What are some of the most innovative applications of immersive experiences in fields like education, healthcare, or retail in the UK?

The United Kingdom is at the forefront of implementing innovative immersive experiences across various sectors. Let's explore some cutting-edge applications in education, healthcare, and retail: Education: Virtual Field Trips: British schools are using VR to transport students to historical sites like Stonehenge or the Tower of London, making history come alive. Science Visualisation: Universities like Imperial College London are using AR to help students visualise complex molecular structures and chemical reactions. Language Learning: Immersive VR environments are being used to create realistic scenarios for practising foreign languages, improving fluency and cultural understanding. Healthcare: Surgical Training: The Royal College of Surgeons is incorporating VR simulations for trainee surgeons, allowing them to practice complex procedures in a risk-free environment. Mental Health Treatment: NHS trusts are piloting VR therapy for conditions like PTSD and phobias, with promising results in exposure therapy. Pain Management: Hospitals across the UK are using VR distraction therapy to help patients manage pain during procedures and recovery. Retail: Virtual Try-Ons: British fashion retailers like ASOS are implementing AR technology that allows customers to virtually 'try on' clothing and accessories. Immersive Brand Experiences: Flagship stores in London, such as Burberry and Adidas, are creating AR-enhanced spaces that blend physical and digital shopping experiences. Virtual Showrooms: UK car manufacturers like Jaguar Land Rover are using VR to allow customers to configure and experience vehicles before they're physically available. These innovations are not just enhancing user experiences but are also driving significant business outcomes. For instance, a study by PwC UK found that VR learners were 4 times faster to train than classroom learners and 275% more confident to apply skills learned after training. Moreover, the UK government is actively supporting the growth of immersive technologies. The Audience of the Future challenge, a £33 million investment programme, has been instrumental in pushing the boundaries of immersive experiences across various sectors. As we look towards the future, the integration of AI with immersive technologies is set to create even more personalised and interactive experiences. This convergence is expected to revolutionise how we learn, receive healthcare, and shop in the UK and beyond.

How are immersive experiences being used to enhance employee training and development programs in corporate settings in the UK?

Immersive experiences are revolutionising employee training and development programs in corporate settings across the United Kingdom. Companies are leveraging cutting-edge technologies to create more engaging, effective, and memorable learning experiences. Here's how immersive experiences are enhancing corporate training in the UK: Virtual Reality (VR) Simulations: UK companies are using VR to create realistic, risk-free environments for employees to practice complex tasks. For example, manufacturing firms are using VR to train workers on assembly line procedures, while healthcare providers are simulating medical emergencies. Augmented Reality (AR) for On-the-Job Training: AR is being employed to provide real-time information and guidance to employees as they perform tasks. This is particularly useful in industries like maintenance and repair, where AR can overlay instructions onto physical equipment. 360-Degree Video Training: Companies are creating immersive video content to provide a more comprehensive view of various job roles and work environments. This is especially valuable for onboarding new employees or preparing staff for work in different locations. Gamified Learning Experiences: Gamification elements are being incorporated into training programs to increase engagement and motivation. This approach is popular in sectors like finance and retail, where complex information can be presented in a more digestible format. Mixed Reality for Collaborative Learning: UK businesses are using mixed reality platforms to facilitate remote collaboration and training sessions, allowing employees from different locations to interact in a shared virtual space. According to a recent survey by the Chartered Institute of Personnel and Development (CIPD), 32% of UK organisations are already using or planning to use VR or AR in their learning and development programs. The adoption rate is even higher in larger corporations, with 45% of companies with over 250 employees incorporating immersive technologies. The benefits of using immersive experiences in corporate training include: Improved information retention: Studies show that immersive learning can increase knowledge retention by up to 75% compared to traditional methods. Enhanced engagement: Employees are more likely to participate actively in immersive training sessions. Cost-effective: While initial investment may be high, immersive training can reduce long-term costs associated with travel, equipment, and physical training facilities. Safer training environments: High-risk scenarios can be simulated without putting employees in danger. Consistent training delivery: Immersive experiences ensure that all employees receive the same high-quality training, regardless of location or trainer. As the UK continues to be a leader in digital innovation, we can expect to see more widespread adoption of immersive experiences in corporate training and development programs. Companies that embrace these technologies are likely to gain a competitive edge in employee skill development and overall workforce productivity.

