX optimalisation or UX/UI benchmark analysis. But even if you're looking for a firm that will be able to aid your company with a more challenging assignment we will be able to to be of assistance. The argument for this is that we can contact a mass of firms that collaborate with enterprises that operate in the accounting- or even the household products sector, that makes them immensely compatible to any kind of tasks.

Is your firm operationning a project in UX/UI benchmark analysis, or is your company looking for a firm competent in user interface designing for a operation in UX optimalisation? Then your firm will definitely identify your forthcoming partner near Cardiff on Sortlist. And considering we pick our agencies based on precise norms, you can rely on the fact that the agencies your firm will identify through our algorithm will be capable and able to satisfy your stipulations.

Discover what other have done.

Get inspired by what our agencies have done for other companies.

Zone Portal & Mobile App

Audit software for aviation enterprises

Factory automation - IoT cloud-based application

Frequently Asked Questions.

Measuring the return on investment (ROI) for User Experience (UX/UI) design is crucial for Cardiff businesses looking to justify and optimize their design spending. Here are several effective ways to quantify the impact of UX/UI investments:

1. Conversion Rate Improvement

Track changes in conversion rates before and after implementing UX/UI improvements. For e-commerce sites or service-based businesses in Cardiff, this could mean:

Increased online sales
More form submissions
Higher sign-up rates for services

2. Customer Satisfaction Metrics

Utilize tools like Net Promoter Score (NPS) or Customer Satisfaction Score (CSAT) to measure user satisfaction. Happy users are more likely to become repeat customers and brand advocates.

3. Reduced Support Costs

Track the number of support tickets or customer service calls before and after UX improvements. A well-designed interface should reduce the need for user assistance, leading to cost savings.

4. Increased User Engagement

Monitor metrics such as:

Time spent on site
Pages per session
Bounce rate reduction

These indicators can signal improved user experience and potentially lead to higher revenue.

5. A/B Testing Results

Conduct A/B tests to compare the performance of different design elements. This method can provide clear, data-driven insights into which UX/UI changes drive the most value.

6. Task Completion Rates

Measure how efficiently users can complete key tasks on your website or app. Improved task completion rates often correlate with increased customer satisfaction and sales.

7. Market Share and Competitive Advantage

Track your market position in Cardiff and South Wales. Has your improved UX/UI design helped you gain an edge over local competitors?

8. Employee Productivity

For internal tools and systems, measure improvements in employee productivity and satisfaction resulting from better UX/UI design.

Metric	How to Measure	Potential Impact
Conversion Rate	% change in conversions	Direct revenue increase
Customer Satisfaction	NPS or CSAT scores	Improved loyalty and word-of-mouth
Support Costs	Reduction in support tickets	Decreased operational costs
User Engagement	Time on site, Pages/session	Increased likelihood of conversion

Remember, the most effective ROI measurements will depend on your specific business goals and the nature of your digital presence. Cardiff businesses should focus on metrics that align closely with their strategic objectives and customer needs.

By consistently tracking these metrics and tying them to specific UX/UI improvements, Cardiff businesses can build a compelling case for continued investment in user experience design, ultimately driving growth and success in the competitive Welsh market.

As a User Experience (UX/UI) Agency based in Cardiff, we've seen our fair share of design missteps. Here are some common UX/UI design mistakes that Cardiff companies often make, along with strategies to avoid them:

Neglecting user research: Many Cardiff businesses jump straight into design without understanding their users' needs and preferences. To avoid this, invest in thorough user research, including surveys, interviews, and usability testing with local Cardiff residents and your target audience.
Ignoring mobile responsiveness: With mobile internet usage in Wales reaching 92% in 2021 (Ofcom), it's crucial to prioritize mobile-friendly designs. Implement a mobile-first approach and use responsive design techniques to ensure your digital products work seamlessly across all devices.
Overcomplicating the interface: In an attempt to stand out, some Cardiff companies overload their interfaces with unnecessary elements. Keep it simple by following the principle of 'less is more'. Focus on essential features and use white space effectively to create a clean, intuitive design.
Inconsistent branding: Maintaining brand consistency across all touchpoints is vital. Develop a comprehensive style guide that reflects Cardiff's unique character while staying true to your brand identity. This ensures a cohesive user experience across all platforms.
Poor navigation structure: Confusing navigation can lead to high bounce rates. Implement clear, logical navigation structures with descriptive labels. Consider using card sorting exercises with Cardiff-based users to create an intuitive information architecture.
Ignoring accessibility: With an aging population in Wales, accessibility is crucial. Ensure your designs are inclusive by following WCAG guidelines, using appropriate color contrasts, and providing alternative text for images.
Neglecting loading times: Slow-loading websites can frustrate users and impact SEO. Optimize images, leverage browser caching, and use content delivery networks (CDNs) to improve loading times for users across Cardiff and beyond.
Lack of user feedback integration: Failing to incorporate user feedback can lead to stagnant designs. Regularly collect and analyze user feedback through surveys, usability testing, and analytics to continually improve your UX/UI.