Top Immersive Experience Agencies in The United Kingdom

Which one is the best for your company?

Takes 3 min. 100% free

Event Immersive Experience

69 agencies

Search location

Ratings

Budget

Top Featured Immersive Experience Agencies

Vondel Digital
5
(1 review)
Strategies that transform your vision into lasting business impact
Creative marketing and communications consultancy, specialized in creating strong brands and digital ad campaigns. We are dvertising professionals with entrepreneurial mindset, accepting challenges and focusing on the opportunities for the clients, which helps us to provide effective solutions and achieve results, that our clients are proud of. Our people are passionate about the work they do and about every client we work with. We believe that an idea can change not only the perception of a single product or service, but sometimes, the whole market. We have several offices, located in Tallinn EE and Amsterdam NL. But the expertise and marketing communications experience of our team spans far more than the geographical borders. We create and run great projects anywhere in the world
Looking for work in Immersive Experience
Located in Tallinn, Estonia
From €1,000 for Immersive Experience
Worked in Clothing & Accessories (+10)
Speaks English, Polish(+1)
11-50 members

All Immersive Experience Companies in The United Kingdom

The Orchard Media & Events Group
4.5
(4 reviews)
Strategic thinking. Creative solutions. Commercial impact.
Top awarded
We're an award-winning, multi-disciplinary, integrated marketing agency based in Cardiff, UK. We help brands and organisations to connect with their audiences, through tactical insight and strategy, bold ideas and concepts, innovative products and experiences, and smart business thinking. From video production and events management to strategic communications, content marketing and branding, we work with organisations across the globe to deliver bespoke, effective campaigns to solve their creative and commercial challenges. Collaboration is an intrinsic part of our process. We work closely with clients and partners to establish and define their brief, use insight and experience to refine the idea, and select the best specialists from our in-house team and beyond to provide effective and demonstrable results for your business. IPA members
Looking for work in Immersive Experience
Located in Cardiff, United Kingdom
From €5,000 for Immersive Experience
Worked in Food (+7)
Speaks English, French(+2)
51-200 members
Cab Campaign
4.9
(4 reviews)
We're a campaign-based, creative communications agency that works with feel-good brands with purpose
Recommended
We design, create and deliver powerful and engaging campaigns that raise awareness and ultimately drive demand
Looking for work in Immersive Experience
Located in Warwickshire, United Kingdom
From €10,000 for Immersive Experience
Worked in Travel & Leisure (+4)
Speaks English
11-50 members
Zentive Agency
5
(2 reviews)
Creating events that benefit both people and planet.
Zentive is an event agency in London focused on doing good. From boutique gatherings to large-scale conferences, we create sustainable events that help you connect, inspire and motivate your audience whilst leaving a lasting positive impact on the world. As one of London's leading event agencies, we believe in constantly pushing the boundaries of event planning and execution, embracing cutting-edge technologies, creative concepts, and immersive experiences. Our goal is to ensure that each event we organise leaves a lasting impact on attendees, participants, all stakeholders along the value chain, and the planet. We prioritise ethical sourcing, minimising waste, and promoting diversity and inclusion at all stages of event planning. Our holistic approach ensures that our events not only provide exceptional experiences but also leave a positive legacy on the communities and environments they touch.
3 works in Immersive Experience
Located in Greater London, United Kingdom
From €6,000 for Immersive Experience
Worked in Entertainment & Events (+5)
Speaks English
1-10 members
No More Parachutes
(0 review)
No strings attached
No More Parachutes is a ‘cut loose from the known’ impact-minded strategic and creative agency that specialises in sport, culture, style and positive-living. Led by ex-Nike Creative Director Wai Lau, we’re a fully remote team, with small-agency nimbleness but a big-agency network and senior expertise. Our leadership team have worked both brand-side and agency-side and draw from a collective of decades of industry experience. Our clients include household names alongside an array of exciting young start-up enterprises. So we understand the pragmatics of balancing commercial realities with high-level creative ambition. Our approach is a partnership-minded one and we like to build long-term supportive collaborations. Our intention is always to leave a legacy of success and culturally-positive impact in our wake. We lead all the stages of creativity from strategy and concepting through to final delivery. This includes strategic and creative direction, design, production and project management. We range from large scale projects (brand strategies and identities; major brand campaigns and events; product ideation and launches) to one hit wonders (including design, campaign and retail executions including documentaries, films and animations).
1 work in Immersive Experience
Located in Greater London, United Kingdom
From €3,000 for Immersive Experience
Worked in Sports (+3)
Speaks English
1-10 members
SWC Partnership - part of the global UP Group
4.9
(15 reviews)
Lean, Nimble, Reliable, Good Value
Recommended
Top awarded
🇬🇧 Welcome to SWC Partnership. We develop marketing strategies and campaigns to accelerate your sales and brand awareness . SWC is a full service marketing agency that works as an extension of your team . We develop brand strategies , form integrated marketing plans , produce creative ideas , creative production , media planning/buying and campaign reporting . Our services are designed to be integrated into your existing infrastructure, either as a full service partner or for a specific discipline. Our expert teams are highly experienced in working across both B2B and B2C industries; whilst delivering international , national and local marketing solutions. We’re passionate about making a commercial difference to our clients and provide measurable and accountable marketing that drives ROI . We are headquartered in the UK and operate across Europe, with a special focus on the DACH region. We are a lean and nimble team of specialists, a boutique agency , part of UP, THERE EVERYWHERE , which is the first global cloud based agency . Headquartered in Stockholm, Sweden , with a further 15 bases including Hamburg , Helsinki , London , New York , Dubai , Shanghai , Switzerland , Amsterdam and Palma among others. We offer a global agency solution whilst connecting you with teams locally . Providing local insight and appreciation of country nuances, we can plan, produce and deliver your international marketing programmes in each of your targeted countries and territories, as if you would in your home market. Through multilingual marketing managers and transcreation experts , we ensure your international sales & marketing is a success . Contact our Founding Partner, Simon Cristal to discuss your requirements. www.swcpartnership.com
1 work in Immersive Experience
Located in Greater London, United Kingdom (+6)
From €1,000 for Immersive Experience
Worked in Software & Computer Services (+14)
Speaks English, Chinese(+8)
11-50 members
Schparkly Creative
5
(11 reviews)
We help your brand STAND UP and STAND OUT
Schparkly Creative is a branding and design studio. We develop and support the brand visions of kick-ass companies who are transforming the way business should be done while making a profit. Inclusivity, diversity, and sustainability are our foundation. Our extensive experience, killer design skills, and creative ingenuity will help your brand STAND UP and STAND OUT. We’re hell-bent on creating positive change in the world. Let’s be a force for good.
Looking for work in Immersive Experience
Located in Greater London, United Kingdom
From €1,000 for Immersive Experience
Worked in Construction (+2)
Speaks English
1-10 members
Linney
4.7
(4 reviews)
Your connected marketing partner
Recommended
Top awarded
We work with the world's best brands to bring together the right people, creativity, and technology to solve the broadest of marketing challenges. We create, develop, and activate effective campaigns and communications, from the first concept to final delivery.
Looking for work in Immersive Experience
Located in Nottinghamshire, United Kingdom
From €3,000 for Immersive Experience
Worked in Beauty (+14)
Speaks English
1001-5000 members
Outsourced Events
5
(1 review)
Leading full service marketing and events agency specialising in live, hybrid and virtual events
Outsourced Events is a leading UK based virtual, in-person and hybrid event management and planning agency with an international outlook. A women-owned business enterprise, we have over twenty years of experience managing events for some of the largest companies in the technology, associations and public service industries globally. Whether you want a comprehensive event management package that covers logistics, marketing, setup, and badging or just one individual element from our service offering, we’ve got you covered. Our end to end event service offering can be completely tailored to fit your needs, from pre-event logistics, event registration, accommodation and venue sourcing, through to budget management, event badging, onsite support and post-event reporting. We pride ourselves on building long-term relationships with our clients based on deep sector knowledge, a comprehensive range of services and a highly responsive, flexible approach. Over the years, we’ve built up a fantastic team of seasoned event managers and coordinators that our clients have come to know personally and depend upon professionally. We’d go so far as to say that our team are an extension of our client’s teams, with each member bringing their own specialism and knowledge to the table. As well as their experience and expertise, each and every member of the Outsourced Events team get on swimmingly with each other, and we know you will too when you come to work with them.