To avoid these mistakes, Cardiff companies should:

Partner with experienced local UX/UI agencies who understand the Cardiff market
Invest in ongoing user research and testing
Stay updated with the latest UX/UI trends and best practices
Prioritize accessibility and mobile responsiveness
Regularly review and optimize designs based on user feedback and analytics

By addressing these common issues, Cardiff businesses can create user-centric designs that resonate with their local audience and drive engagement. Remember, great UX/UI design is an ongoing process of refinement and improvement, tailored to meet the evolving needs of your users.

When Cardiff businesses are in the market for a UX/UI agency or professional, it's crucial to look for a specific set of skills and expertise to ensure they're getting the best value and results. Here's a comprehensive guide to help you identify the right talent:

1. User-Centered Design Approach

Look for professionals who prioritize user needs and behaviors in their design process. They should demonstrate:

Experience in conducting user research and creating user personas
Ability to develop user journey maps and information architecture
Skills in usability testing and iterative design

2. Technical Proficiency

Ensure the agency or professional is well-versed in:

Industry-standard design tools (e.g., Sketch, Figma, Adobe XD)
Prototyping tools (e.g., InVision, Axure, Proto.io)
Basic understanding of front-end technologies (HTML, CSS, JavaScript)

3. Visual Design Skills

Look for expertise in:

Creating visually appealing and consistent user interfaces
Understanding of color theory, typography, and layout principles
Ability to design for different devices and screen sizes (responsive design)

4. Analytical and Problem-Solving Skills

The right candidate should be able to:

Analyze user data and feedback to inform design decisions
Identify and solve complex UX problems creatively
Use tools like Google Analytics or Hotjar for data-driven insights

5. Project Management and Communication

Effective UX/UI professionals should have:

Strong project management skills to deliver on time and within budget
Excellent communication skills to articulate design decisions
Ability to collaborate with cross-functional teams (developers, marketers, etc.)

6. Industry Knowledge and Trends

Look for professionals who:

Stay updated with the latest UX/UI trends and best practices
Have experience in your specific industry or similar sectors
Understand the local Cardiff and Welsh market dynamics

7. Portfolio and Case Studies

Request to see:

A diverse portfolio showcasing various projects and industries
Detailed case studies explaining their design process and problem-solving approach
Examples of successful projects for Cardiff or Welsh businesses

8. Accessibility and Inclusivity Knowledge

Ensure they have:

Understanding of WCAG guidelines and accessibility standards
Experience in designing for diverse user groups, including those with disabilities
Knowledge of inclusive design principles

To put this into perspective, according to a recent survey by the UK Design Council, 78% of businesses believe that design is crucial to their success. In Cardiff's growing tech scene, which saw a 34% increase in digital jobs in 2023, having a UX/UI professional with the right skills can significantly impact your business's digital presence and user satisfaction.

Remember, the best UX/UI agencies and professionals in Cardiff will not only possess these skills but will also demonstrate a keen understanding of the local market. They should be able to balance global best practices with insights specific to Welsh user behaviors and preferences.

Skill	Importance	Cardiff-specific Consideration
User-Centered Design	Critical	Understanding of Welsh user preferences and behaviors
Technical Proficiency	High	Familiarity with tools used in Cardiff's tech ecosystem
Visual Design	High	Ability to incorporate Welsh cultural elements when appropriate
Analytical Skills	Medium-High	Experience with local market data analysis
Project Management	Medium-High	Adaptability to Cardiff business practices
Industry Knowledge	High	In-depth understanding of Cardiff's business landscape
Portfolio	Critical	Showcasing successful local projects
Accessibility Knowledge	High	Awareness of Welsh language requirements in designs

By prioritizing these skills and expertise, Cardiff businesses can ensure they partner with UX/UI professionals who will deliver impactful, user-friendly, and locally relevant digital experiences.