Looking for work in Immersive Experience
Located in Greater London, United Kingdom
From €1,000 for Immersive Experience
Worked in Software & Computer Services
Speaks English, French(+3)
11-50 members
The Racket Club
5
(2 reviews)
Partnering with our clients to increase brand awareness & consumer engagement.
Understanding that it’s imperative to stand out, we use the power of experience-led creative to make an impact and give brands the presence and voice to resonate, show up and really participate in their markets.
1 work in Immersive Experience
Located in Greater London, United Kingdom
From €1,000 for Immersive Experience
Worked in Automotive (+7)
Speaks English
11-50 members
3DVERSO
5
(8 reviews)
Creative Studio Shaping Tomorrow's Marketing Today with 3D, AR, VR & AI
Recommended
At 3DVerso we see the future of sci-fi movies coming true: a three-dimensional internet blurring the lines between physical and digital realms. From developing apps and games to pioneering immersive marketing campaigns and new ways of storytelling, we're dedicated to serve as a bridge between the flat internet of today and the fully immersive three-dimensional internet of tomorrow. As a multidisciplinary team with 15+ years of experience, our mission is to help brands stand out Today.We achieve this by leveraging cutting edge technologies such as AR, VR, 3D & AI in unprecedented ways, tailored to our customers' needs that can break through the noise, increase engagement, boost marketing and sales.
4 works in Immersive Experience
Located in Oxfordshire, United Kingdom
From €1,000 for Immersive Experience
Worked in Clothing & Accessories (+6)
Speaks English, French(+4)
11-50 members
Tiny Spark
(0 review)
We create digital experiences that engage, resonate, educate, convert and advocate.
We specialise in creating customer experiences – for both physical and digital environments – using creativity, innovation and technical excellence. We are trusted by brands and institutions (big and small) to deliver world-class experiences here, there and everywhere and have helped our clients succeed by driving content engagement with students to 98%; increased organic search by 406%; upped conversion rates by 26% and raised user generated content by 88%. With Tiny Spark, you’ll get big agency expertise, with small agency care - the perfect combination.
Looking for work in Immersive Experience
Located in Bristol, United Kingdom
From €1,000 for Immersive Experience
Worked in Management Consulting (+2)
Speaks English
1-10 members
GosuRabbit Ltd
(0 review)
YOUR GAMING, ESPORTS &WEB3 MARKETING EXPERTS
Trusted by some of the biggest global brands, we have the privilege of taking our unmatched wizardry and talents all over the world. From our homebase in London, across the UK and Europe to North America and throughout Asian markets, we are the go-to experts. We understand that no two clients are the same and approach our work with that in mind. Our focus is to leverage our extensive experience, broad industry knowledge, and commercial awareness to create unique, effective, and customised solutions for our clients. Using our insight, we help brands navigate the unfamiliar realms of the gaming community to cultivate strong connections with their digital audience — transforming the brands into heroes of the gaming world. The ultimate outcome being a lasting brand legacy sustained and championed by passionate fans.
Looking for work in Immersive Experience
Located in Greater London, United Kingdom
From €1,000 for Immersive Experience
Worked in Non-profit (+7)
Speaks English, French
11-50 members
Broadsword
(0 review)
As an event agency and B Corp, we exist to connect and inspire global audiences.
Top awarded
We are a creative communications and events agency, connecting brands and audiences through live and digital experiences such as conferences, exhibitions, and award shows. Based in London, Hong Kong, and New York, we specialise in global events.
Looking for work in Immersive Experience
Located in Greater London, United Kingdom (+1)
From €20,000 for Immersive Experience
Worked in Media (+2)
Speaks English, Chinese
11-50 members
Delicious Agency
(0 review)
Creative Event Production and Design
Delicious Agency is a dynamic event design, management and production service, specialising in creative experiences, activations and events across many sectors including fashion, tech and finance. We are a trans-European boutique event agency; a collective of event planners, creative thinkers, raging foodies, hard-core travel pros and future trend predictors. We are passionate about sustainability, always have been, always will be… it’s part of our origin DNA. Our vast experience designing events from 10 to 2000+ people, with the aim always to over-deliver and surpass expectations (yes, we set ourselves very high standards). Let’s generate excitement and wonder, with a lasting engagement and memory through the experience. We thrive under pressure; we love what we do and what to share our passion with you. Gala Dinners. Team Building. Conferences & Meetings. Cocktail Receptions & Networking Events. Product Launches & Press. In Store Events. Private Events.
Looking for work in Immersive Experience
Located in Greater London, United Kingdom
From €1,000 for Immersive Experience
Worked in Technology Hardware & Equipment (+2)
Speaks English, French(+1)
11-50 members
Mambo Number 5
(0 review)
Shaping your ideas into reality
Mambo Number 5 brings over 15 years of expertise in event design, organisation, and management. Our portfolio includes orchestrating a wide range of events, from intimate gatherings to large-scale corporate functions. Our team has a wealth of experience in organising conferences, brand launches, product unveilings, corporate retreats, weddings, and community events. With a proven track record in delivering exceptional experiences for luxury brands, we have successfully managed events for thousands of attendees across North Africa, Spain, and the South of England. Mambo Number 5 now proudly extends its services throughout the United Kingdom, with our headquarters based in Bristol. Our dedicated team operates both nationally and internationally, ensuring flawless event execution no matter where your occasion takes place.
Looking for work in Immersive Experience
Located in Portishead, United Kingdom
From €0 for Immersive Experience
Works in multiple industries
Speaks English, Italian(+1)
1-10 members
We Have Bright Souls
(0 review)
Wellness Events & Lifestyle Experiences. We stand for discovery, connection and evolution.
Bright Souls delivers bespoke wellness events to both corporate and private clients, with creative and conscious energy. We specialise in parties, private wellness festivals and activities to enlighten the senses. Whether you are a brand requiring a wellness activation, a corporate client looking for an energising and elevated team building experience, or a private client manifesting the celebration of the century. We are here to serve you
Looking for work in Immersive Experience
Located in Greater London, United Kingdom
From €1,000 for Immersive Experience
Works in multiple industries
Speaks English, French(+1)
1-10 members
Hatch Group
(0 review)
Looking for work in Immersive Experience
Located in West Yorkshire, United Kingdom
From €1,000 for Immersive Experience
Works in multiple industries
Speaks English
11-50 members
Hirsch & Mann
(0 review)
Crafting Memorable Experiences for Brands Worldwide
Hirsch & Mann is a London based agency with a mission to create bold digital and physical experiences for premium brands. We offer our clients the complete range of design & technology services, leaving a long lasting impression on their audiences.
Looking for work in Immersive Experience
Located in Greater London, United Kingdom
From €5,000 for Immersive Experience
Works in multiple industries
Speaks English, Arabic(+2)
11-50 members
CreateLondon
(0 review)
CreateLondon is a multi-award-winning production studio. We produce events and brand activations that break the mould, pushing brands to another level.
Looking for work in Immersive Experience
Located in London, United Kingdom
From €1,000 for Immersive Experience
Works in multiple industries
Speaks English
11-50 members
LMPP Studio
(0 review)
We build brands with attitude.
Welcome to LMPP Studio We are a creative, adaptable and immersive branding agency working from two studios in London and Dublin, strategically creating new brands and reinvigorating existing ones from startups to established brands across multi-channel platforms from brand strategy, logo design, retail design, web design, photography and social content engagement. LMPP Studio was founded in 2015 by Creative Director Patrick Volavka. An international designer, renowned for his influential branding and retail design. He brings over 20 years of extensive industry experience, having led major projects for some of the world’s most successful companies such as Albert Bartlett, British Airways, Gardner Aerospace, Hyundai, Lavazza, Nokia, Old Spitalfields Market, O2, Offbeat Donut Co, Sainsbury’s, The Marker Hotel and most recently Pettitt's SuperValu & Fireberry CRM. Patrick is driven by a restless energy and fearless approach with an intuitive and truly entrepreneurial nature. The most important thing is creating a unique client culture and the way we work and collaborate together. This allows us to be more open in the way we think and ensures our creative work is unrivalled.
Looking for work in Immersive Experience
Located in London, United Kingdom (+1)
From €1,000 for Immersive Experience
Works in multiple industries
Speaks English, Czech
1-10 members

Struggling to choose? Let us help.

Post a project for free and quickly meet qualified providers. Use our data and on-demand experts to pick the right one for free. Hire them and take your business to the next level.

Customer reviews about Immersive Experience Agencies in The United Kingdom

Event AttendeeEvent Management | London, UK

I recently attended an event by one of the top immersive experience agencies in the UK and was utterly blown away by their creativity and attention to detail. They seamlessly merged technology and storytelling to create a one-of-a-kind experience that was both engaging and memorable.

Marketing DirectorRetail | Manchester, UK

Working with this immersive experience company has profoundly impacted our brand's market engagement. Their innovative approach towards using VR and AR to create compelling narratives is beyond impressive. Highly recommend their services for anyone looking to elevate their business presence.

Exhibition ManagerTourism | Birmingham, UK

The creativity and expertise shown by the immersive experience agency team were exceptional. They expertly crafted an interactive and immersive environment that resonated well with our audience, making our exhibition stand the highlight of the event.

Insights by Our Expert: Immersive Experience Agencies in the United Kingdom

Award-Winning Agencies and Their Stellar Portfolios

The United Kingdom stands at the forefront of immersive experience innovation, with agencies that have collected illustrious awards for their groundbreaking work. These accolades not only highlight their creative prowess but also cement their reputations as leaders in the immersive experience sector. Agencies in this field are recognized for their contributions with various industry awards, underscoring their ability to create engaging, technologically advanced experiences that captivate audiences.

Prominent Clients and Rich Collaboration Histories

U.K. immersive experience agencies have an impressive track record of servicing high-profile clients across various industries—from entertainment giants to automotive leaders. The ability to cater to diverse sectors demonstrates their skill in adapting to different audiences and bespoke needs. This versatility ensures that they offer profoundly impactful experiences, whether it is launching a new product in a virtual realm or enhancing museum exhibits with augmented reality.

Budget Considerations for Partnering with Agencies

Budgeting is crucial when considering immersive experience projects. U.K. agencies vary widely in their pricing strategies, often influenced by the project's scope and the technology required. Here are some tips to manage your investment effectively:

Initial Ventures: For businesses experimenting with immersive technologies for the first time, consider starting with smaller-scale projects. This approach allows you to gauge the impact without a significant initial expenditure.
Mid-Scale Projects: If seeking more comprehensive solutions, look for tailored projects that can expand your customer interaction while providing a good return on investment.
Large-Scale Implementations: For enterprises aiming to integrate immersive experiences as a core aspect of their business strategy, partnerships with top-tier agencies will be vital. While these projects come with higher costs, they promise transformative results and substantial long-term benefits.

Leveraging Client Feedback and Previous Engagements

Client testimonials play a pivotal role in understanding an agency’s capability to deliver successful projects. With 83 reviews, the positive feedback underscores the agencies' commitment to excellence. You can also ascertain their breadth of expertise by examining 39 distinct projects highlighted in our portfolio, providing insights into the diversity and creativity of the immersive experiences curated by these agencies.

In conclusion, whether you're a budding enterprise eager to explore the potential of immersive technologies or an established corporation looking to reinvent your engagement strategies, the U.K.'s landscape of immersive experience agencies offers extensive opportunities. Endowed with innovative prowess and proven track records, these agencies stand ready to transform your visions into mesmerizing realities.

Written by Ray Baijings Sortlist Expert in The United KingdomLast updated on the 18-01-2025

Latest Projects Submitted to Immersive Experience Companies in The United Kingdom

Creation of an Immersive Virtual Reality ExperienceInnovative Tech Startup>£30,000 | 10-2024A tech startup in search of an agency to create an immersive virtual reality experience for a product launch. The desired agency should have a proven track record in delivering engaging VR content.

Development of an AR Application for Educational PurposesEducational Institution£20,000-£50,000 | 10-2024An educational institution looking for a specialized agency to develop an augmented reality application to enhance learning experiences for students in science subjects.

Interactive 3D Tour for Real Estate PropertiesReal Estate Agency<£15,000 | 10-2024A real estate agency requires an agency to develop an interactive 3D tour of properties aiming to boost sales through enhanced visual presentations.

360° Immersive Experience for Museum ExhibitionHistorical Museum£40,000-£75,000 | 10-2024A historical museum seeks expertise from an immersive experience agency to create a 360° interactive display that brings history to life for visitors.

Immersive Digital Marketing Campaign for Fashion BrandFashion Retail Brand>£50,000 | 10-2024A high-profile fashion brand is looking for an immersive experience agency to deliver a groundbreaking digital marketing campaign that utilizes virtual and augmented reality technologies.

Discover what other have done.

Get inspired by what our agencies have done for other companies.

SUMMER BALL / SUMMER EDITON LAUNCH - Red Bull

PREMIUM EVENT ON A YACHT - Jacobi / Bakboord

A TWO WEEK TRAVEL EVENT - Singapore Airlines

Frequently Asked Questions.

The United Kingdom is at the forefront of implementing innovative immersive experiences across various sectors. Let's explore some cutting-edge applications in education, healthcare, and retail:

Education:

Virtual Field Trips: British schools are using VR to transport students to historical sites like Stonehenge or the Tower of London, making history come alive.
Science Visualisation: Universities like Imperial College London are using AR to help students visualise complex molecular structures and chemical reactions.
Language Learning: Immersive VR environments are being used to create realistic scenarios for practising foreign languages, improving fluency and cultural understanding.

Healthcare:

Surgical Training: The Royal College of Surgeons is incorporating VR simulations for trainee surgeons, allowing them to practice complex procedures in a risk-free environment.
Mental Health Treatment: NHS trusts are piloting VR therapy for conditions like PTSD and phobias, with promising results in exposure therapy.
Pain Management: Hospitals across the UK are using VR distraction therapy to help patients manage pain during procedures and recovery.

Retail:

Virtual Try-Ons: British fashion retailers like ASOS are implementing AR technology that allows customers to virtually 'try on' clothing and accessories.
Immersive Brand Experiences: Flagship stores in London, such as Burberry and Adidas, are creating AR-enhanced spaces that blend physical and digital shopping experiences.
Virtual Showrooms: UK car manufacturers like Jaguar Land Rover are using VR to allow customers to configure and experience vehicles before they're physically available.

These innovations are not just enhancing user experiences but are also driving significant business outcomes. For instance, a study by PwC UK found that VR learners were 4 times faster to train than classroom learners and 275% more confident to apply skills learned after training.

Moreover, the UK government is actively supporting the growth of immersive technologies. The Audience of the Future challenge, a £33 million investment programme, has been instrumental in pushing the boundaries of immersive experiences across various sectors.

As we look towards the future, the integration of AI with immersive technologies is set to create even more personalised and interactive experiences. This convergence is expected to revolutionise how we learn, receive healthcare, and shop in the UK and beyond.

Immersive experiences are revolutionising employee training and development programs in corporate settings across the United Kingdom. Companies are leveraging cutting-edge technologies to create more engaging, effective, and memorable learning experiences. Here's how immersive experiences are enhancing corporate training in the UK:

Virtual Reality (VR) Simulations: UK companies are using VR to create realistic, risk-free environments for employees to practice complex tasks. For example, manufacturing firms are using VR to train workers on assembly line procedures, while healthcare providers are simulating medical emergencies.
Augmented Reality (AR) for On-the-Job Training: AR is being employed to provide real-time information and guidance to employees as they perform tasks. This is particularly useful in industries like maintenance and repair, where AR can overlay instructions onto physical equipment.
360-Degree Video Training: Companies are creating immersive video content to provide a more comprehensive view of various job roles and work environments. This is especially valuable for onboarding new employees or preparing staff for work in different locations.
Gamified Learning Experiences: Gamification elements are being incorporated into training programs to increase engagement and motivation. This approach is popular in sectors like finance and retail, where complex information can be presented in a more digestible format.
Mixed Reality for Collaborative Learning: UK businesses are using mixed reality platforms to facilitate remote collaboration and training sessions, allowing employees from different locations to interact in a shared virtual space.

According to a recent survey by the Chartered Institute of Personnel and Development (CIPD), 32% of UK organisations are already using or planning to use VR or AR in their learning and development programs. The adoption rate is even higher in larger corporations, with 45% of companies with over 250 employees incorporating immersive technologies.

The benefits of using immersive experiences in corporate training include:

Improved information retention: Studies show that immersive learning can increase knowledge retention by up to 75% compared to traditional methods.
Enhanced engagement: Employees are more likely to participate actively in immersive training sessions.
Cost-effective: While initial investment may be high, immersive training can reduce long-term costs associated with travel, equipment, and physical training facilities.
Safer training environments: High-risk scenarios can be simulated without putting employees in danger.
Consistent training delivery: Immersive experiences ensure that all employees receive the same high-quality training, regardless of location or trainer.

As the UK continues to be a leader in digital innovation, we can expect to see more widespread adoption of immersive experiences in corporate training and development programs. Companies that embrace these technologies are likely to gain a competitive edge in employee skill development and overall workforce productivity.

Immersive experience companies in the United Kingdom are taking significant steps to address privacy and data security concerns, recognizing the importance of protecting user information in increasingly interactive and data-driven experiences. Here's an overview of how UK-based immersive experience agencies are tackling these issues:

1. Compliance with GDPR and UK Data Protection Laws

UK immersive experience companies are prioritizing compliance with the General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018. This includes:

Implementing robust data protection policies
Appointing Data Protection Officers (DPOs) for larger agencies
Conducting regular Data Protection Impact Assessments (DPIAs) for new projects
Ensuring transparent data collection and processing practices

2. Enhanced Data Encryption and Security Measures

To protect user data, companies are implementing advanced security measures such as:

End-to-end encryption for data transmission
Secure cloud storage solutions with UK or EU-based servers
Regular security audits and penetration testing
Implementation of Multi-Factor Authentication (MFA) for access to sensitive data

3. Privacy-by-Design Approach

UK immersive experience agencies are adopting a privacy-by-design approach, which means:

Integrating privacy considerations from the earliest stages of project development
Minimizing data collection to only what's necessary for the experience
Implementing user-friendly privacy controls within immersive experiences
Creating anonymized or pseudonymized data sets where possible

4. Transparent Communication with Users

To build trust, companies are focusing on clear communication about data practices:

Providing easily understandable privacy policies and terms of service
Offering in-experience privacy notices and consent mechanisms
Educating users about how their data is used and protected
Implementing clear opt-in/opt-out processes for data collection

5. Collaboration with Cybersecurity Experts

Many UK immersive experience companies are partnering with cybersecurity firms to enhance their data protection capabilities:

Regular security consultations and risk assessments
Implementation of cutting-edge security technologies
Employee training on cybersecurity best practices
Incident response planning and simulations

6. Ethical AI and Data Usage

As AI becomes more prevalent in immersive experiences, UK companies are addressing ethical concerns by:

Developing ethical AI policies and guidelines
Ensuring transparency in AI decision-making processes
Implementing safeguards against bias and discrimination in AI systems
Providing options for users to opt-out of AI-driven data processing

7. Local Data Storage and Processing

To address concerns about data sovereignty, many UK companies are:

Utilizing UK-based data centers for storage and processing
Implementing strict controls on cross-border data transfers
Ensuring compliance with UK adequacy decisions post-Brexit

By implementing these measures, immersive experience companies in the UK are not only complying with legal requirements but also building trust with their clients and end-users. This proactive approach to privacy and data security is crucial for the sustainable growth of the immersive experience industry in the United Kingdom.